Lub chaotic xyoo kawg ntawm ib tug classic American khw muag khoom

Qhov kawg ntawm ib lub sijhawm yuav los: Bed Bath & Beyond (BBBY), ib zaug hauv Teb Chaws Asmeskas tus nyiam tshaj plaws cov khw muag khoom hauv tsev, yog tshaj tawm eyeing ib tug ntaub ntawv bankruptcy nyob rau hauv lub lim tiam tom ntej.

Los ntawm kev pib yooj yim los ua ib lub teb chaws khw muag khoom titan uas muag txhua yam ntawm kas fes txiag rau khoom qab zib, lub tuam txhab ntau tshaj 50-xyoo taug kev ntev tau ob qho tib si taug txuj kev nyuaj thiab chaotic.

Nov yog saib cov xyoo uas ua rau nws lub xeev nyob ze-tuag tam sim no.

Nyob zoo hnub qub

Founders Leonard Feinstein thiab Warren Eisenberg Ameslikas ua haujlwm ntawm Arlans, lub khw muag khoom luv nqi, tab sis thaum kawg pom qhov xav tau. niche khw uas tau txais txiaj ntsig zoo dua rau cov neeg yuav khoom.

Xyoo 1971, lawv qhib qhov rooj thawj linens-tsuas yog "Bed 'n Bath" khw hauv Springfield, New Jersey. Lawv thawj koom ruam yog qhov chaw-ntawm: Lub 1980s coj kev nce hauv kev siv nyiaj txiag, Walmart-tsav tus nqi deflation, thiab kev lag luam muag khoom tshiab uas ua rau muaj kev lag luam loj hauv suburban America rau cov khw muag khoom loj. Cov koob npe tau pab Bed n' Bath nthuav tawm ntawm nws lub xeev New Jersey nrog ntau cov khoom lag luam thiab hauv xyoo 1987, nws tau ntxiv cov ntawv "dhau" rau nws lub npe lag luam.

Bed Bath & Beyond yog qhov classic “category killer” ntawm 1980s thiab 1990s, zoo ib yam li cov khoom ua si tam sim no-tsis ua haujlwm "R" Peb. Pawg neeg tua neeg sawv cev rau nthwv dej tshiab ntawm cov khw muag khoom loj uas muaj cov khoom muag siab thiab tus nqi qis hauv lawv cov qeb tshwj xeeb, xws li cov khoom hauv tsev. Cov neeg siv khoom tau txais ntau yam khoom muag los ntawm ntau dua li cov lag luam me, ntau dua hauv zos.

Hauv nws qhov tseem ceeb, Bed Bath & Beyond featured nqi tsawg txaus thoob plaws hauv lub xyoo uas cov xwm txheej muag khoom tsis yog daim ntawv teev npe tsim nyog rau cov neeg siv khoom. Nws tsis xav tau kev tshaj tawm lab daus las los ntxias cov neeg yuav khoom - tsuas yog qhov daim coupons xiav loj nyob rau hauv snail mail uas cov neeg muas zaub tau paub zoo.

Lub tuam txhab tau mus rau pej xeem Lub rau hli ntuj 1992, pib trading nyob ib ncig ntawm $1. Kev muag khoom hla $ 1 billion hauv 1998. Lub tuam txhab tau siv zog los ntawm kev lag luam poob qis thiab khaws kev muag khoom nce ntxiv raws li ntau tsev neeg tsim hauv Tebchaws Meskas.

Tsis ntev, cov ntawv daim coupon uas Bed Bath & Beyond tau vam meej los ua vintage raws li ntau tus neeg Asmeskas tau tsiv mus rau kev yuav khoom online thaum ntxov 2000s, tso cai rau cov neeg siv khoom sib piv cov nqi nrog lwm lub khw muag khoom thiab siv daim coupon digitally. Bed Bath & Beyond tau lig rau qhov internet boom, uas yog tho kev los ntawm cov neeg sib tw zoo li Lub Hom Phiaj (TGT) thiab Amazon (AMZN).

Tom qab pib ntawm lub xyoo txhiab xyoo tshiab, lub tuam txhab tau tshwm sim resistant mus tas li-evolving tshiab era ntawm khw muag khoom.

