Yuav ua li cas Netflix rhuav tshem ntawm kev sib qhia lo lus zais tuaj yeem zoo li

Netflix Inc. tau cog lus tias yuav txwv tsis pub sib qhia lo lus zais raws li nws zoo li txhim kho nws cov nyiaj txiag muaj txiaj ntsig, thiab lub tuam txhab nyuam qhuav tshaj tawm cov ntsiab lus ntxiv txog seb nws yuav ua li cas.

Lub tuam txhab npaj yuav ua rau cov neeg siv khoom hauv ntau lub lag luam Latin American pib them nyiaj ntxiv yog tias lawv xav ntxiv tsev ntxiv rau lawv Netflix
NFLX,
+ 5.61%

nyiaj, raws li kev tshaj tawm blog tsis ntev los no. Kev tso npe ib txwm ua yuav ua rau cov neeg saib muaj peev xwm saib Netflix hauv ib lub tsev, tab sis cov neeg siv yuav tsum tau them ntxiv $ 2.99 rau txhua lub tsev tshiab uas ib tus neeg yuav tau tshaj tawm los ntawm Netflix account.

Cov nyiaj tau los saib ua ntej: Netflix tab tom rub tawm txhua qhov nres kom thim rov qab swb hauv cov neeg siv npe.

Netflix cov khoom lag luam tau nce 1.8% mus rau XNUMX lub lis piam siab thaum sawv ntxov hnub Tuesday, ua ntej cov qhab-nees thib ob lub hlis twg teem rau kev tso tawm tom qab kaw lub tswb.

Tus nqi $ 2.99 siv rau cov neeg saib hauv Dominican koom pheej, El Salvador, Guatemala, thiab Honduras. Tus nqi yuav yog 219 Pesos ib lub tsev ntxiv hauv Argentina. Cov neeg ntawm Netflix cov phiaj xwm yooj yim tuaj yeem ntxiv ib lub tsev ntxiv, thaum cov uas nyob hauv cov phiaj xwm txheej txheem tuaj yeem ntxiv ob lub tsev ntxiv thiab cov ntawm cov phiaj xwm hwm tuaj yeem ntxiv peb, ib qho kev tshaj tawm.

Netflix hais tias kev mus ncig yog "nrog rau" hauv cov txheej txheem tshiab no, vim tias cov neeg saib tuaj yeem siv cov ntsiav tshuaj, laptops, lossis cov khoom siv txawb los saib cov kev pabcuam streaming thaum nyob deb ntawm tsev. Lub tuam txhab tsis tau teb tam sim ntawd rau MarketWatch thov rau kev tawm tswv yim txog kev thauj mus los ntawm kev saib Netflix ntawm lub TV teeb tsa ntawm lub tsev so, Airbnb, lossis tsev so.

Saib ntxiv: Puas yog Netflix cuam tshuam rau kev sib qhia tus password? Nov yog yam koj yuav tsum paub yog tias koj muab ib tus account

"Nws zoo heev uas peb cov tswvcuab nyiam Netflix cov yeeb yaj kiab thiab TV qhia ntau heev uas lawv xav qhia lawv ntau dua," lub tuam txhab tau hais hauv tsab ntawv tshaj tawm. "Tab sis niaj hnub no kev sib faib nyiaj ntau ntawm cov tsev neeg ua rau peb lub peev xwm mus sij hawm ntev los nqis peev hauv thiab txhim kho peb cov kev pabcuam."

Lub tuam txhab kuj tau hais tias nws yog "ua tib zoo tshawb nrhiav ntau txoj hauv kev rau cov neeg uas xav qhia lawv tus account kom them me ntsis ntxiv."

Nws muaj peev xwm hais tias qhov kev xeem Latin America tuaj yeem kis mus rau ntau lub lag luam yog tias nws ua tiav qhov kev xav tau.

Thaum lub streaming loj heev pom kev maj nrawm ntawm cov neeg siv khoom tshiab nyob rau hnub ntxov ntawm kev sib kis, nws tau tawm tsam kom pom kev loj hlob tsis ntev los no thiab txawm tshaj tawm qhov poob ntawm cov neeg siv khoom thaum nws thawj peb lub hlis twg.

Netflix cov Tshuag tau poob 44.2% nyob rau peb lub hlis dhau los, thaum S&P 500 Performance index
SPX,
+ 2.76%

tau poob 12.8%.

Netflix tseem tab tom saib dhau qhov kev sib koom tus password raws li nws nrhiav kev nce nws cov neeg siv khoom. Lub tuam txhab npaj siab yuav ntxiv ib qho kev tshaj tawm-txhawb qib thiab tsis ntev los no tshaj tawm nws yuav koom tes nrog Microsoft Corp.
MSFT,
+ 2.08%

ntawm qhov kev sim siab.

Lub tuam txhab kuj tau sim cais cov caij nyoog ntawm cov yeeb yam nrov, uas yuav pab tiv thaiv cov neeg siv khoom los ntawm "churning," los yog tso tseg lawv cov kev tso npe tom qab lawv twb tau saib lawv cov kev xaiv xaiv lawm.

Tau qhov twg los: https://www.marketwatch.com/story/what-a-netflix-crackdown-on-password-sharing-could-look-like-11658241983?siteid=yhoof2&yptr=yahoo