Cov tuam txhab Asmeskas ntawm Yale npe ncua kev lag luam Russia

Tus xibfwb Yale uas tau sau ua ke cov npe ntawm cov tuam txhab sab hnub poob loj tseem ua haujlwm hauv tebchaws Russia tau qhuas ntau lub npe tseem ceeb hauv Asmeskas cov kev txiav txim siab hnub Tuesday kom ncua kev lag luam hauv lub tebchaws ntawd dhau los ntawm tsoomfwv kev ua tsov rog rau Ukraine.

"Kuv zoo siab heev txog qhov no!" Jeffrey Sonnenfeld, tus kws tshaj lij, hais rau CNBC hauv email tom qab hnov ​​​​txog xov xwm tias McDonald's, Starbucks thiab Coca-Cola tau tso tseg kev ua haujlwm hauv tebchaws Russia.

PepsiCo sai sai ua raws li nws tus kheej tshaj tawm tias nws tau ncua kev muag khoom Lavxias ntawm Pepsi-Cola, 7UP thiab Mirinda hom dej qab zib, thaum txuas ntxiv muag qee yam khoom tseem ceeb.

Hnub Tuesday ntxov, Washington Post tau sau npe thawj peb lub tuam txhab, nyob rau hauv kev txiav txim ntawm lawv cov ntawv tshaj tawm tom ntej, nyob rau hauv ib nqe lus rau ib zaj dab neeg hais txog daim ntawv teev cov ntaub ntawv khaws tseg los ntawm Sonnenfeld thiab nws pab neeg tshawb fawb ntawm Yale Chief Executive Leadership Institute.

Cov ntawv xov xwm hu ua daim ntawv nthuav qhia "naughty-lossis-zoo npe ntawm hom." Tam sim no nws tau sau 290 lub tuam txhab uas tau hais tias lawv yuav tawm hauv tebchaws Russia, lossis ncua lossis txwv kev lag luam nyob ntawd. Nws kuj teev cov tuam txhab uas tau ua haujlwm txuas ntxiv hauv Russia.

Sonnenfeld tau hais hauv kev xam phaj tias nyob rau hnub tsis ntev los no nws tau ntsib nrog cov thawj coj ntawm qee qhov ntawm plaub lub tuam txhab uas tau tshaj tawm lawv txoj haujlwm hnub Tuesday thaum ntsib kev npau taws ntawm Russia qhov kev tawm tsam rau Ukraine.

Sonnenfeld hais tias, "Kuv qhuas tag nrho cov tuam txhab no loj heev," hais txog lawv cov kev txiav txim siab.

"Peb daim ntawv teev npe tau ua qhov sib txawv loj hauv qhov uas CEOs xav ua qhov yog," nws hais. "Lawv tau hais rau kuv tias lawv tab tom nrhiav kev lees paub ntawm lwm tus," thiab hais tias lawv cov thawj coj ntawm pawg tau saib xyuas kev ua los ntawm lwm lub tuam txhab loj, Sonnenfeld tau hais.

Sonnenfeld tau hais tias "Lawv ntshai tsam tus mob poppy siab,' raws li cov neeg Australian hu nws, thiab lawv tsis xav raug kev tsim txom," Sonnenfeld tau hais.

Cov neeg hais lus rau Coca-Cola, McDonald's, Starbucks thiab PepsiCo tsis muaj lus tawm tswv yim tam sim ntawm Sonnenfeld cov lus hais.

McDonald's thiab Starbucks tau teb los ntawm taw qhia cov lus los ntawm lawv cov CEOs ntawm lawv cov kev txiav txim siab hnub Tuesday.

McDonald's CEO Chris Kempczinski tau hais tias thaum lub tsev noj mov tau ua haujlwm rau ntau tshaj peb xyoo caum hauv Russia, thiab dhau los ua "qhov tseem ceeb ntawm 850 cov zej zog uas peb ua haujlwm ... nthuav tawm hauv Ukraine. "

Starbucks CEO Kevin Johnson tau hais rau txim rau Russia qhov "txaus ntshai" nres rau Ukraine. Nws tau hais tias "Los ntawm qhov xwm txheej zoo li no, peb yuav txiav txim siab txuas ntxiv uas muaj tseeb rau peb lub luag haujlwm thiab qhov tseem ceeb thiab sib txuas lus nrog kev pom tseeb," nws hais.

Sonnenfeld, hauv nws qhov kev xam phaj, tau hais tias raws li ib lub tuam txhab tom qab lwm qhov hauv cov hnub tsis ntev los no tau hais tias lawv tau tawm hauv tebchaws Russia lossis ncua kev lag luam, "nws muaj cov txiaj ntsig snowball."