Steven Temares, uas tau pib ntawm lub tuam txhab xyoo 1992 los ua tus kws lij choj vaj tsev, tau los ua CEO hauv 2003 thiab tsis tau tso tseg txoj haujlwm ntawd kom txog rau thaum 2019. Lub tuam txhab tus tsim tseem tseem yog pawg thawj coj saib xyuas. Thiab lwm tus ntawm lub rooj tsavxwm muaj sparse khw muag khoom thiab tech kev paub. Nyob rau tib lub sijhawm, cov txiaj ntsig tau cuam tshuam los ntawm cov neeg sib tw hauv online, tab sis nws tsis tau nres Bed Bath & Beyond los ntawm qhib ntau lub khw muag khoom nrog kev tso tseg tsis tu ncua.

Ncov

Hnub zoo rau Bed Bath & Beyond sai sai dhau los ua hnub qub zoo. Tom qab cov khoom lag luam tau nce siab txhua lub sijhawm $ 70 toj share Nyob rau lub Ib Hlis 2014, lub sijhawm tsis hloov pauv mus txog rau lub Peb Hlis 2015, thiab cov khoom lag luam tau poob qis dua $ 40 ib feem hauv ib nrab xyoo 2016 tom qab muag muag.

Nyob rau hauv 2019, cov nyiaj tau los ntawm peb lub hlis twg ntawm xyoo dhau los pib tsis tu ncua los hauv qhov tsis zoo. Thaum Lub Kaum Hli 9, 2019, lub tuam txhab tau rub Mark Tritton, Target tus qub thawj coj ntawm kev muag khoom, ua CEO. Cov khoom lag luam tau nce siab 21% hnub ntawd ntawm kev cia siab ntawm kev hloov pauv loj.

Tritton tau txais kev qhuas thaum ntxov ntawm Wall Street rau nws txoj kev siv zog los kaw cov khw muag khoom tsis zoo, txiav cov nuj nqis, hloov kho cov khoom lag luam, thiab hloov kho lub khw muag khoom. Thiab lub tuam txhab cov kab hauv qab tau pib txhim kho, tsa kev cia siab tias Tritton yuav rub tawm lub khw muag khoom rau cov hnub nyoog.

Tom qab ntawd COVID-19 kis thoob qhov txhia chaw, thiab cov khw muag khoom tau raug kaw thoob plaws lub tebchaws vim muaj kev txhawj xeeb txog kev noj qab haus huv.

Kev muag khoom e-lag luam ntau dua thaum muaj kev sib kis tau khaws cia Bed Bath & Beyond afloat, tab sis nws tseem lag poob qab rivals zoo li Target li tom kawg muag zaub mov. Lub caij no, cov khw muag khoom online thawj zaug ntawm cov khoom vaj khoom tsev xws li Wayfair (W) ua boomed.

Raws li Asmeskas kev lag luam rov qhib dua, Bed Bath & Beyond loyalists rov qab mus rau lub khw muag khoom tsuas yog nrhiav lawv cov npe nyiam raug tshem tawm. Nyob rau hauv lawv qhov chaw yog ib tug avalanche ntawm private daim ntawv lo hom los ntawm Tritton tsim los mus nce profits. Cov khw muag khoom muaj kev tsis sib haum xeeb, ib yam nkaus, vim tias tag nrho cov khoom qub Tritton tsis xav muag yog luv nqi ntau.

Cov khoom lag luam poob qis dua $ 4 ib feem ntawm lub Plaub Hlis 2020 tab sis dhia hauv 2021 raws li COVID txwv tshem tawm thiab cov khw muag khoom tshiab tau muab tso rau hauv ntau tus neeg cov khoom lag luam, suav nrog $BBBY. Tritton tau nthuav tawm txoj kev npaj cawm tom qab kis thoob qhov txhia chaw ntawm kev kaw cov khw muag khoom tsis zoo thiab hloov kho lwm tus thaum sib cav tias $BBBY yog ib qho khoom lag luam meme uas tsis yog khoom meme.

"Cov neeg siv khoom muaj peev xwm xav txog lawv tus kheej hauv lawv lub tsev, tsis zoo li kev yuav khoom tawm ntawm lub txee thiab tom qab ntawd sim ua haujlwm tom qab," Tritton hais. Yahoo nyiaj txiag Hauv kev xam phaj thaum Lub Xya Hli 2021. "Kuv xav tias tib neeg tshaib plab heev los saib thiab kov thiab hnov ​​thiab zoo li tsuas yog taug kev thiab nrhiav cov khoom hauv khw, thiab peb xav ua si tawm qhov ntawd."

