Zero Waste Daniel koom tes nrog ThredUP Muab Lub Neej Tshiab Rau Cov Khaub Ncaws Tsis Muag

Qhov twg lwm tus pom cov khib nyiab, Daniel Silverstein pom muaj peev xwm. Qhov ntawd yog li cas tus tsim qauv, hu ua Zero Waste Daniel, xav tias thaum nws tau txais los ntawm ThredUP ua ib feem ntawm kev sib koom tes 2,000 phaus ntawm cov ris tsho tsis zoo. Silverstein tau tsim nws tag nrho rau hauv Kev Sau Npe Tag Nrho, 1,000 yam khoom xws li lub txaj dev, tais, hnab tes thiab sweaters. Lub nkoj tab tom xa khoom mus rau qhov chaw nres nkoj Chaw nres nkoj 15.

Qhov no yog Silverstein qhov kev koom tes thib ob nrog ThredUP. Thawj qhov sib txuas thaum Lub Xya Hli 2020 muaj cov khaub ncaws hnav ua ntej uas ThredUP suav tias yog "zoo li-tshiab," uas tau los ua lub hauv paus, lossis daim ntaub. Cov khib nyiab tsis muag tau hloov pauv los ntawm Silverstein rau hauv Monstera-inspired nplooj thiab tes-sewed rau txhua lub ris tsho thib ob.

"Tom qab thawj qhov kev sib koom tes, peb ntab tawm ob peb lub tswv yim sib txawv," Silverstein hais. “Lawv hais tias, 'Qhov no yuav yog ib yam dab tsi tiag tiag. Koj puas tuaj yeem sau peb daim ntawv thov.' Kuv mus rau ntawm daim duab kos duab. Kuv xav tias, Dab tsi pov tseg zoo li. Qhov ntawd ib txwm yog kuv qhov kev txaus siab, qhov ntawd yog qhov uas kuv nrhiav kev tshoov siab, thiab ib txwm nyob qhov twg kuv xav pab ua ib feem ntawm kev daws teeb meem.

"Lawv hais rau kuv tias lawv pab pawg tom qab muag tau cuam tshuam nrog cov ris tsho uas muag tsis tau," nws hais ntxiv. "Nws tuaj yeem yog qhov stains lossis ntxhiab lossis ripe lossis kua muag, lossis nws tsis paub tias qhov loj npaum li cas. Muaj ntau ntau yam laj thawj vim li cas cov ris tsho tsis tuaj yeem muag hauv khw muag khoom thib ob. Qhov ntawd tsis tau txhais hais tias tsis muaj textiles siv tau hauv txhua qhov ntawm cov khoom ntawd. "

"Nws txhawb nqa peb lub luag haujlwm ntawm kev khaws cov khaub ncaws tawm ntawm qhov chaw pov tseg," Erin Wallace, VP ntawm kev sib koom ua lag luam ntawm ThredUP. "Peb xav kom nws nkag mus rau hauv cov nqe lus ntawm tus nqi, hais txog pawg. Obviously, lub tswv yim ntawm kev ua qhov ntawd, ib qho khoom siv Zero Waste Daniel tiag tiag, yog npau suav zoo heev. "

Silverstein pib nrog lub tswv yim ntawm kev siv cov khoom pov tseg tom qab siv, pib nrog cov ntaub loj tshaj plaws thiab cov khoom seem ntawm cov khoom seem ntawm cov khoom seem. "Thaum kuv tuaj nrog cov matrix ntawm qhov kuv tuaj yeem ua tau ntawm silhouettes thiab luam ntawv, ThredUP rov qab los thiab hais tias 'Vim li cas koj tsis ua qhov no rau hnub so?' Kuv tsis tuaj yeem xav txog dab tsi lom zem dua. Peb tsuas yog tawm mus thiab khiav. "

Cov khoom sau, uas tau pib txhim kho thaum lub caij nplooj ntoo hlav / lub caij ntuj sov thaum ntxov, muaj ntau yam khoom siv. "Tshaj li hais, Kuv tsuas xav tau ris tsho, kuv hais tias, Kuv xav tau denim. Jeans yog qhov nyuaj tshaj plaws los siv dua, "Silverstein hais. “Muaj ntau yam khoom siv nyob txhua qhov chaw, qee zaum cov khoom sib txawv. Rau peb, peb yuav tsum tau ua ntau lenient. Kuv hais tias, 'Xa txhua yam uas koj muag tsis tau rau kuv, thiab cia kuv txhawj txog qhov seem.' Peb muab ntau pua khub ntawm ris ntauv txhav rau hauv cov khoom, pib nrog cov ntaub loj tshaj plaws.

