Lub neej yav tom ntej ntawm Award Shows? Yuav Ua Li Cas Airrack & The Strreamy Awards Rewrote Cov Cai

In 1929, thawj- puas tau Oscars coj qhov chaw ntawm Hollywood Roosevelt Hotel Raws li 270 ntawm cov tiam neeg ua yeeb yaj kiab, cov thawj coj, thiab cov neeg hais dab neeg tau sib sau ua ke los hwm ib leeg. Yuav luag ib puas xyoo tom qab ntawd, thiab tsawg dua rau mais ntawm txoj kev, ib qho khoom plig tshiab tau yug los: The Streamy Awards. Tam sim no nyob rau hauv nws 12th xyoo, 2022 YouTube Streamy Awards tau tuav ntawm Lub Beverly Hilton thiab tuav los ntawm Eric "Airrack" Decker ua kev zoo siab rau ib tiam neeg tshiab. Kuv tau tham nrog Airrack, pab pawg kev tshwm sim, thiab ntau tus neeg sib tw xyoo no kom nkag siab txog qhov deb npaum li cas tus tsim kev lag luam tau tuaj txog - thiab seb The Strreamys puas yuav thim rov qab Hollywood txoj kev poob qis qhia cov neeg saib thaum lawv hloov kho yam khoom plig zoo li tag nrho.

Nyob rau hauv ib lub caij uas views rau cov xwm txheej zoo li Academy Awards poob 81.2% los ntawm 1998 txog 2021, Xyoo no Strreamy Awards yog qhov thib ob siab tshaj plaws cov yeeb yaj kiab hauv YouTube, tau muab ob npaug rau nws qhov nruab nrab saib ntev ntawm xyoo tas los, thiab tam sim no muaj 2.3 lab views thiab suav.

Thaum lub Academy Awards, Golden Globes, thiab Emmys tseem nyob ua ntej nrog 15.4 lab, 5.4 lab, thiab 5.9 lab views Raws li nyob rau hauv 2022, Lub Streamy Awards tau txais lub zog txawm tias tsuas yog nyob ib puag ncig ib feem ntawm lub sijhawm.

Yog li dab tsi yog qhov zais cia? Nws tsuas yog haum uas The Streamy Award co-founders Drew Baldwin thiab Joshua Cohen thiab lawv cov neeg koom tes Dick Clark Productions tau txais txoj hauv kev uas ntau tus tsim sab saum toj siv nrog lawv cov yeeb yaj kiab: sim, kawm, thiab hloov kho. Xyoo no tej zaum yuav yog lawv qhov kev sim loj tshaj plaws tsis tau raws li nws tau cim thawj zaug nws tau nyob-kwj tshwj xeeb ntawm tus tsim channel.

Raws li Baldwin tau muab tso rau, lawv khaws peb lub ntsiab lus tseem ceeb ntawm kev ua yeeb yam khoom plig thaum rov xav txog qhov seem. "Peb xav txog nws yuav luag zoo li lub tshoob uas muaj peb yam tseem ceeb: cov txij nkawm, kho vajtse (lub nplhaib), thiab cov lus cog tseg," nws piav qhia. "Cov no yog peb yam dawb ceev uas peb yuav tsum ua ntawm The Strreamy Awards ib yam nkaus: peb yuav tsum ua kom lawv tau txais lawv cov khoom siv kho vajtse, uas yog lawv cov khoom plig. Lawv tau txais lub sijhawm los ua lawv cov lus cog tseg, uas yog lawv cov lus. Thiab peb yuav tsum paub tseeb tias peb tau coj lawv los ntawm no thiab ua ke. "

Ntxiv rau qhov ntawd, yuav luag txhua yam tau ua tiav rau kev sim txij li lawv tau pib The Strreamy Awards hauv 2009. Txoj hauv kev ntawd tau muab lub neej rau cov ntu tshiab xws li Creator Honors qhov twg cov yeej yav dhau los xaiv cov phooj ywg twg los hwm thiab xyoo no, nws txhais tau tias muab kev tswj hwm zoo dua rau Airrack dua li cov tswv cuab yav dhau los.

