Meta txiav 10,000 tus neeg ua haujlwm ntxiv tom qab Scrapping NFT Plans-Puas yog Metaverse Tseem Muaj?

Meta cov neeg ua hauj lwm ballooned nyob rau hauv xyoo tas los no raws li Facebook niam txiv tuam txhab taw qhia nws ambitions rau lub metaverse-tab sis qhov kev txav tsis ntev los no qhia tias nws tab tom hnov ​​​​qhov sting ntawm kev hloov tech tiam sis thiab kev ua lag luam ntxhib. Lub tuam txhab hnub no tshaj tawm lwm qhov kev tawm haujlwm, ib hnub tom qab hais tias nws yog "winding down" kev txhawb nqa rau NFTs.

Co-founder thiab CEO Mark Zuckerberg sau nyob rau hauv ib tug ncej hnub no tias Meta yuav tso tawm txog 10,000 tus neeg ua haujlwm ntxiv nyob rau lub hlis tom ntej hla ntau nthwv dej, nrog rau kaw txog 5,000 cov npe tam sim no rau cov haujlwm qhib. Cov kev txav mus los yuav cuam tshuam rau nws lub chaw nrhiav neeg ua haujlwm rau lub lim tiam no, nws cov pab pawg thev naus laus zis hauv lub Plaub Hlis, thiab pawg lag luam hauv lub Tsib Hlis.

Meta yav dhau los tau tso tseg txog 11,000 tus neeg ua haujlwm thaum lub Kaum Ib Hlis, sawv cev txog 13% ntawm nws cov neeg ua haujlwm thaum lub sijhawm, CNBC. Raws li lub Kaum Ob Hlis 31, 2022, Meta tau tshaj tawm tias muaj tus naj npawb ntawm 86,482 tus neeg thoob plaws txhua qhov kev faib tawm - 20% dhia ntawm xyoo dhau los - tab sis tau hais tias qhov suav tseem suav nrog feem ntau ntawm cov neeg suav nrog rau lub Kaum Ib Hlis layoffs.

Zuckerberg tau hais txog qhov kev txiav tawm tshiab tshaj plaws uas yog ib feem ntawm Meta qhov kev nthuav dav "xyoo ntawm kev ua tau zoo" kev sib tw, uas cov kev tshaj xov xwm loj heev tau sim ua ntej nrog pab pawg leaner thaum flattening nws lub koom haum cov qauv, "tso tseg cov haujlwm tseem ceeb dua," thiab txhim kho cov cuab yeej thiab cov txheej txheem thoob plaws lub tuam txhab.

Qhov no txhais li cas rau cov cotaverse ces? Meta ua suab nrov heev hauv 2021 nyob ib ncig ntawm lub tswv yim ntawm lub neej yav tom ntej 3D internet, hloov nws lub tuam txhab lub npe kom muaj kev cuam tshuam txog dab tsi Zuckerberg tau piav qhia tias yog ib qho tseem ceeb ntawm lub tuam txhab thev naus laus zis. Cov xov xwm tau pab txhawb kev txaus siab nyob ib puag ncig Web3 metaverse games, zoo li, nrog virtual av NFT cov phiaj xwm surging ntawm tus nqi.

Tab sis metaverse buzz ntsiag to nyob rau hauv 2022 nyob rau hauv ib tug array ntawm backlash-rau lub tswv yim ntawm immersive internet, Meta's thaum ntxov version ntawm nws, Thiab cov nce nqi ntawm cov vaj tsev digital.

meta rov lees paub nws txoj kev tsom mus rau kev tsim lub metaverse xyoo tas los no, tab sis nws tau nce piv rau nws txoj kev xa xov mus rau qhov kev rov ua dua tshiab nyob ib puag ncig kev txawj ntse (AI) ua tsaug rau kev ua tiav ntawm kev sib tw OpenAI's ChatGPT. Tseeb tiag, Zuckerberg cov lus tshaj tawm hnub no hais txog AI ua ntej ntawm kev hloov pauv ntawm cov thev naus laus zis uas Meta tau tsom mus rau.

Nws tau sau tias "Peb qhov peev txheej loj tshaj plaws yog txhawm rau txhim kho AI thiab tsim nws rau hauv txhua yam ntawm peb cov khoom," nws sau. "Peb lub luag haujlwm tseem ceeb hauv kev tsim cov metaverse thiab tsim cov tiam tom ntej ntawm kev suav platforms tseem tseem yog lub hauv paus rau kev txhais lub neej yav tom ntej ntawm kev sib raug zoo."

