HOUSTON, TEXAS - Lub Cuaj Hli 09: Ib tus neeg siv khoom thauj nws lub tsheb tom qab yuav khoom ntawm Kroger lub khw muag khoom noj … [+]
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Cov khw muag khoom loj Kroger
Kroger yog lub khw muag khoom noj loj tshaj plaws hauv Asmeskas, thiab thib ob tsuas yog Walmart hauv kev muag khoom noj, nrog ntau dua $ 130 nphom hauv kev muag khoom txhua xyoo thiab ntau dua 2800 lub khw, suav nrog cov chij xws li Fred Meyer, Harris Teeter, Ralph's, King Soopers thiab Smith's. . Albertson's yog plaub qhov loj tshaj plaws, thiab ua ntej ntawm Ahold-Delhaize, nrog ntau tshaj 2200 lub khw muag khoom thiab $ 73 nphom hauv kev muag khoom txhua xyoo, thiab cov chij xws li Safeway, Randall's, Shaw's, Tom Thumb, King's thiab Acme. Ntau tshaj 700,000 tus neeg tau ua haujlwm thoob plaws ob txoj hlua, nrog cov hneev taw hauv ze li txhua lub xeev thiab feem ntau hauv nroog loj.
Kev sib xyaw ua ke yuav zoo rau cov tub ua lag luam thiab cov thawj coj sab saum toj, uas tau muab rho tawm cua poob profits los ntawm ob qho kev sib txuas txij li thaum muaj kev sib kis tau pib, tau ntim ntau lab nyiaj hauv cov nyiaj faib thiab kev yuav rov qab. Cov nyiaj tau los tau nce siab vim qhov txiaj ntsig ntawm tus nqi nce nqi tshaj tus nqi ntawm tus nqi nce, nrog rau cov ntaub ntawv muag khoom los ntawm cov neeg siv khoom xav tau ntau dua rau kev nyob hauv tsev ua noj, khw hom thiab khoom noj khoom haus.
Ib lub khw muag khoom noj Albertsons hauv Fort Collins, Colorado.
txais
Txawm li cas los xij, tag nrho cov khoom lag luam yuav tsum tau ua taug kev hla cov khoom siv sib txuas txij li xyoo 2020, suav nrog cov khoom lag luam tawm ntawm cov khoom lag luam, thiab ntau dua logistics thiab shipping nqi. Lub zog ua haujlwm tsis txaus siab uas tau raug mob los ntawm kev mob hauv chaw ua haujlwm thiab kev tuag los ntawm Covid-19 tau rov ntsuas dua cov nyiaj them qis, cov sijhawm tsis raug thiab cov sijhawm ntev, ua rau cov ntaub ntawv sau tseg ntawm cov neeg ua haujlwm hloov pauv thiab kev txhawb nqa me me hauv kev pib them nqi. Ib tsab ntawv ceeb toom tsis ntev los no tau qhia txog 75% ntawm cov neeg ua haujlwm khoom noj khoom haus tau ntsib cov zaub mov tsis ruaj ntseg raws li cov nqi them ua tsis tau raws li cov tsev nyob, kev saib xyuas menyuam yaus thiab cov nqi tsheb thauj mus los. A cov koom haum koom siab tau sib tham txog cov ntawv cog lus tshiab nrog cov chains kom tau nyiaj ntau dua thiab cov txiaj ntsig zoo dua. Tab sis kev sib koom ua ke yuav ua rau nws nyuaj rau cov koom haum; ib Xyoo 2004 khoom noj khoom haus tawm tsam rau cov nyiaj ua haujlwm zoo dua hauv California tau raug squashed ib zaug Kroger thiab Albertsons koom ua rog tawm tsam lawv tus kheej cov neeg ua haujlwm. Thiab ib qho kev sib koom ua ke kuj tseem txhais tau hais tias kev ua haujlwm loj hauv kev ua haujlwm dawb tsis tu ncua, xws li kev lag luam hauv chaw ua haujlwm, kev yuav khoom, kev tshuaj xyuas, kev muag khoom digital thiab kev tswj hwm qeb.
Thiab kev sib xyaw ua ke yuav txhais tau tias muaj teeb meem loj rau yuav luag txhua tus neeg hauv cov khoom siv. Kev sib koom ua ke yuav ua rau lub tuam txhab sib koom ua ke muaj zog yuav khoom nrog cov neeg xa khoom. Lub 5,000 lub khw muag khoom hauv ntau dua 40 lub xeev tuaj yeem teeb tsa cov nqe lus them nqi tau yooj yim dua, sib tham qhov chaw txee thiab khoom, thiab rho tawm cov nqi zoo dua thiab kev lag luam nyiaj ntau dua rau kev tshaj tawm, daim couponing, ad qhov chaw thiab tus nqi slotting. Txawm hais tias cov nyiaj khaws cia tau dhau mus rau cov neeg siv khoom yog qhov ua haujlwm ntau dua ntawm kev sib tw ntawm kev lag luam. Feem ntau cov nyiaj tau los no yuav ua rau cov kab hauv qab, nyob rau hauv cov hnab ris ntawm cov tuam txhab ua lag luam thiab cov thawj tswj hwm cov cuab yeej cuab tam uas muaj cov khoom lag luam loj.