Txawm li cas los xij, ntxiv rau kev ua lag luam - suav nrog cov khw kas fes, lub app tshiab, khw thiab luam theej duab, thiab ntau dua hauv khw cov neeg siv khoom sim nrog cov khoom - tsis tuaj yeem thim rov qab cov qauv ntawm nce muag qeeb.

'Peb nyob rau hnub kawg '

Thaum Lub Peb Hlis 2022, $ BBBY Tshuag tau pom cov cim ntawm lub neej ib zaug ntxiv tom qab tus neeg ua lag luam thiab GameStop (GME) tus thawj tswj hwm Ryan Cohen coj ib 9.8% ceg txheem ntseeg nyob rau hauv lub tuam txhab thiab nthuav qhia lub tuam txhab nrog a txoj kev rov qab los nws tus kheej mus rau credibility.

Redditors ntawm r / wallstreetbets qhuas Cohen li "tus huab tais meme uas yuav kav 1,000 xyoo, "thiab cov khoom lag luam tau nce siab txog $ 27.23 ua ntej txuas ntxiv nws cov xyoo-ntev kev poob qis. Tom qab xyoo 2022, Bed Bath & Beyond stock spiked, ua rau me ntsis nyem: Lub Yim Hli 16, cov khoom lag luam tau tshwm sim ze li ntawm 70%.

Cov nyiaj tau los tau pom qhov tseeb txawv. Thaum lub Rau Hli lig, Bed Bath & Beyond tau tshem tawm Tritton thiab xaus nws lub quarter thib ob nrog tsuas yog $ 107 lab nyiaj ntsuab tom qab peb lub hlis twg poob ntawm $ 224 lab rau nws cov txiaj ntsig kev ua haujlwm kho.

"Peb tab tom saib qhov xwm txheej uas lub tuam txhab no tej zaum yuav tsis nyob ib puag ncig," Loop Capital Tus Thawj Coj Anthony Chukumba hais rau Yahoo nyiaj txiag Nyob Lub rau hli ntuj 29, 2022. “Peb tuaj yeem tham txog lub hlis ntawm lub sijhawm no. Peb nyob rau hnub kawg. Cov txiaj ntsig no yog hluav taws pov tseg. Tsis muaj lwm txoj hauv kev los tso nws. "

Cov neeg taug kev tawm ntawm Bed Bath & Beyond khw hauv Manhattan borough ntawm New York City, Lub Ib Hlis 27, 2021. (Duab: REUTERS/Carlo Allegri)

Cov neeg taug kev tawm ntawm Bed Bath & Beyond khw hauv Manhattan borough ntawm New York City, Lub Ib Hlis 27, 2021. (Duab: REUTERS/Carlo Allegri)

Thaum Lub Xya Hli 2022, cov khoom lag luam tau kov lub sijhawm ntawd-cov ntaub ntawv qis ntawm kev poob qis thiab kev pom tsis zoo.

Ib tus kws tshaj lij hauv khw muag khoom tau hais tias cov nyiaj tau los ntawm lub tuam txhab yog "kev txhawj xeeb saum toj kawg nkaus. "

"Bed Bath & Beyond yog nyob rau hauv lub ntiaj teb raug mob vim tias lawv tau hlawv ntau cov nyiaj ntsuab muaj, lawv txoj kev lag luam tsis muaj lub zog mus tom ntej, thiab tam sim no raws li peb txhua tus paub tias lawv muaj qhov sib txawv loj heev uas lawv yuav tsum tau ua," Mark Cohen, tus kws tshaj lij ntawm Columbia University ntawm kev tshawb fawb muag khoom thiab yav dhau los CEO ntawm Sears Canada, hais Yahoo nyiaj txiag Nyob rau lub Xya hli ntuj 2022.

Bed Bath & Beyond tsis zoo li cuam tshuam los ntawm Wall Street qhov kev txhawj xeeb.

Bed Bath & Beyond tus kws tshaj lij Eric Mangan tau hais tias "Peb muaj $ 1 nphom cov cuab yeej cuab tam-raws li qhov chaw qiv nyiaj rov qab," Yahoo nyiaj txiag thaum lub sij hawm (Mangan tawm Bed Bath & Beyond thaum lig 2022). "Tsis tas li ntawd, peb twb tau nqis tes ua rau ntau lub hauv ntej - suav nrog kev txo qis tsawg kawg yog $ 100 lab ntawm capex tawm tsam lub tuam txhab cov phiaj xwm qub. Kev ntsuas ntxiv tab tom tab tom ua, suav nrog kev tswj hwm peb tus nqi khiav thiab kev ua haujlwm los tsav tsheb thiab kev muag khoom. "

Nyob zoo, BBBY?