In Meta's Q4 2022 cov nyiaj tau los hu Thaum Lub Ob Hlis 1, Zuckerberg tau hais tias "cov kev siv thev naus laus zis tseem ceeb ua rau peb txoj hauv kev yog AI niaj hnub no thiab nyob rau lub sijhawm ntev ntawm kev hloov pauv," ntxiv tias lub tuam txhab "qhov tseem ceeb tsis tau hloov txij li xyoo tas los."

Nws hais ntxiv tias Meta tseem nqis peev hauv kev muaj tiag virtual thiab sib xyaw qhov tseeb headsets los ntawm nws qhov Reality Labs faib los tsim rau yav tom ntej, siv internet. Txawm li cas los xij, Zuckerberg tau hais ntxiv tias "feem ntau cov neeg yuav dhau los ua qhov kev hloov pauv thawj zaug ntawm cov xov tooj thiab pib tsim lawv cov cim digital thoob plaws peb cov apps."

Nag hmo, Meta tau tshaj tawm tias nws tau "dhau los" kev txhawb nqa rau NFTs ntawm nws lub platform tsawg dua ib xyoos tom qab nkag mus rau qhov chaw. Instagram ua ntej pib qhov kev sim NFT thaum lub Tsib Hlis 2022, cia xaiv cov neeg siv cov duab sib qhia app tso saib lawv cov duab kos duab thiab cov khoom sau. Facebook tom qab ntxiv cov yam ntxwv tib yam.

Thaum Lub Kaum Ib Hlis, Instagram tau hais tias nws yuav cia cov neeg tsim khoom mint lawv tus kheej NFTs ntawm Polygon, ib tug Ethereum scaling network, thiab tom qab ntawd tso tawm tshwj xeeb NFT mints los ntawm cov tsim muaj txiaj ntsig zoo li kws yees duab Isaac "Drift" Wright thiab AI artist Refik Anadol.

In xov Twitter, Meta's Commerce thiab Fintech Lead Stephane Kasriel tau hais tias lub tuam txhab yuav txav deb ntawm NFT cov khoom sau "kom tsom mus rau lwm txoj hauv kev los txhawb cov tsim, tib neeg, thiab kev lag luam ntawm peb cov apps, niaj hnub no thiab hauv metaverse."

Ntau npaum li cas ntawm lub luag haujlwm NFTs thiab Web3 yuav ua si hauv Meta's version ntawm metaverse yeej ib txwm tsis meej. Meta's metaverse demonstration video hauv 2021 tau qhia tias NFTs raug muag tom qab kev hais kwv txhiaj digital, thiab Zuckerberg tau taw qhia rau hais txog qhov nws pom tias muaj txiaj ntsig ntawm kev sib koom tes, tab sis lub tuam txhab tseem tsis tau piav qhia txog qhov twg ntawm Web3 tech hauv nws cov phiaj xwm.

Web3 metaverse builders pom NFTs yog qhov tseem ceeb rau lawv lub zeem muag ntawm qhov qhib metaverse uas cov neeg siv tuaj yeem nqa lawv cov avatars, khaub ncaws, thiab cov khoom hla hauv online platforms. Tab sis thaum cov tuam txhab thev naus laus zis zoo li Meta thiab Microsoft tau tshaj tawm cov phiaj xwm metaverse, lawv tau teeb tsa txaus siab rau cov qauv kev sib tshuam-Khawm tsis muaj kev lees paub tseeb ntawm blockchain networks thiab cov khoom muaj nqis.

Meta tsis kam hais ntxiv rau Decrypt hais txog qhov cuam tshuam ntawm kev poob haujlwm ntawm nws qhov kev hloov pauv hloov pauv, nrog rau yuav ua li cas nws cov lus tshaj tawm NFT cuam tshuam rau qhov ntawd.

Raws li cov lus tshaj tawm niaj hnub no thiab lwm cov lus tsis ntev los no, Meta tseem hais tias nws tab tom tsim rau lub metaverse. Meta tau teeb tsa nws raws li cov txheej txheem mus sij hawm ntev, tab sis cov lus ntawd tshwj xeeb tshaj yog nthuav dav vim tias AI kev txhim kho tau ua qhov tseem ceeb dua thoob plaws ntiaj teb thev naus laus zis - thiab NFTs yuav tsis yog qhov tseem ceeb hauv qhov kev thawb ntawd, tsawg kawg rau tam sim no.