Warner Music Group Delves tob rau hauv Metaverse, nqis peev hauv DressX

Asmeskas kev lom zem thiab cov ntaub ntawv sau npe koom nrog - Warner Music Group - tab tom txuas ntxiv nthuav dav nws cov tswv yim metaverse, pom tseeb hauv nws qhov kev koom tes tshiab thiab kev nqis peev hauv DressX, lub khw muag khoom digital zam.

Raws li kev pom zoo, Warner Music cov kws ua yeeb yam yuav tuaj yeem koom tes ncaj qha nrog DressX los tsim thiab tsim 3D thiab AR cov khaub ncaws virtual, uas tuaj yeem sau thiab nkag tau los ntawm cov kiv cua thoob plaws ntau yam kev tshaj xov xwm xws li Instagram, Snapchat, thiab lwm yam platforms koom tes.

Warner Music Group Metaverse Push

Raws li official blog ncej, cov kws ua yeeb yam tseem yuav tuaj yeem siv cov nyiaj tau los ntxiv los ntawm kev sib koom tes thaum tib lub sijhawm tsim cov chaw tshiab rau cov kiv cua los nthuav qhia lawv cov kiv cua thoob plaws ntau lub ntiaj teb digital.

Hauv tsab ntawv tshaj tawm, Oana Ruxandra, WMG's Chief Digital Officer & EVP of Business Development, tau hais tias,

"Kev sawv cev ntawm peb lub neej yav tom ntej digital yuav yog qhov tseem ceeb thiab, yog tias koj ntsuas los ntawm qhov ntim ntawm kev sib cuam tshuam, tej zaum tseem ceeb dua li peb sawv cev peb lub cev. Raws li peb cov cim digital dhau los ua qhov muaj zog thiab muaj txiaj ntsig zoo, peb tau tsom mus rau kev tsim kev sib koom tes uas yuav pab tau WMG thiab peb cov kws ua yeeb yam. "

Warner Music Group tsis tau tshaj tawm cov nyiaj tau nqis peev hauv DressX ua ib feem ntawm daim ntawv cog lus.

Nyuam qhuav pib lub caij ntuj sov no, DressX tau koom tes nrog Meta (yav tas los Facebook) thiab pib muag cov khaub ncaws hauv Mark Zuckerbereg-coj lub tuam txhab Avatar Store. Qhov no yog thawj zaug uas lub tuam txhab digital-native fashion tuam txhab tau txais lub sijhawm los raug caw los ntawm social media giant nrog rau cov ntawv nplua nuj tseem ceeb - Prada, Balenciaga, thiab Thom Browne.

Web3 Push

Cov suab paj nruag thiab kev lom zem koom nrog koom tes nrog Animoca Brands 'Lub Sandbox los tsim lub ntiaj teb suab paj nruag-themed virtual nyob rau lub Ib Hlis xyoo no. Qhov no yog Warner Music Group thawj qhov kev lag luam hauv Web3 qhov chaw, uas yog ib feem ntawm lub tuam txhab nrhiav "ESTATE."

Rau cov ntsiab lus, "ESTATE" tau piav qhia tias yog ib qho kev sib txuas ntawm lub suab paj nruag lub tiaj ua si thiab qhov chaw ua yeeb yam uas yuav ua lub portal rau Warner cov kws ua yeeb yam los ua qhov tshwm sim hauv metaverse.

Ib hlis tom qab, Warner dhia mus rau hauv lub tuam txhab sau npe tau dhia mus rau hauv blockchain gaming los ntawm koom tes nrog tus tsim tawm, Splinterlands. Qhov kev pom zoo yog los tsim cov kev ua si hauv xov tooj ntawm tes, siv tau los ntawm kev txav mus rau arcade-style gaming nyob rau hauv kev sib tw kom ntxiv mus rau kev saws me nyuam thiab txhawb nqa lub zej zog tsim kom muaj kev sib haum xeeb ntau dua li cov kev ua si rau kev khwv tau los (P2E).