Airrack tau hais tias "Lub hom phiaj rau xyoo no yog ua Lub Streamys txawv," Airrack tau hais. "Nws tsis yog nyob rau ntawm Strreamys [channel] xyoo no. Nws yeej yog hosted rau kuv channel txij li thaum kuv yog hosting qhov khoom plig show. Kuv xav tias qhov ntawd yuav ua li cas yav tom ntej thiab kuv zoo siab los pib qhov kev coj ua ntawd. "

Nws hais ntxiv tias "Lawv tau muab rau kuv ntau yam kev tswj hwm muaj tswv yim," nws hais ntxiv. "Peb tag nrho pab neeg tau tso tseg cov yeeb yaj kiab rau ib feeb vim tias peb nyuam qhuav tau nqis peev hauv The Strreamys thiab ua rau nws zoo heev."

Pab neeg ntawd muaj tus thawj tswj hwm Zack Honarvar, ua tus editor Mack Hopkins, tus tsim khoom lag luam Hayden Trowbridge, Creative Director Maxwell Behm, thiab tus tsim Tyler Blanchard. Honarvar tau hais txog qhov zoo: "Cov neeg tsim khoom tiag tiag yog cov tuam txhab tsim khoom niaj hnub no uas muaj peev xwm ua tau ntau yam dua li cov neeg xav txog yav dhau los. Pab pawg Airrack muaj lub sijhawm los tiag tiag los rau hauv thiab ua kom lawv cov leeg muaj tswv yim los ua kom pom tias lawv tuaj yeem ua qhov khoom plig zoo li cas. "

Nws tsis yog qhov xav tsis thoob tias Airrack pab pawg tau muab tib theem ntawm kev tshawb fawb rau hauv The Strreamy Awards thaum lawv ua lawv cov yeeb yaj kiab uas tau saib ntau.

"Peb pab neeg muaj tswv yim tau dhau los ntawm txhua qhov Strreamys video yav dhau los thiab tsuas yog saib qhov ua haujlwm thiab qhov tsis ua haujlwm," tus tsim tawm Hayden Trowbridge piav qhia. "Zoo li lub ntiaj teb cov ntaub ntawv sim ua ib yam dab tsi uas cov neeg tuaj saib tuaj yeem cuam tshuam nrog thiab tsis tsuas yog txaus siab, tab sis tom qab ntawd txhawb lawv."

Throwbridge, uas tsuas yog 20 xyoo xwb yuav yog ib tus tsim kev lag luam tus yau tshaj plaws thiab ci ntsa iab, tau hais txog Michelle Khare thiab Tyler Blanchard's Guinness World Record sim ua. Thaum tsis tau tsoo cov ntaub ntawv nyob rau theem, lub tswv yim los tsim cov ntu ib leeg nrog kev khaws cia siab - zoo li ntau ntawm cov nrov ntiaj teb kaw cov yeeb yaj duab hauv YouTube - yog ib yam uas peb yuav pom tau ua ib feem ntawm Kev Tshaj Lij Tshaj Tawm yav tom ntej.

Kev ua haujlwm Airrack thiab nws pab neeg tau muab tso rau hauv qab-tus-cees tiag tiag tsom iav ntau dua nrog rau xyoo nominees. Los ntawm Michelle Khare rau Rhett & Link rau Jesser, yuav luag txhua tus neeg raug xaiv los kuj yog "cov tuam txhab tsim khoom niaj hnub no." Khare tau hais txog qhov nws tau nqis peev ntau npaum li cas los tsim Tuaj Txais, tus yeej Strreamy Award rau Unscripted Series, nrog qee cov yeeb yaj kiab uas xav tau "ntau txhiab daus las thiab ntau tus neeg ua haujlwm rau txhua ntu." Raws li cov kab no, Jesser tau hais txog kev nqis peev ze li $ 80,000 hauv nws cov vis dis aus kim tshaj plaws thiab loj hlob nws pab neeg mus rau 12 tus neeg thaum lawv hla 10 lab tus neeg siv khoom thiab yeej Streamy rau Kev Ua Si Tus Tsim Lub Xyoo.

