Starbucks Pab Nws Thawj NFT hwm ntawm $ 100 ib Pop

Kas fes loj heev Starbucks tab tom ua cov kauj ruam tseem ceeb rau hauv Web3 nrog nws Starbucks Odyssey muab khoom plig on Ethereum sidechain network polygon, uas tam sim no qhib hauv beta rau cov neeg siv tsawg. Thiab tom qab poob ob peb yam khoom plig pub dawb NFT cov rau cov neeg siv khoom thaum ntxov, nws tau teeb tsa nws thawj zaug them nyiaj sau rau yav tav su no.

Starbucks Odyssey yuav tshaj tawm Limited Edition Siren Collection hnub no thaum 3 teev tsaus ntuj ET rau cov neeg siv beta ntawm lub platform, muab 2,000 NFTs uas yuav raug muag rau $ 100 ib thooj. Txhua daim duab kos duab tshwj xeeb yog kev tshoov siab los ntawm lub cim lub cim logo-ib tug "super mermaid," raws li lub tuam txhab ib zaug piav nws.

"Raws li Starbucks tau loj hlob ntau xyoo, Siren tau nyob ntawd nrog peb, hloov kho thiab hloov kho kom muaj kev cuam tshuam txog hom thiab kab lis kev cai," lub tuam txhab hais txog NFT poob. 2,000 daim yuav sib sau ua ke los ntawm tsib qhov sib txawv Siren "qhia" uas ua raws nws "txoj kev mus los ntawm Seattle cov neeg ua yeeb yam hauv zos kom hwm lub ntiaj teb."

Txhua tus neeg siv tuaj yeem yuav txog li ob ntawm tus nqi NFT nyiaj muas, thiab txhua tus tuaj nrog 1,500 cov ntsiab lus ntxiv uas tuaj yeem siv los "qib" tus neeg siv Odyssey tus account kom tau txais txiaj ntsig yav tom ntej.

Starbucks tau tshaj tawm Odyssey kaw beta thaum Lub Kaum Ob Hlis, nrog tus neeg sawv cev qhia Decrypt tsis ntev tom qab ntawd lub tuam txhab muaj pom "kev txaus siab tsis tau pom dua" los ntawm cov neeg siv xav koom nrog dab tsi tau them nqi raws li kev hloov pauv tshiab ntawm Starbucks Rewards program uas twb muaj lawm.

Txij thaum ntawd los, Starbucks muaj muab plaub lub Polygon-based NFTs pub dawb rau cov neeg siv kom ua tiav qee qhov kev sib tw hauv app. Cov NFTs tau txais txiaj ntsig rau kev ua tej yam xws li ua tiav cov teeb meem tsis tseem ceeb ntawm lub tuam txhab, lossis xaj khoom noj thiab dej haus Starbucks lossis daim npav khoom plig.

Txawm hais tias yog qhov pub dawb pub dawb, thawj Starbucks NFT-Holiday Cheer Edition 1 stamp-muaj txij li thaum txib kom muaj nuj nqis ntawm lub lag luam thib ob. Kaum ob ntawm cov ntawv luam tawm tau muag ntau dua $ 1,000 ib qho, nrog rau sab saum toj muag ntawm $ 1,900. Zuag qhia tag nrho, Nifty Gateway-powered marketplace tau tuav qee qhov $ 222,000 tus nqi ntawm kev muag khoom thib ob.

Starbucks tau hais tias nws txoj haujlwm NFT-based khoom plig yuav kawg muab cov neeg siv ntau yam ntawm cov txiaj ntsig zoo, suav nrog kev muaj peev xwm nkag mus rau cov ntsiab lus digital tshwj xeeb thiab cov xwm txheej nyob hauv cov khw muag khoom, nrog rau kev mus ncig ua si - xws li mus ntsib Starbucks ' kas fes ua liaj ua teb hauv Costa Rica.

Kev ua lag luam NFT tau ua rau muaj kev sib tw hauv ib nrab ntawm xyoo 2022, nrog rau qhov seem ntawm qhov chaw crypto, tab sis tam sim no zoo li tau khaws cov chav: tag nrho kev muag khoom tau nce. saum toj no $ 2 billion nyob rau lub Ob Hlis, tag nrho ntau tshaj txij li ua ntej kev lag luam poob thaum lub Tsib Hlis.