Silverstein tau hais tias "Peb tau nqis los ntawm thawj lub tswv yim mus rau hauv cov khoom sib xws," Silverstein hais. "Peb tau siv cov hnab ris sab hauv hauv lub hnab hla lub cev uas peb tsim. Muaj ntau hom khoom sib txawv. Peb sim ua kom muaj tswv yim tiag tiag. Cov khoom seem yog qhov kev tshoov siab. Yog tias txhua yam koj pom yog kev ntxhov siab nws nyuaj heev los ua ib yam dab tsi zoo nkauj tawm ntawm nws. Yog tias koj pib saib ntawm txhua daim ntawv xov xwm los ntawm ib qho thiab txhua yam txhawb koj, tsuas muaj qhov ua tsis tiav. "

Wallace tau hais tias tus nqi ntawm zam khib nyiab loj heev. Txhua yam ThredUP tau txais mus los ntawm 12-point tshuaj xyuas thiab nws tsuas yog tuaj yeem muag rau ThredUP.com txog 60% ntawm qhov nws tau txais. Wallace tau hais tias "Dab tsi tshwm sim rau lwm tus 40% yog ib zaj dab neeg uas peb xav tham txog thiab ua kom pom tseeb dua," Wallace tau hais. "Zoo meej, peb ua haujlwm nrog ntau cov khoom siv hluav taws xob rov ua dua tshiab uas ua raws li peb txoj cai ntawm kev coj ua, tab sis peb ib txwm nyiam thawb cov ciam teb, zoo li peb tuaj yeem ua li cas nrog cov khoom no kom ua rau lawv muaj lub neej ntau dua."

Wallace tau hais txog 2,000 phaus ntawm cov ris tsho tsis zoo, "Nws muaj kev nyab xeeb hais tias nws poob rau hauv lub thoob. Qhov no yog ib qho tshwj xeeb sau, qhov no tsis yog kev daws teeb meem rau textile pov tseg. Kuv xav kom pob tshab txog qhov ntawd. Peb tsis tau hais tias, 'Peb tsuas yog muab txhua yam uas peb muag tsis tau thiab tig mus rau hauv cov khoom zoo nkauj.'

Wallace hais ntxiv tias "Qhov no yog kev ua haujlwm ntawm kev hlub nrog ntau tus neeg ua haujlwm txawj ntse uas nkag mus rau kev noj cov khoom tsis zoo no thiab hloov mus ua ib yam khoom muaj nqis," Wallace ntxiv. "Dab tsi peb txaus siab ua nrog txhua yam ntawm peb cov khoom lag luam tom qab muag tsis tau yog tiag tiag nrhiav ntau txoj hauv kev los tswj cov khoom muag no kom nws rov ua dua tshiab thiab rov ua dua tshiab. Upcycling tej zaum yog daim ntawv siab tshaj plaws. Peb xav tau ntau yam. "

ThredUP's 2022 Soj Ntsuam Kev Soj Ntsuam pom tias 78% ntawm cov neeg siv khoom tau hais tias lawv xav muab khoom plig rau hnub so tshwj xeeb yam tsis tau siv nyiaj ntau, Wallace tau hais, uas tau lees paub cov kev taw qhia ntawm kev sib koom tes.

Silverstein honed nyob rau hauv ntau yam tiam sis, nrog rau kev rov tshwm sim ntawm Nineties zam. Rau tus tsim qauv, nws yog lub sijhawm los cuam tshuam nrog lub sijhawm nws qhuas, tab sis tsuas yog paub raws li menyuam yaus. Nws hais tias "Kuv yeej tsis tau ua neej nyob uas cov neeg laus Nineties saib," nws hais. "Kuv yug los nyob rau hauv lub lig yim caum, yog li tag nrho kuv Nineties zam yog me me cov khoom.

"Kuv tabtom pe hawm nws tam sim no, thiab xav txog tag nrho kuv niam cov khaub ncaws zoo loj hlob tuaj, nws lub tsho loj loj nws lub ris siab siab. Kuv txiv muaj tag nrho cov cua daj cua dub thiab cov tsho loj thiab lawv loj me me. Kuv tsuas yog nyiam ua haujlwm nrog txhua yam khoom sib txawv no. "

Ib pawg uas Silverstein tsim los rau hauv ntau yog sweaters thiab sweatshirts, "Peb tab tom noj cov khaub ncaws zoo nkauj heev. Nws yog kev xyiv fab uas pom lawv tig mus rau hauv ib yam dab tsi retro uas tseem tshiab, "nws hais.

