Cov neeg taug kev hla lub khw GameStop ntawm 14th Street ntawm Union Square, Thursday, Lub Ib Hlis 28, 2021, hauv Manhattan borough ntawm New York.
John Minchillo | AP
GameStop yog ntxiv NFT trading phaib rau qhov kev ua si virtual Gods Unchained ua ib qho perk rau nws cov neeg ua haujlwm ncaj ncees raws li cov neeg muag khoom qub txeeg qub teg ua haujlwm kom tob zuj zus mus rau hauv lub vev xaib crypto-centered.
Kev sib koom tes ua cim GameStop qhov kev lag luam tshiab tshaj plaws nrog cryptocurrency thiab tsis yog-fungible tokens, uas yog cov cuab yeej digital tshwj xeeb, vim tias cov khw muag khoom nyuaj ua haujlwm los hloov nws txoj kev lag luam. Lub Xya Hli, lub tuam txhab tau qhib lub khw NFT. Thaum lub Cuaj Hlis, nws tshaj tawm kev koom tes nrog cryptocurrency pauv FTX.
GameStop qhov pivot rau hauv lub ntiaj teb digital yog qhov tseem ceeb rau txoj haujlwm hloov pauv raws li tus thawj coj tshiab Matt Furlong thiab lub rooj tsavxwm Ryan Cohen, tus tsim ntawm Chewy thiab yav dhau los activist investor ntawm Pw Hauv Paus & Tshaj Tshaj. Cohen tau ua ib tug muse rau ntau cov tub ua lag luam meme, uas coj GameStop shares los ntawm ob peb duas las mus rau qhov siab tshaj ntawm $ 80 thaum ntxov 2021.
GameStop tseem yog tshaj tawm qhov kev poob qis, tab sis Furlong tau nce ob npaug ntawm qhov pivot, nqis peev ntau dua hauv kev lag luam digital.
Gods Unchained yog daim npav ua lag luam digital ua rau ntawm ethereum blockchain uas tso cai rau cov neeg ua si muaj tswv, pauv thiab muag lawv cov cuab tam hauv kev ua si. Nws tau tsim los ntawm Chris Clay, uas yav dhau los tau taw qhia qhov digital iteration ntawm Khawv koob: Kev Sib sau. Raws li kev ua si lub vev xaib, cov neeg ua si tau siv $ 74 nphom hauv kev yuav khoom hauv kev ua si hauv 2020.
Lub Gods Unchained kev koom tes txuas mus rau GameStop lwm qhov kev lag luam hauv crypto thiab NFT qhov chaw. Nrog NFT trading phaib, cov neeg ua si tuaj yeem yuav qhov kev ua si txiaj, $ GODS, ntawm FTX platform, yuav daim npav ua lag luam ntxiv ntawm GameStop NFT kev lag luam thiab tuav cov khoom muaj nqis hauv lawv lub hnab nyiaj GameStop.
Cov tswv cuab ntawm GameStop qhov kev ntseeg siab "PowerUp Rewards Pro" qhov kev pabcuam them $ 14.99 ib xyoos rau cov txiaj ntsig xws li daim npav khoom plig txhua hli, nyiaj rov qab khoom plig thiab kev tshaj tawm tshwj xeeb. Cov uas yog cov tswvcuab uas twb muaj lawm txij li lub Cuaj Hlis 27, yuav tau txais ib tsab cai nyob rau hnub ntawd uas lawv tuaj yeem txhiv tau daim npav NFT trading.
Tau qhov twg los: https://www.cnbc.com/2022/09/14/gamestop-gods-unchained-nft-trading-cards-to-loyalty-program-perks-in-digital-world-push.html