TOGETHXR, Uninterrupted Join Forces Qhia Zoo kawg Zaj Dab Neeg ntawm AD

Jessica Robertson, Chief Creative Officer thiab co-founder ntawm TOGETHETH
XR, nkag siab txog ob qho kev sib tw ob leeg uas los nrog kev qhia cov dab neeg hauv qhov chaw kis las hauv nws qhov kev pib ua haujlwm, koom nrog cov poj niam ncaws pob hnub qub Sue Bird, Alex Morgan, Chloe Kim thiab Simone Manuel.

Robertson tau hais hauv kev xam phaj hauv xov tooj tias "Nws yog kev npau suav ncaj ncees, tab sis nws kuj yog lub luag haujlwm loj," "Thiab kuv xav tias ib feem ntawm qhov kev sib tw hauv qhov chaw no peb paub tias muaj tseeb yog qhov pom tau. Thiab thaum peb tham txog 4% [ntawm tag nrho cov kis las kis las rau poj niam kev ua kis las] hauv kev pab them nqi, qhov peb tsis tham txog yog qhov zoo ntawm qhov kev pab them nqi, qhov tob ntawm qhov kev pab them nqi, qhov sib txawv ntawm qhov kev pab them nqi ntawd. Yog li peb sawv txhua hnub, thiab kuv muaj kev ywj pheej ntawm cov dab neeg los qhia, Kuv kuj tseem nco txog lub hwj chim thiab lub luag haujlwm ntawm txoj kev ywj pheej ntawd. "

Raws li, TOGETHXR tau xaiv qhov kev tshoov siab, uas ntawm WNBA player Asia "AD" Durr, rau ib qho documentary, "Tsis Muaj Knocked", qhov tseem ceeb ntawm kev ntes ntawm zeitgeist ntawm 2022. Kev koom tes nrog LeBron James 'UNIUNI
NTERRUPTED tau ua rau muaj kev zoo siab ntawm WNBA rho npe xaiv 'ntau xyoo rov qab los ntawm COVID mus rau lub tsev hais plaub. Forbes tau pom thawj zaug ntawm qhov trailer no, uas koj tuaj yeem pom hauv qab no. Daim ntawv qhia tag nrho yuav tso tawm rau ntawm TOGETHXR's Youtube channel thaum Lub Yim Hli 24.

Robertson thiab TOGETHXR cov neeg ua haujlwm tau siv sijhawm ntau teev nrog Durr, qhia lawv cov chav kawm los ntawm ob qho tib si tawm ntawm lub tsev hais plaub, cov txheej txheem los ntawm lawv tus kheej (thiab ua haujlwm nrog lawv tsev neeg ntawm txhua yam ntawm nws), thaum muaj kev thawb rov qab mus rau lub tsev hais plaub ua si nyob rau hauv qhov nyuaj tshaj plaws basketball ib puag ncig ua tau.

Robertson tau hais tias "AD tau dhau los ntau heev," "Ib txwm ib txwm, peb, raws li lub npe, kuv tus kheej ua ib tus neeg hais dab neeg, tau taug qab lawv cov lus piav qhia thiab kev taug kev vim tias muaj ntau cov ntsiab lus tseem ceeb thiab nthuav dav thiab tsis zoo. thiab lawv tau nyob li cas hauv ob peb xyoos dhau los… Lawv txoj kev rov qab mus rau kev ntaus pob ncaws pob thiab nkag siab tsuas yog los ntawm tib neeg txoj kev xav, thaum ib yam uas koj tus kheej txheeb xyuas nrog thiab dhau los ntawm koj, ces lo lus nug loj tsis yog nws yuav rov qab los xwb. Tab sis nws tseem, koj yog leej twg tsis muaj qhov ntawd? Thiab kuv xav tias AD tau teb cov lus nug hauv lawv lub neej. "

Nws tsis yog qhov xwm txheej uas Robertson thiab TOGETHXR xaiv zaj dab neeg no thaum muaj kev kub ntxhov ntawm kev tawm tsam, ob leeg hais lus thiab lub cev, qhia nyob rau hauv lub zej zog trans. Rau Robertson, txoj hauv kev uas nws ntseeg tias nws tuaj yeem sib ntaus sib tua zoo tshaj plaws uas tsis yog nrog cov lus ntawm kev tsis lees paub, tab sis los ntawm kev qhib lub ntiaj teb rau cov dab neeg zoo li Durr's. Qhia, tsis qhia.

"Kuv xav tias nws yuav siv lub lens tib neeg ... thiab piav dab neeg los ua qhov ntawd. Thiab Durr zoo kawg nkaus ua piv txwv li ntawd tib neeg kev paub. Thiab tseem, koj yuav poob rau hauv kev hlub nrog lawv, thiab yuav ua li cas koj ntxub lossis xav kom nws tawm? Kuv xav tias muaj lub zog tiag tiag hauv kev hais dab neeg tiag tiag. "

Robertson credits Uninterrupted rau lawv txoj kev koom tes, lwm lub tuam txhab uas ua raws li TOGETHXR cov txiaj ntsig, thiab cia siab tias qhov no yuav yog thawj ntawm ntau. Nws yog ib feem ntawm yuav ua li cas cov phooj ywg hauv qhov chaw no tau sib koom tes los nthuav tawm thiab hloov ob qho tib si cov dab neeg hais txog thiab qhov xwm txheej ntawm qhov lawv tau hais.

Nws yog ib yam dab tsi ntau hauv cov toj roob hauv pes no tau hais rau lub sijhawm ntev, Robertson yog qhov tseem ceeb ib yam ntawm cov uas ua li ntawd. Tab sis nyob rau hauv "Tsis txhob Knocked Down", nws ua ntau tshaj li qhia nws. Nws qhia nws.