Lwm tus neeg xaiv tsa zoo li TikTok lub hnub qub Michael Le tau hais txog yuav ua li cas nws tau nthuav dav rau "tej [nws] cov ntsiab lus thoob ntiaj teb thiab kawm los ntawm cov neeg tsim khoom xws li Airrack thiab MrBeast" thaum tsim nws lub tuam txhab kev ua si tshiab Joystick, thaum Anthony Padilla tau hais li cas "muaj ntau ntau lub ntsiab lus uas nkag mus rau hauv kev ua tiav cov ntsiab lus hauv internet niaj hnub no vim tias muaj ntau lub platform uas koj xav tau tso koj cov ntsiab lus."

Lwm tus tsim sab saum toj nyiam Yaj Shetty tau hais txog yuav ua li cas lawv siv lawv lub platform los nthuav kom suav nrog nws cov podcast tshiab Dhar & Jay Show thiab nws phau ntawv tshiab 8 Txoj Kev Hlub, thaum Lifestyle Streamy Award yeej Charli D'Amelio hais txog yuav ua li cas "txhua hnub nws xav tsis thoob txog tej yam uas nws muaj peev xwm ua tau vim yog kev tshaj xov xwm." D'Amelio tseem pom kev vam meej hauv kev tshaj xov xwm, nrog rau rov ua dua tshiab rau lub caij 3 of D'Amelio Show ntawm Hulu, thiab yeej lub caij 31 ntawm Dancing With the Stars.

Qhov ntawd txhua tus tau hais, tej zaum yav tsaus ntuj lub sijhawm tseem ceeb tshaj plaws mus rau Rhett & Link. Thaum yeej Lub Streamy Award rau Kev Tshaj Tawm ntawm Xyoo rau Zoo Methics thaum sawv ntxov, lawv tsis tsuas yog nce mus thiab txais los ntawm lawv tus kheej raws li feem ntau cov neeg tsim khoom yuav tau ua nyob rau xyoo dhau los. Lawv tau caw yim ntawm lawv cov neeg ua haujlwm tuaj thiab ua tsaug rau cov pab pawg ntawm lawv lub npe. Thaum peb sib tham ntawm cov ntaub pua plag liab, Link tau sau tseg tias lawv lub tuam txhab loj npaum li cas: "Peb muaj ntau dua 130 tus neeg ua haujlwm puv sijhawm ua haujlwm tawm ntawm peb lub studio."

Nws yog lub cim qhia tias tus tsim kev lag luam muaj ntau dua li cov neeg tsim khoom xwb. Nws kuj yog hais txog cov neeg tsim khoom, cov neeg kho, cov kws sau ntawv, thiab cov tswv yim uas muaj hwj chim rau nws. Nyob rau hauv lub xyoo tom ntej, qhov ntawd yuav qhib ntau lub sijhawm rau kev muaj tswv yim ntawm txhua yam - thiab ib hnub, tej zaum kuj yeej lawv tus kheej Streamy Award.

Baldwin tau hais tias "Muaj cov neeg uas qhib rau hauv Strreamy Awards, thiab tom qab ntawd ob peb xyoos tom qab ntawd lawv tau nce mus rau theem yeej," Baldwin tau hais. "Yog tias koj tuaj yeem coj mus rau hauv koj tus kheej muaj tswv yim, ces koj tuaj yeem yog ib feem ntawm lub zej zog no. Kuv xav tias yog qhov txaus siab tshaj plaws txog qhov no. Cov neeg tsim ntawm no tau los ua tus kiv cua ntawm ib qho, thiab tam sim no lawv yog qee tus neeg tsim khoom loj tshaj plaws hauv ntiaj teb. "

Qhov tseeb, Airrack yog nyob pov thawj ntawm qhov ntawd. Los ntawm ua nws thawj YouTube them nyiaj hauv 2020 rau hosting Lub Streamy Awards xyoo no, nws txhawb kev lag luam kom pom cov neeg tsim khoom tsis yog raws li cov neeg txawj ntse uas lawv yog, tab sis lub hwj chim tsim cov studios lawv tau dhau los.