Hauv av, cov khw muag khoom tau qhia yawning cov cim qhia txog kev ua lag luam lossis kev txhim kho loj.

thaum Yahoo Nyiaj Txiag Brian Sozzi tau mus xyuas ob lub txaj Bath & Beyond khw muag khoom Thaum lub Yim Hli, nws pom ib qho kev ntxhov siab, tsis tau kov cov khoom luv nqi thiab tshem tawm cov khoom. Muaj cov khoom lag luam ntau dhau uas cov neeg siv khoom tsis xav tau thiab tso tseg rhawv rau cov khoom siv raws caij nyoog xav tau zoo li cov khoom rov qab rau hauv tsev kawm qib siab.

Txog lub Cuaj Hlis, lub tuam txhab tshaj tawm nws txoj kev npaj kaw 150 cov khw muag khoom. Thaum Lub Kaum Hli 26, 2022, tus tswv cuab ntawm Pawg Thawj Coj Sue Gove Pib ua Tus thawj coj

Macco CEO Drew McManigle tau hais tias "Nws yog qhov ua siab loj uas lawv tau sim ua txoj kev npaj hloov pauv," Macco CEO Drew McManigle hais rau Yahoo Nyiaj Txiag Nyob. “Lawv tuaj lig rau nws. Nws tsis tob txaus lossis deb txaus. Piv txwv li, lawv yuav kaw 21% ntawm lawv lub khw, uas tsuas yog tsis txaus. "

Cov lus sib liam ntawm "twj tso kua mis thiab pov tseg” cov tswv yim thiab kev foob foob los ntawm ib tus tswv lag luam liam Ryan Cohen thiab lub tuam txhab CFO ntawm kev ua txhaum cai, uas ua rau cov khoom lag luam puas lawm. Qhov xwm txheej tseem cuam tshuam rau lub tuam txhab nrog kev dhau ntawm CFO Gustavo Arnal los ntawm kev liam tias tua tus kheej tawm ntawm lub tsev New York City.

Nyob ze rau qhov kawg ntawm 2022, Bed Bath & Beyond tau nce ntau dua $ 1 nphom hauv cov nuj nqis thiab poob. Lawv them rov qab $ 123 lab nyob rau hauv Tshuag - thiab cov Tshuag khaws cia.

Bed Bath & Beyond Tshuag tau kaw ntawm $ 1.30 thaum Lub Ib Hlis 6, qhov qis tshaj txij li thaum xyoo 1990s thaum lub tuam txhab floated muaj peev xwm ua lag luam poob nyiaj txiag tom qab lub caij so haujlwm siab phem

"Lub tuam txhab txuas ntxiv txiav txim siab txog txhua yam kev hloov pauv tshiab suav nrog kev tsim kho lossis rov ua dua nws cov nuj nqis, nrhiav cov nuj nqis ntxiv lossis cov peev txheej, txo lossis ncua sijhawm lub tuam txhab kev lag luam thiab cov tswv yim pib, lossis muag cov khoom muaj nqis, lwm yam kev lag luam tawm tswv yim thiab / lossis lwm yam kev ntsuas, suav nrog kev tau txais kev pab. raws li US Bankruptcy Code, "Bed Bath & Beyond tau hais hauv a daim ntawv qhia.

"Cov kev ntsuas no yuav tsis ua tiav."

-

Tanya yog tus tshaj tawm cov ntaub ntawv rau Yahoo Nyiaj Txiag. Ua raws nws ntawm Twitter @tanyakaushal00.

Nyem qhov no rau qhov tseeb trending stock tickers ntawm Yahoo Finance platform

Nyem rau ntawm no rau cov xov xwm tshiab tshaj tawm kev lag luam thiab kev txheeb xyuas qhov tob, suav nrog cov xwm txheej uas txav cov khoom lag luam

Nyeem cov xov xwm tshiab nyiaj txiag thiab lag luam los ntawm Yahoo Finance

Rub tawm Yahoo Nyiaj Txiag app rau Kua or Android

Ua raws li Yahoo Finance Twitter, Facebook, Instagram, Flipboard, LinkedIn, Thiab YouTube

Tau qhov twg los: https://finance.yahoo.com/news/bed-bath-beyond-timeline-chaotic-final-years-classic-american-retailer-223619615.html