Cov dej qab zib yog feem ntau Coke lossis Pepsi tseem ceeb, qee zaus nrog cov khw muag khoom thiab qee qhov … [+]
Errol Schweizer: koj puas xav tau ntau tus thwjtim?
Lub caij no, rau cov neeg muag khoom, tshwj xeeb tshaj yog cov npe me thiab cov tshiab, ua lag luam nrog cov saw hlau sib xyaw yuav tsis yooj yim dua. Cov khw muag khoom noj, thaum zoo li muaj ntau yam kev xaiv, twb hnyav concentrated ntawm Tsuas yog ib tug puv tes ntawm cov tuam txhab hauv ntau cov khoom ntim khoom noj, xws li Pepsico, Kraft Heinz, Nestle thiab Kelloggs, nrog rau nqaij thiab nqaij qaib barons xws li Tyson, JBS thiab Smithfield. Kev sib koom ua ke yuav ua rau nws tsis zoo li 5,000 lub khw muag khoom yuav ua ob npaug ntawm cov khoom lag luam hauv zos, raws caij nyoog thiab kev ruaj ntseg, xws li kev ua liaj ua teb cog qoob loo thiab huab cua-phooj ywg cov khoom noj. Nws yuav txuas ntxiv hauv nruab nrab ntawm kev lag luam kev lag luam khoom noj khoom haus los ntawm GMO-piv, concentrated tsiaj feedlot nyuj, nqaij npuas, nqaij qaib thiab cov khoom noj siv mis, nrog rau cov txiv hmab txiv ntoo thiab zaub monocultures uas ua kom zoo ib yam ntawm cov khoom noj thiab qis qis. Ntau yam raws caij nyoog, cov neeg cog qoob loo me me thiab nruab nrab thiab cov chaw tsim khoom hauv cheeb tsam yuav tsis tau txais txiaj ntsig tshwj tsis yog tias muaj kev xaiv zoo tshaj plaws. Ib qho kev sib koom ua ke yuav tsis ua rau cov neeg muag khoom tsim muaj kev tsim kho tshiab lossis kev sib tw thaum lub tuam txhab sib koom ua ke nrog lub chaw muag khoom nruj nruj thiab lub luag haujlwm saum toj kawg nkaus kom loj hlob peb lub hlis twg cov nyiaj tau los tsuas yog tsom rau lawv cov kev sib tham ntawm ib qho me me ntawm pawg monopolies kom rho tawm qhov siab tshaj plaws. nyiaj tau los. Kev siv zog kom loj hlob Kev sib txawv ntawm cov neeg xa khoom kuj tuaj yeem cuam tshuam, raws li cov khw muag khoom tau tsuas yog pib ua qhov tseem ceeb ntawm cov khoom lag luam muaj thiab nrhiav tau los ntawm ntau tus neeg ua lag luam.
Market Basket, raws li nyob rau hauv cheeb tsam Boston, yog ib qho khoom noj khoom haus loj tshaj plaws, raws li … [+]
Errol Schweizer: koj puas xav tau ntau tus thwjtim?
Muaj 30% tsawg lub khw muag khoom noj ntau dua li ob peb lub xyoo dhau los thiab feem ntau cov nroog loj hauv nroog (tshwj tsis yog New York City) muaj ntau ntau ntawm cov khw muag khoom noj xwb. Qhov no suav nrog Seattle, Denver / Boulder, Cincinnati, Houston, Dallas / Fort Worth, Salt Lake City, Boston, Washington DC, Los Angeles thiab San Francisco, uas muaj kev lag luam hnyav hauv Kroger thiab / lossis Albertsons banners. Cov neeg muag khoom ywj pheej tau ua pov thawj rau Congress txog cov leverage uas zoo li "cov neeg yuav khoom muaj zog" muaj nyob rau hauv cov khoom siv, suav nrog qhov tseem ceeb nkag mus rau cov khoom muag, nrog rau cov pob tshwj xeeb thiab ntim khoom. Kev sib sau ua ke hauv cov khoom noj khoom haus kuj tseem ua rau tus nqi nce ntxiv, vim cov khw muag khoom tau sau cov nqi siab tshaj tus nqi muag khoom nce ntxiv yam tsis muaj kev ntshai ntawm kev muag khoom qis. Txog niaj hnub no, tsuas yog ib qho ntawm tes ntawm cov saw hlau tau txo tus nqi, suav nrog cov khw muag khoom hauv cheeb tsam xws li HEB, Weis Markets thiab Pob Tawb Tom Khw thiab cov luv nqi xws li Aldi, uas txhua tus sib tw nrog Kroger thiab Albertson hauv ntau lub khw.
