VIZIO Founder William Wang's Front-Low Seat On TV's Transformation

Ntawm no nyob rau hmo ua ntej ntawm qhov ze-kawg Consumer Electronics Show, qhov kev rov ua dua tshiab txhua xyoo showcase rau txhua yam khoom siv thiab gizmo, nws tuaj yeem nyuaj rau nco ntsoov tias TVs, uas txhua tus muaj hluav taws xob hluav taws xob ntawm peb lub sijhawm niaj hnub, zoo li tsuas yog 20 xyoo dhau los.

Txawm tias cov khoom me me tau loj heev, cov tsiaj nyaum uas noj tau ntau lub ces kaum ntawm chav nyob. Cov ntxaij vab tshaus loj yog cov khoom kim heev tshwj xeeb rau cov uas muaj chav loj thiab cov hnab nyiaj loj dua. Feem ntau cov tsev tseem muaj "tus qauv txhais" cov ntxaij vab tshaus, xa cov duab tsis zoo, tsis tshua muaj duab uas hnub no yuav ua rau koj teem sijhawm kuaj qhov muag. Thawj cov ntxaij vab tshaus tiaj tus, siv cov thev naus laus zis tam sim no, raug nqi ntau txhiab daus las. Cov TVs niaj hnub tuaj yeem siv lub teeb liab los ntawm tus kav hlau txais xov, cable teeb-saum lub thawv lossis game console, tab sis ... tsis muaj ntau ntxiv.

Niaj hnub no, txhua yam hloov pauv. Koj tuaj yeem tau txais 4K-kev daws teeb meem (lossis txawm tias 8K!) Ultra High Definition screen, 55, 65 lossis ntau dua ntiv tes hla thiab tsis muaj tuab dua li lub lawj lossis ob daim npav, rau tsawg li ob peb puas duas las. High-end audio thiab video txhim kho xws li Dolby Vision, Dolby Atmos, thiab HDR 10+ yog ib txwm muaj.

Qhov tseem ceeb tshaj, nws yuav luag tsis tuaj yeem yuav lub TV ntawm txhua qhov loj npaum li ntawd tsis yog muaj lub peev xwm built-in WiFi, kev ua haujlwm ntse, thiab ntawm qhov screen interface kom nkag mus, tso saib thiab tswj Internet-based streaming-video apps thiab cov kev pabcuam, Internet browsers, suab paj nruag, workouts, games, Zoom hu, thiab lwm yam. Ib lub quarter-xyoo pua hauv kev tsim, Smart TV kiv puag ncig tau zoo nkauj heev tau yeej, txawm tias nws tseem tsis tau ua tiav.

Ib tus neeg ua si tseem ceeb hauv qhov kev hloov pauv no tau nce siab rau Asmeskas TV thiab lub chaw tsim khoom suab nrov VIZIO, uas nyuam qhuav cim nws lub hnub nyoog 20 xyoo. Tsis ntev los no kuv tau muaj kev sib tham ntev nrog William Wang, VIZIO tus tsim, CEO thiab tus thawj tswj hwm, txog qhov kev hloov pauv, nws txoj kev tshawb nrhiav ntau xyoo los ua kom tsev neeg qhov zoo tshaj plaws thiab loj tshaj screen qhov chaw ntawm kev lom zem thiab dab tsi tseem yuav los tom ntej, dab tsi yuav yog ob - kev xam phaj ib feem.

Txij li thaum nws tau tsim xyoo 2002 tom qab muaj qhov xwm txheej ze rau nws tus tsim, VIZIO tau dhau los ua lub zog hauv nws lub tsev lag luam, muag 100 lab TVs thiab soundbars hauv Teb Chaws Asmeskas, qhov twg nws yog No. 2 hauv TV muag thiab saum hauv soundbars.

Raws li txoj kev, tsuas yog US-raws li TV tsim tau clocked ib txoj hlua ntawm kev lag luam ua ntej nyob rau hauv ib tug phem kev sib tw sector thaum muag ib tug ntau yam ntawm zoo-saib, zoo-zoo sets featuring feem ntau ntawm cov tshiab nta, ntawm tus nqi ntawm cov sector tus nqi zoo tshaj. .

Nrog nws cov kev khiav hauj lwm SmartCast thiab WatchFree + kev pab cuam, VIZIO kuj tau dhau los ua tus neeg tseem ceeb hauv TV kev lag luam qhov kub tshaj plaws ntawm ob peb xyoos dhau los: khiav cov ntaub ntawv-tsav, ad-txhawb nqa streaming-video platform. Tam sim no, txawm tias tus khub ntev ntev NetflixNFLX
, ntawm lwm tus, tau txais kev tshaj tawm.

