Cov khoom kim heev zoo li Gucci thiab Tiffany & Co. tau txuas ntxiv mus puag NFTs txawm hais tias tsis tu ncua crypto caij ntuj no. Tab sis raws li cov nqi hauv pem teb tseem poob qis, ntev npaum li cas mus txog thaum lawv pov rau hauv daim phuam?
Lub caij Christmas yuav luag ntawm no. Zaj nkauj Mariah Carey twb tau ua dua thiab cov neeg tawm mus yuav khoom plig. Kho kom zoo nkauj yog pib mus rau hauv khw malls thiab khw muag khoom. Qhov no kuj txhais tau tias 2023 tsuas yog nyob ib ncig ntawm lub ces kaum.
Nws zoo nkaus li tias ntau thiab ntau dua txhua xyoo, kev siv cov khoom siv digital thiab cov kev pabcuam tau nce ntxiv thoob plaws ntau qhov kev lag luam.
Cov khoom kim heev tau txais txiaj ntsig los ntawm qhov kev hloov pauv no. Lub ntiaj teb cov npe nrov tshaj plaws tau koom nrog cov thev naus laus zis los tsim cov duab kos npe thiab rov tsim kho cov neeg siv khoom. Kev lag luam zam, tshwj xeeb tshaj yog, tab tom muaj kev hloov pauv keeb kwm ua tsaug rau cov thev naus laus zis tshiab xws li blockchain thiab tsis-fungible tokens (NFTs).
Tsab ntawv xov xwm no zoo li tshawb nrhiav cov qauv ntawm digital zam raws li kev koom ua ke los ntawm cov khoom kim heev, ua tsaug rau kev nthuav dav ntawm NFT cov khoom sau.
Tab sis ib lo lus nug uas tshwm sim ntau zaus: puas yuav qhov kev xav ntawm kev yuav khoom hauv ntiaj teb digital tiag tiag dhau ntawm lub cev-lub ntiaj teb qauv?
NFTs thiab Khoom kim heev zam: Lub Combo
Ntau lub lag luam tau tsim cov tswv yim digital tom qab ntawm COVID-19 kis thoob qhov txhia chaw. Muaj peev xwm loj heev thiab zoo li qhov muaj peev xwm tsis muaj kev txwv rau yav tom ntej ntawm kev zam, NFTs tau ntes lub qhov muag ntawm cov khoom kim heev zam moguls.
NFTs tau hloov pauv cov npe thiab lawv cov neeg siv khoom sib cuam tshuam li cas. Tab sis tsis yog li ntawd, qhov tsis yog-fungible nam txawm tso cai rau cov hom lag luam los tsim kho lawv cov qauv nyiaj tau los los ntawm kev siv cov nuj nqis thiab kev lag luam thib ob.
“Lub peev xwm los pauv cov khoom lag luam dawb tsim cov nyiaj tau los tshiab nrog kev them tus nqi ntawm tus tsim cov nqi hauv kev muag khoom thib ob, kwv yees li $ 96 nphom kev lag luam hauv 2019. "
Lwm qhov ntawm qhov 'conscious' coupling no kuj tau pab cov lag luam kom txo cov nuj nqis. Platforms xws li Twitter thiab Discord tau dhau los ua kev lag luam tshiab uas koom nrog cov zej zog ntawm tus nqi qis thiab tau tsim txoj hauv kev tshiab rau cov neeg siv khoom sib txuas lus thiab sib cuam tshuam.
Cov pab pawg khoom kim heev xws li Gucci, Dolce & Gabbana, Tiffany & Co., Moncler, thiab Burberry, ntawm ntau lwm tus, twb tau koom nrog NFT kev sib tw.
Cov npe nkag
Cov ntaub ntawv sau thaum Lub Kaum Ob Hlis 2021 rau Vogue Kev Lag Luam Index tau pom tias 17 feem pua ntawm cov npe hauv Index twb tau ua haujlwm nrog NFTs. Tus lej no tau nce ntxiv hauv 2022 vim tias ntau lub npe khoom kim heev tau dhia ntawm NFT bandwagon thiab pib sim nrog qhov nruab nrab tshiab no.
Gucci, lub tuam txhab zam lub cim tseem ceeb, tau nyob ib puag ncig txij li xyoo 1921. Nws yog lub npe hu rau nws cov khoom kim heev, high-end designs thiab zoo craftsmanship - thiab tam sim no NFTs.
Hauv kev koom tes nrog lub hom lag luam tus thawj coj muaj tswv yim zoo nkauj, Alessandro Michele, thiab cov kws tshaj lij digital Wagmi-san, 10KTF Gucci Grail sau los ua neej nyob hauv Q1 2022.
Tau qhov twg los: https://beincrypto.com/top-luxury-fashion-brands-double-down-nfts-despite-2022-crypto-fallout/