Kev sib koom ua ke kuj tseem yuav cuam tshuam rau cov lag luam wholesale channel, vim tias ob lub tuam txhab xa tawm tus kheej thiab cog lus rau cov neeg muag khoom thib peb. Kev sib cog lus lag luam wholesale yuav ua rau tus nqi ntxiv thiab kev xa khoom nyuaj rau cov neeg muag khoom. Thiab txij li Kroger thiab Albertsons tseem ua haujlwm rau lawv lub tsev khaws khoom hauv thiab ib puag ncig cov nroog uas lawv tam sim no sib tw, kev sib koom ua ke feem ntau yuav ua rau cov lag luam wholesale ua ke los yog tsim nyog, cuam tshuam ntau pua txoj haujlwm xiav. Lub peev xwm omnichannel ntawm lub tuam txhab sib koom ua ke kuj yuav tsum tau txheeb xyuas. Kroger tau siv Ocado rau kev ua tiav kev ua tiav hauv ntau lub lag luam thiab keeb kwm yav dhau los ua ib qho kev hloov pauv thaum ntxov ntawm cov platforms rau cov neeg tau txais thiab khaws cia, thaum Albertson tau siv cov kev pab cuam omnichannel. nrog rau kev sib koom tes nrog Uber
Hauv New Deal era, Congress dhau qhov Robinson-Patman Act los tshuaj xyuas cov kev tiv thaiv kev sib tw thiab kev yuav lub zog ntawm cov khoom lag luam loj dua. Kev tawg ntawm A&P, uas nyob rau ntawm nws lub ncov tsuas yog tswj tau 12% ntawm Asmeskas khw muag khoom noj, yog qhov tshwm sim ntawm Robinson Patman tiv thaiv tub ceev xwm. Tab sis tsis yog kev tswj hwm ntawm kev tiv thaiv kev ntseeg raws li cov tswj hwm tau dhau los ua kev nyiam neeg siv khoom sovereignty mythologies nyob rau hauv lub xyoo caum tom ntej, nrog rau cov haiv neeg mus rau hauv qab pricing thiab ib tug hand-in-pob looj tes haum nrog tshuaj intensive, industrial ua liaj ua teb mov chains thiab ntim khoom noj, tau enabled ib puas tau ntau. concentrated khw muag khoom noj, nrog Walmart muaj ntau dua 50% kev lag luam sib koom hauv ntau lub nroog thiab Walton tau txais txiaj ntsig los ntawm cov npe billionaire. Cov txiaj ntsig tau pom meej meej thaum lub sijhawm Covid-19: tsis yooj yim, cov khoom siv hauv lub sijhawm uas tsis tuaj yeem hloov pauv nrog qhov kev thov tsis raug thiab profit-driven nqi inflation uas tau coj mus rau qhov siab tshaj plaws ntawm cov zaub mov ntawm cov nqi tsev hauv kaum xyoo.
Cov neeg tswj hwm thiab cov neeg tsim cai yuav tsum ua ntau dua li tsuas yog thaiv kev sib koom ua ke ntawm Kroger thiab Albertsons. Tsis yog kev lag luam khoom noj khoom haus yuav tsum yog ATM peb lub hlis twg rau cov tub ua lag luam. Kev lag luam khoom noj khoom haus yog qhov tseem ceeb heev thiab cov neeg muag khoom, cov neeg ua haujlwm thiab cov neeg siv khoom yuav tau txais txiaj ntsig los ntawm kev sib cais ntawm cov khw muag khoom loj. Lub hom phiaj yuav tsum yog kev lag luam khoom noj tsim los ntawm cov khw muag khoom thiab cov lag luam wholesale, cov neeg sab nrauv thiab pej xeem zaub mov sector uas operationalizes txoj cai rau zaub mov. Lub luag haujlwm tseem ceeb ua los ntawm cov khw muag khoom yuav tsum muaj kev cuam tshuam txog ntau haiv neeg, thaj tsam thiab kev ncaj ncees uas cov zej zog tsim nyog thiab xav tau.
Tau qhov twg los: https://www.forbes.com/sites/errolschweizer/2022/10/13/why-a-krogeralbertsons-merger-is-a-bad-idea/