Wang tau ua thiab muag ntau hom kev tshuaj ntsuam video txij li xyoo 1968, thaum nws kawm tiav hauv University of Southern California nrog kev kawm tiav hluav taws xob. Nws thawj txoj haujlwm yog nyob rau hauv kev pabcuam rau cov neeg siv khoom rau lub tuam txhab uas ua lub khoos phis tawj saib, thaum cov ntxaij vab tshaus no yog qhov nyuaj rau saib, feem ntau grim beige thawv nrog monochrome ntsuab lossis amber hom ntawm cov keeb kwm dub.

Thawj txoj haujlwm ntawd qhia Wang qhov tseem ceeb ntawm kev saib xyuas cov neeg siv khoom. Nws kuj tseem txhawb kom muaj lub siab xav ua kom zoo dua cov ntxaij vab tshaus uas zoo dua rau cov neeg siv khoom lub qhov muag, thiab phau ntawv hnab tshos, thiab qhov ntawd qhib tau siv tau ntau dua. Plaub xyoos tom qab, Wang pib nws lub tuam txhab saib xyuas lub computer.

Ceev ceev rau tom ntej ib xyoo caum, mus rau 2000. Wang nyob rau hauv Taiwan, ntsib nrog cov tub ua lag luam rau lwm tus neeg saib xyuas. Tab sis nws yuav luag tsis tau rov qab mus rau nws lub tsev yav qab teb California.

"Nyob tom qab ya tawm me ntsis, lub dav hlau tau poob rau hauv qhov chaw tsim kho," Wang hais. "Txhua lub sijhawm, txhua yam kuv tuaj yeem xav txog yog kuv yuav tsum muaj sia nyob li cas, kuv yuav ua li cas thiaj tau tsev."

Hauv kev kub ntxhov, Wang tau ua nws txoj kev mus rau pem hauv ntej ntawm lub dav hlau, qhib qhov rooj thiab dhia tawm.

Wang hais tias "Kuv zoo siab heev uas tau nyob ntawm no hnub no." “Thaum kawg tau tsev tom qab muaj xwm txheej yog ib lub sijhawm zoo tshaj plaws hauv kuv lub neej. Kuv nco qab xav tias kuv nyiam nyob hauv tsev npaum li cas, thiab los ntawm qhov kev xav no, VIZIO tau yug los. "

Wang tau muaj kev txaus siab rau lub neej hauv tsev, thiab ua kom nws zoo dua. Nws yog lub sijhawm zoo los hloov nws txoj kev tsom mus rau kev ua kom zoo dua thiab muaj txiaj ntsig zoo hauv TV.

Txhawm rau txhawb kev nqis peev thiab txo qis qis rau lwm yam kev siv, Tsoomfwv Meskas tau pib quab yuam pub noj digital makeover ntawm cov tshaj tawm. Qhov tshwm sim high-def digital video signals thiab cov thev naus laus zis tshiab tau cog lus tias yuav tsoo lub thawv, tsim kom muaj peev xwm ua kom pom tseeb dua thiab muaj peev xwm ntau dua.

Ob xyoos tom qab lub dav hlau sib tsoo, thiab Wang qhov pivot, VIZIO thawj cov ntxaij vab tshaus ntaus cov lag luam, coj los ntawm cov ntsiab lus siab, 42-nti plasma flat screen. Lub tuam txhab kuj tsim lub rear-projection loj screen.

"Nws yog qhov loj," Wang hais txog cov ntxaij vab tshaus sab nraub qaum. "Kuv nco qab tias peb tau ua 2,000 tus qauv, thiab kuv xav tias 2,000 ntawm cov tau rov qab los (los ntawm cov khw muag khoom). Tsis muaj leej twg xav tau cov khoom loj thiab loj ntxiv lawm. "

Tab sis lub tiaj tus screen yog ib tug hit. Wang tus thawj lub zeem muag rau VIZIO, tom qab ntawd hu ua V xwb, yog ua kom zoo nkauj hauv tsev-kev lom zem tech siv tau thiab pheej yig rau tsev neeg feem ntau.

Txog thaum ntawd, cov TV loj loj tau ntau lub xeev ntawm cov neeg nyiam suab paj nruag thiab cov neeg muaj nyiaj, zoo li audiophile suab tshuab. Txawm tias ib xyoo caum dhau los, 85-nti 4K zaub raug nqi ntau npaum li $ 40,000 (hnub no koj tuaj yeem yuav tus xeeb ntxwv deb dua thiab ua haujlwm tau zoo rau tsawg li $ 1,300, ua tsaug rau cov txuj ci tsim khoom siv tau zoo thiab raug nqi ntau dua).