"Lwm yam uas peb tsom ntsoov rau yog, Dab tsi qub yog tshiab dua," Silverstein hais. "Peb xav tau qee qhov hnav ntawm qee yam ntawm cov khaub ncaws no los qhia. Kev hnav ntawm denim yog qhov tseem ceeb heev. Peb nyiam cov ris tsho hnav, yuav ua li cas lawv saib thaum lawv hnav tiag tiag. Tsis yog sim ua kom cov khoom zoo li tshiab, peb xav qhia txog kev hlub uas nkag mus rau hauv cov khaub ncaws thib ob. "

Silverstein kuj tau tsom mus rau kev pheej yig thiab kev nkag tau yooj yim. “Peb tab tom xav txog hnub so thiab khoom plig. Txhua tus tau txais nyiaj txiag rau hnub so, ”nws hais. “Muaj 13 txog 15 hom. Muaj cov khoom siv, cov ntaub so ntswg, coasters thiab scrunchies - tej yam uas yog ib qho me me haum rau txhua qhov kev daws teeb meem uas pib qis li $ 10. "

Lub crown jewels ntawm lub sau yog ib tug txwv ib tsab ntawm collectors tsho tiv no los ntawm cov seem uas yog siv los ua lwm yam khoom. Silverstein ua lub tsho tiv no nws tus kheej los ntawm tes hauv nws lub studio. Cov tsho tiv no muag rau $ 600. Crossbody hnab thiab lub kaus mom thoob yog qis dua $ 50. "Koj tuaj yeem tau txais ntau yam khoom thiab ntau tus nqi nrog rau feem ntau ntawm cov nqi qis dua $ 100," tus tsim qauv hais.

Cov khoom sau muaj nws tus kheej hais lus, tus Nineties icon nws tus kheej, Fran Drescher, uas nws TV yeeb yam, "The Nanny," tau tawm ntawm xyoo 1993 thiab 1999. "Nws tau tshoov siab rau qhov zoo nkauj thiab kev coj noj coj ua thiab kev ua yeeb yam thiab qhov kev sau tuaj rau lub neej," Silverstein hais tias. "Peb tau ua haujlwm nrog nws tus stylist. Txhua yam yog Fran-pom zoo. Nws yog ib qho kev kho mob tiag tiag ua rau kev sau los ua lub neej. "

"Kuv nyiam qhov kev coj ua ntawm qhov kev sau no, thiab ua haujlwm nrog ThredUP thiab Zero Waste Daniel. Txhawm rau tsim Fran Fine-pom zoo kev cai zoo li npau suav, "said Drescher. "Lub caij so hnub so, nws tseem ceeb heev uas yuav tsum xav txog kev yuav khoom plig uas yog lub ntiaj teb nyiam thiab muab rov qab. Qhov kev sau upcycled no yog txoj hauv kev zoo tshaj plaws kom nkag mus rau hauv lub siab hnub so. Nws tshwj xeeb tshaj yog nyob ze rau kuv lub siab vim ThredUP tau pub ib feem ntawm cov nyiaj tau los rau kuv lub koom haum, Cancer Schmancer. "

"Cov tib neeg tau pom tseeb txog kev cuam tshuam ib puag ncig thiab kev hlub tom qab TredUP lub hom phiaj ua lag luam uas tau ploj mus rau pej xeem thiab tam sim no ua tiav zoo," Silverstein hais. "Peb yeej tau txais kev ntxhov siab ntau hauv kev lag luam zam kom ua tau sai, ua kom cov khoom pheej yig, thiab coj kom zoo dua cov neeg. ThredUp muab kuv txhua qhov peev txheej los ua khoom hauv New York, txawm li cas los xij xav tau sijhawm ntau. Tsuas yog vim tias nws yog qhov sau loj ntawm lub vev xaib loj tsis txhais tau tias qhov txiaj ntsig tau hloov pauv.

"Lub sijhawm kuv tau hnov ​​​​los ntawm cov neeg koom tes, 'Kuv yuav mus yuav cov khoom no thiab 'Kuv xav mus kav rau kuv tsev neeg'. Peb txhua tus ntseeg hauv phau ntawv no, "Silverstein hais. “Peb txhua tus haus peb tus kheej tus pab txias. Muaj ntau qhov kev sib koom tes uas hais txog kev txiav cov ces kaum thiab ua kom pom qhov tshwm sim. Qhov ntawd tsis yog qhov tshwm sim ntawm no. Txhua yam uas tsis tau ua hauv kuv Bushwick, Brooklyn studio, tau ua hauv Queens lossis Manhattan. "

Muaj khaub ncaws ntau, txav lub thawv thiab txiav cov khaub ncaws. Silverstein piv qhov kev sib koom tes rau saj koj pog los yog niam ua noj. Thaum nws nyob hauv tsev, nws tau ua nrog kev hlub. Nws hais tias "Peb tau ua cov khoom no los ntawm tes nrog kev hlub," nws hais. "Txhua yam khoom zoo li puag."

Tau qhov twg los: https://www.forbes.com/sites/sharonedelson/2022/11/10/zero-waste-daniel-partners-with-thredup-to-give-new-life-to-unsaleable-clothing/