Epic Games kom them $ 520M rau FTC dhau Fortnite 'Design Tricks,' Tsis pub twg paub

Epic Games, tus tsim ntawm kev ua si hauv online nrov Fortnite thiab piav qhia tus kheej cotaverse builder, yuav them ib tag nrho ntawm $ 520 lab hauv kev sib hais haum rau Tebchaws Meskas Tsoom Fwv Teb Chaws Kev Lag Luam (FTC) rau qhov ua tsis tau los tiv thaiv menyuam yaus kev ceev ntiag tug hauv kev ua si, nrog rau kev dag ntxias txog kev yuav khoom hauv game.

FTC tshaj tawm cov kev daws teeb meem hnub Monday sawv ntxov. Qhov $ 520 lab suav nrog $ 275 lab nplua uas yuav raug them rau lub chaw haujlwm rau kev ua txhaum cai Children's Online Privacy Protection Act (COPPA), thaum lwm $ 245 lab yuav raug them rov qab rau cov neeg siv cuam tshuam los ntawm FTC dhau qhov nws hu ua "cov qauv tsaus nti thiab them nqi. kev coj ua."

"Epic siv tus kheej-invasive default settings thiab dag ntxias uas dag cov neeg siv Fortnite, suav nrog cov hluas thiab menyuam yaus," FTC Chair Lina M. Khan tau hais hauv nqe lus. "Cov kev tswj hwm no qhia meej rau cov lag luam uas FTC tab tom tsoo rau cov kev coj tsis raug cai no."

Cov ntaub ntawv teev npe COPPA raug nplua cuam tshuam txog cov lus iab liam los ntawm lub chaw haujlwm uas Epic Games tau sau cov ntaub ntawv tus kheej los ntawm cov menyuam yaus hnub nyoog qis dua 13 xyoos yam tsis tau ceeb toom rau niam txiv. Epic kuj ua rau tej yam nyuaj rau cov niam txiv uas xav rho tawm cov ntaub ntawv ntawd, lub koom haum thov, thiab tsis ua raws li ib zaug thov.

Tsis tas li ntawd, Epic Games tau qhib lub suab thiab cov ntawv sib tham los ntawm lub neej ntawd rau cov tub ntxhais hluas ua si, ua rau muaj kev cuam tshuam los ntawm lwm tus neeg siv. Raws li rau lwm qhov kev sib hais haum, FTC liam tias Epic siv "kev tawm tsam, tsis sib haum, thiab tsis meej pem kev teeb tsa" los ntxias cov neeg ua si kom tsis txhob xav txog kev yuav khoom hauv kev ua si rau ntau pua lab nyiaj daus las.

Nws kuj tseem tso cai rau cov menyuam yaus yuav Fortnite's V-Bucks hauv-kev ua si txiaj yam tsis muaj kev lees paub los ntawm niam txiv, thiab yuav thaiv cov nyiaj rau cov neeg siv uas tsis txaus siab yuav khoom nrog lawv lub tuam txhab credit card.

Hauv tsab ntawv tshaj tawm hnub no, Epic Games tau lees paub qhov kev sib hais haum thiab tau hais tias nws cuam tshuam cov qauv hloov pauv hauv kev lag luam video game. Lub tuam txhab tau hais tias nws twb tau siv ntau qhov kev hloov pauv ntawm kev tiv thaiv menyuam yaus thiab kev coj ua nyiaj txiag.

"Tsis muaj tus tsim tawm tsim kev ua si nrog lub hom phiaj ntawm qhov xaus ntawm no. Kev lag luam video game yog qhov chaw ntawm kev hloov pauv sai sai, qhov uas cov neeg ua si xav tau siab thiab cov tswv yim tshiab yog qhov tseem ceeb, "Epic cov lus tau nyeem. "Peb lees txais qhov kev pom zoo no vim peb xav kom Epic ua tus thawj coj ntawm kev tiv thaiv cov neeg siv khoom thiab muab cov kev paub zoo tshaj plaws rau peb cov players."

Epic's metaverse

Fortnite nws tus kheej tsis suav tias yog kev ua si metaverse, ib feem vim nws muaj qhov kaw ecosystem. Cov neeg siv tuaj yeem yuav cov khoom xws li cov cim thiab cov tawv nqaij riam phom siv V-Bucks, tab sis cov khoom no tseem raug kaw hauv Fortnite game ntiaj teb. Ib yam li ntawd, cov players tsis tuaj yeem nqa cov khoom muaj nqis yuav hauv kev sib tw ua si.

Txawm li cas los xij, Epic Games tau nce nws tus kheej los ua tus tsim tseem ceeb ntawm metaverse, raws li nws tau hais thaum nce $ 2 nphom hauv lub Plaub Hlis ntawm tus nqi $31.5 billion. Epic Games tau koom nrog Metaverse Standards Forum (MSF) nrog rau cov tuam txhab xws li Meta thiab Microsoft, thiab tseem tab tom tsim cov menyuam yaus tus phooj ywg, official LEGO-themed metaverse game world.

cov cotaverse hais txog yav tom ntej version ntawm is taws nem uas cov neeg siv cuam tshuam nrog ib leeg siv avatars hauv 3D ib puag ncig. Nws ntseeg tau tias qhov kev hloov pauv yuav siv rau txhua yam kev ua ub no, suav nrog kev ua haujlwm, kev ua si, khw, kev ua si, thiab lwm yam.

Txawm li cas los xij, muaj kev sib tw pom kev rau yav tom ntej metaverse. Web3 cov neeg tsim khoom ntseeg tias qhov kev hloov pauv yuav tsum tau tsim los siv blockchain thev naus laus zis, ua kom qhib thiab sib cuam tshuam platforms uas tuaj yeem siv tib tus neeg ua si muaj peev txheej ntawm NFTs.

Tam sim no Web2 loj loj xws li Meta thiab Epic Games tseem tsis tau nthuav dav cov phiaj xwm los tsim lawv cov kev sib txuas lus nrog Web3 thev naus laus zis, txawm hais tias ob leeg tau dabbled hauv qhov chaw. Meta muaj integrated NFTs hauv platforms zoo li Instagram thiab Facebook, thaum Epic Games tso cai rau NFT-tsav video games yuav raug muag los ntawm nws lub khw Epic Games khw.

Lub lim tiam dhau los, Epic tau tshaj tawm tshwj xeeb txwv kev nkag mus rau account rau nws cov kev ua si - suav nrog Fortnite thiab Rocket League - rau cov menyuam yaus hnub nyoog qis dua 13 xyoos siv los ua "txoj hauv kev tshiab rau cov menyuam yaus los koom nrog kev sib tshuam," pom meej ua ntej ntawm FTC tshaj tawm.