Los ntawm qhov sib piv nrog cov nqi pheej yig hauv hnab nyiaj, VIZIO tsom mus rau ntau tus nqi pheej yig dua cov ntxaij vab tshaus uas nws qhov zoo kuj tuaj yeem tau txais kev qhuas tseem ceeb. Thaum engineering rau ob qho tib si tus nqi thiab kev ua tau zoo yog qhov ua tiav tseem ceeb rau kev pib ua haujlwm hauv kev sib tw, VIZIO qhov tseem ceeb tshaj plaws kev tsim kho tshiab yuav yog nws txoj kev puag thaum ntxov ntawm Smart TVs thiab dogged persistence kom ntim ntau cov thev naus laus zis rau hauv ib txheej yam tsis muaj kev cuam tshuam lub txhab nyiaj.

Wang thawj zaug sim ua ib lub TV ntse hauv xyoo 1990s, siv "nyiaj ntau" ntawm kev sim ua haujlwm ntawm nws lub tuam txhab saib xyuas. Tab sis thev naus laus zis, tshwj xeeb tshaj yog muab lub sijhawm sib txuas ntawm pokey, tsuas yog tsis tau npaj rau high-end video. Nws yuav siv sij hawm lwm xyoo caum ua ntej lub tech thaum kawg ntes tau.

"Yog li nws tau siv sijhawm ntev tab sis qhov ntawd tau tshwm sim," Wang hais. VIZIO tau ua haujlwm nrog lub khoos phis tawj tsim Gateway thiab tom qab ntawd nrog lub tuam txhab me tau txais los ntawm Yahoo, uas tom qab ntawd tau thawb mus rau hauv kev lom zem hauv online hauv qab cov thawj coj loj uas muaj keeb kwm TV ntev.

VIZIO twb yog tus neeg muag khoom loj tshaj plaws hauv Teb Chaws Asmeskas, tab sis nws yog lub sijhawm los ntxiv qee lub hlwb los ua kom zoo dua yam uas Yahoo tau sim ua, nrog rau Netflix thiab Hulu, uas ob qho tib si pib cov kev pabcuam streaming hauv 2007, thiab YouTube.

Los ntawm 2010, VIZIO tau tshaj tawm kev lag luam thawj lub TV ntse, txawm tias saib cov kev xaiv tseem yog feem ntau Netflix, Hulu thiab YouTube. Cov yeeb yaj kiab xa tawm hauv Is Taws Nem tseem tsis tau muaj kev paub zoo, Wang hais tias, nrog "nug nug" cov duab zoo ua tsaug rau kev siv internet ceev hauv tsev neeg feem ntau tseem qeeb thiab tsis ntseeg siab.

"Peb paub zoo li WiFi tau txais kev saws me nyuam tias nws yuav yog ib qho tseem ceeb rau kev xa cov kev paub hauv TV uas koom nrog lwm cov khoom siv hauv tsev," Wang hais.

Rau txhua lub sijhawm cov kev txwv thev naus laus zis, Wang kwv yees li 2 lab ntawm cov VIZIO ntse TVs thaum ntxov tseem siv tau, thiab tseem tau txais kev kho tshiab nrog cov kev pabcuam tshiab los ntawm lwm qhov kev hloov tshiab loj, nws lub SmartCast interface.

Qhov ntawd yog lwm qhov kev hloov pauv tseem ceeb rau VIZIO, thiab kev lag luam. Muaj kev sib txuas hauv is taws nem, tsis tu ncua hloov tshiab interface uas tuaj yeem taug qab cov apps hauv cov txiaj ntsig tau tig lub tsev lub vijtsam loj tshaj plaws rau hauv lub xov tooj tsis yog lub xov tooj ntawm iPhone, nrog rau ntau qhov yooj yim thiab lub zog, thiab muaj peev xwm los muab cov kev pabcuam customized thiab kev tshaj tawm.

"Thaum pib, xyoo 1998, thaum peb tsim thawj lub TV ntse, kuv xav tias peb tuaj yeem muag pizza," Wang hais. "Qhov ntawd yog yuav ua li cas kom tau nyiaj."

Nws yog ib lub quarter xyoo pua txij li ntawd thawj era ntawm kev sim muag pizza thiab Jennifer Aniston lub sweater, tab sis peb nyob ntawm no. Kev lag luam e-lag luam thiab kev tshaj tawm tau nce zuj zus nyob rau hauv nruab nrab ntawm lub ntiaj teb streaming TV, tshwj xeeb tshaj yog tam sim no txawm tias Netflix thiab Disney tau tshaj tawm cov kev pabcuam txhawb nqa, thiab Apple TV + tab tom muag tshaj tawm nyob ib puag ncig nws cov kev ua kis las nyob.