"Cov no yog qee qhov muaj zog tshaj plaws uas sawv cev rau lub hauv paus tseem ceeb hauv Asmeskas," nws hais txog plaub lub tuam txhab uas tau tshaj tawm lawv cov kev txwv kev lag luam hnub Tuesday.

"Cov hom no muaj cov cuab yeej cuab tam rov qab mus rau perestroika hauv xyoo 1990 raws li Soviet Union tau qhib rau sab hnub poob, thiab lawv tau txais tos nrog kev txaus siab los ntawm txhua sab," nws hais.

"Qhov no yog vim li cas cov tuam txhab no, muab cov cuab yeej cuab tam, tsis meej pem txog yuav ua li cas," hais txog kev cuam tshuam ntawm Ukraine, Sonnenfeld tau hais.

Nws tau hais tias "Lawv tau poob rau hauv lub sijhawm warp, vim tias lawv tab tom nrhiav kev yeej-yeej kev daws teeb meem hauv lub ntiaj teb uas lawv tsis muaj qhov nruab nrab lawm," nws hais.

Sonnenfeld tau hais tias hauv nws qhov kev sib tham nrog peb ntawm cov tuam txhab, cov thawj coj tau sim nrhiav kev daws teeb meem kev cai lij choj thiab kev ua haujlwm rau cov teeb meem ntawm kev lag luam hauv Russia thaum lub teb chaws ntsib kev rau txim thoob ntiaj teb thiab kev nplua nyiaj txiag hnyav los ntawm tsoomfwv loj hauv Western.

Nws tau hais tias "Tsis muaj leej twg muaj teeb meem los ntawm kev xav txog nyiaj txiag," nws hais. "Lawv tau sim nrhiav qhov yog nyob rau hauv ib qho teeb meem ntawm geopolitical thiab kab lis kev cai nyuaj nrog kev ncaj ncees thiab kev khuv leej rau cov neeg ua haujlwm loj hauv zos."

Sonnenfeld tau hais tias nws tau sau nws daim ntawv tshaj tawm ua kev sib cav txog kev coj ncaj ncees rau kev rau txim rau Russia.

Nws tau hais tias "Txhua lub ntsiab lus ntawm kev raug cai lij choj [los ntawm tsoomfwv] ua ke nrog kev txaus siab rau tus tswv ntiav nyiaj txiag kev lag luam yog kom tsis txhob muaj kev lag luam Lavxias," nws hais.

Tus kws tshaj lij tau hais txog qhov ua tiav ntawm kev lag luam kev lag luam thoob plaws hauv South Africa, hauv kev hais kwv txhiaj nrog tsoomfwv thoob ntiaj teb kev nqis tes ua, hauv 1980s thiab 1990s rau kev pab thawb lub teb chaws kom rhuav tshem nws txoj kev sib cais, uas cov haiv neeg tsawg tsawg tau tsim kev cai lij choj, nyiaj txiag thiab kev cai lij choj. tshaj cov neeg Dub.

Sonnenfeld tau kwv yees tias kev ua los ntawm cov tuam txhab Western "yuav muaj txiaj ntsig" rau Russia.

Nws tau sib cav hais tias Lavxias Thawj Tswj Hwm Vladimir Putin lub hwj chim tshaj lub teb chaws yog "tso tseg rau ob yam": kev txaus siab siv kev nruj kev tsiv raws li kev quab yuam, thiab "qhov kev xav tsis thoob uas nws muaj kev tswj hwm tag nrho ntawm txhua txoj haujlwm."

Tab sis kev poob ntawm kev lag luam loj hauv Western hauv lub tebchaws tau rhuav tshem qhov kev dag ntxias, tus xibfwb tau hais.

"Lub ruble tau poob yuav luag 80%. Inflation tau nce mus txog yuav luag 30%. Yog li ntawd yog 10 hnub ntawm keeb kwm kev lag luam uas tsis muaj kev sib piv hauv ntiaj teb, "Sonnenfeld tau hais.

Sonnenfeld tau sau tseg tias kev khiav tawm ntawm cov tuam txhab loj los ntawm Russia ua lag luam, suav nrog cov roj loj xws li Exxon, Plhaub thiab BP, txhais tau hais tias "ntau pua lab daus las raug rho tawm" hauv cov khoom ntiag tug thiab lwm yam khoom muaj nqis hauv Russia, "sib cais los ntawm ntau pua billions. ntawm cov nyiaj tau los poob."

"Nws yog ib qho loj," nws hais.

“Qhov no yog kev ua siab loj siab ncaj ncees. Nws tshaj tawm txawm tias qhov tshwm sim hauv South Africa, "nws hais.

Nws tau sau tseg, txawm li cas los xij, muaj li ntawm peb lub kaum os Western tuam txhab uas muag nyob rau hauv nws daim ntawv teev npe uas yog "tso tawv nqaij" nyob rau hauv Russia. Txog tam sim no, tsawg kawg.