Cov neeg yuav khoom hauv Asmeskas tau txwv tsis pub yuav khoom loj dua lub caij so no tab sis kev muag khoom tseem nce ntxiv

Kev muag khoom hauv Teb Chaws Asmeskas tau nce 7.6% xyoo-rau-xyoo lub caij so no raws li MastercardMA
Kev siv nyiajPulse. Cov ntaub ntawv npog lub sijhawm txij lub Kaum Ib Hlis 1 txog rau Lub Kaum Ob Hlis 24th, yog li nws suav nrog qhov tseem ceeb ntawm Dub Friday thiab Cyber ​​​​Monday trading qhov rais.

Qhov kev nce no yog 0.5% siab dua qhov kev loj hlob 7.1% uas Mastercard tau kwv yees rau lub sijhawm no hauv lub Cuaj Hli. Hauv qhov kev kwv yees no, lawv tau cia siab tias cov neeg siv khoom yuav rub kev yuav khoom ua ntej hauv kev yos hav zoov rau kev sib cog lus.

Txawm hais tias qhov kev nce siab tshaj qhov kev cia siab, ntau xyoo-siab ntawm kev nce nqi thiab nce paj paj tau meej meej hnyav hnyav rau cov neeg siv khoom nrog qhov nce qis dua li 8.5% sau tseg hauv 2021.

Steve Sadove, tus kws pab tswv yim laus rau Mastercard tau hais tias "Lub caij so muag khoom no zoo li txawv dua li xyoo dhau los," "Cov khw muag khoom txo nqi ntau tab sis cov neeg siv khoom sib txawv lawv cov nyiaj so koobtsheej kom haum raws li tus nqi nce thiab kev noj qab haus huv rau cov kev paub dhau los thiab kev ua koob tsheej tom qab kis thoob qhov txhia chaw."

Kev muag khaub ncaws pom kev loj hlob ntawm 4.4% tab sis cov khw noj mov pom qhov loj dua ntawm 15.1%.

Raws li Mastercard SpendingPulse tsis tau hloov kho rau kev nce nqi nws yuav zoo li qhov nce hauv cov haujlwm no tsis tau tsav los ntawm kev nce ntxiv tab sis los ntawm tus nqi siab dua, kev nce nqi hauv lub Kaum Ib Hlis tau txiav txim siab kom khiav ntawm 7.1%.

Cov khoom siv hluav taws xob tau tawm mus ntau heev nrog cov neeg yuav khoom lub caij so no nrog 5.3% poob rau tag nrho kev siv nyiaj. Qee qhov kev txo qis hauv kev siv hluav taws xob siv hluav taws xob txuas mus ntxiv rau cov teeb meem txuas ntxiv hauv qee cov khoom lag luam hauv cov haujlwm no uas ua rau muaj qee yam khoom qis dua.

Cov hniav nyiaj hniav kub tau pom meej meej poob nws qhov ci ntsa iab nrog qhov txo qis ntawm 5.4% raws li cov neeg siv khoom tau tawm ntawm kev yuav khoom kim dua.

Qhov tseem ceeb ntawm Dub Friday rau cov neeg siv khoom thiab lub siab xav nrhiav kev txo nqi yog qhov tseeb, nrog kev muag khoom hnub no nce 12% xyoo-rau-xyoo.

Michelle Meyer, North America Chief Economist, Mastercard Economics Institute tau hais tias "Kev nce nyiaj tau hloov pauv txoj kev uas cov neeg siv khoom Asmeskas tau mus txog lawv cov hnub so yuav khoom - los ntawm kev yos hav zoov rau qhov zoo tshaj plaws deals mus rau kev lag luam tawm uas nthuav tawm cov nyiaj pub dawb," said Michelle Meyer, North America Chief Economist, Mastercard Economics Institute. "Cov neeg siv khoom thiab cov khw muag khoom tau taug qab lub caij nyoog zoo, ua kom muaj kev tiv thaiv thaum muaj kev kub ntxhov ntau ntxiv."

Cov khw muag khoom hauv khw pom kev loj hlob ntawm 6.8% thaum online loj hlob los ntawm 10.6% thiab tam sim no suav txog 21.6% ntawm tag nrho cov khw muag khoom muag, nce ntawm 20.9% hauv 2021 thiab 20.6% hauv 2020.

Cov ntaub ntawv muag khoom tsis suav nrog kev muag tsheb, uas tom qab taug qab qis dua 2021 ntim rau ntau lub xyoo tau pom qhov rov qab los nyob rau lub hlis tsis ntev los no. Lub Kaum Ib Hlis pom tau nce 11.3% piv rau 2021.

Tau qhov twg los: https://www.forbes.com/sites/callyrussell/2023/01/01/us-shoppers-shunned-larger-purchases-this-holiday-season-but-sales-still-grow/