Wang hais tias "Lub xyoo dhau los los yog li ntawd, peb tau hloov mus rau hauv lub platform tshaj tawm," Wang hais.

Lub community launch ntawm VIZIO's ad-txhawb WatchFree + kev pabcuam, uas muaj ntau pua txoj hauv kev ntawm kev txhawb nqa tawm thiab cov kev xav tau raws thiab tau tsim rau hauv SmartCast, hloov lub tuam txhab kho vajtse mus rau kev tshaj tawm xov xwm tshaj tawm.

Qhov kev hloov ntawd tau thawb VIZIO los ua ib lub tuam txhab software, programming platform, thiab lub tuam txhab tshaj tawm. Kev hloov pauv tau dhau los ua txiaj ntsig dhau sijhawm. Tam sim no nws tsim ntau pua lab nyiaj tau los txhua xyoo los ntawm kev pab cov xov xwm hauv xov xwm thiab cov neeg tsim khoom nrhiav cov neeg tuaj saib thiab los ntawm kev muab cov khoom lag luam rau "kev sib txuas ncaj qha-rau-device" rau cov neeg tuaj saib.

Raws li txoj kev, Wang thawj koom ruam loj rau cov ntaub ntawv tsom mus rau kev lag luam hauv xyoo 2010s, tshwj xeeb tshaj yog ntawm Buddy Media, lub tsev tseem ceeb rau dab tsi tau los ua SmartCast. VIZIO kuj tseem yuav lwm lub tuam txhab me me uas nws tau ua haujlwm nrog, Kev paub, uas tau txais txiaj ntsig los ntawm kev tsim ib daim ntawv ntawm kev lees paub cov ntsiab lus, lossis ACR, thev naus laus zis. Kev paub tom qab tau hloov npe hu ua Inscape.

Cov peev txheej tshiab no txhais tau hais tias nrog kev sib txuas hauv Is Taws Nem, ACR, thiab tus neeg siv khoom pom meej, VIZIO cov ntxaij vab tshaus tuaj yeem sib sau thiab sau cov ntaub ntawv tsis qhia npe txog qhov qhia tau tiag tiag tau saib, thiab thaum twg.

Qhov ntsuas thiab qhov tseeb ntawm cov ntaub ntawv ntawd yog qhov hloov pauv loj heev los ntawm cov ntawv teev npe saib thiab cov kev tshawb fawb me me ntawm Nielsen era. Niaj hnub no, qee tus 21 lab tsev neeg tau xaiv rau VIZIO's ACR cov ntaub ntawv, uas yog qhov tseem ceeb rau cov tuam txhab ntsuas tshiab thiab ib feem tseem ceeb ntawm kev paub txog kev saib TV VIZIO.

Nyob rau tib lub sijhawm, lub ntiaj teb ib zaug txwv ntawm kev tshaj tawm video online tau tawg mus rau hauv qhov kev xav tsis thoob ntawm kev xaiv. SmartCast curates nkag mus rau ntau dua 150 qhov kev pabcuam streaming, suav nrog txhua qhov loj xws li Disney +, Apple TV +, Amazon Prime Video, thiab HBO Max, nrog rau ntau lub chaw muab kev pabcuam me me ua haujlwm rau ntau tus neeg tuaj saib sib txawv.

"Nyob rau hauv ntau txoj hauv kev VIZIO tau tsim rau lub sijhawm no, qhov chaw uas tib neeg tau tshaj tawm thawj zaug thiab koom ua ke cov cuab yeej loj tshaj plaws hauv tsev rau hauv lawv lub neej niaj hnub, hauv txoj hauv kev tshiab," Wang hais. "Peb yuav txuas ntxiv ua haujlwm ntawm peb lub luag haujlwm los muab kev paub zoo tshaj plaws hauv tsev, ntawm tus nqi zoo. Koj yuav pom peb txuas ntxiv txhim kho qhov TV yog dab tsi thiab tuaj yeem ua hauv tsev los txhim kho qhov kev paub dhau los. "

Raws li Wang qhia, txhua qhov kev hloov pauv tam sim no tsis yog qhov kawg ntawm TV kev hloov pauv, thiab ntawm nws lub neej yav tom ntej. Rau qhov ntawd, kuv yuav rov qab nrog ntu ob ntawm kuv qhov kev sib tham nrog Wang, thaum peb tham txog dab tsi ntxiv rau TV thiab Smart Home. Nyob twj ywm.