Cov txiv neej ntau ntxiv muaj cov khaub ncaws thiab khau thoob plaws hauv lub khw hloov pauv chaw hauv Orange, California.
Jeff Gritchen | MediaNews Pawg | Getty Dluab
NEW YORK — As Target pom kev loj hlob qeeb hauv kev muag khoom thiab cov neeg siv khoom lag luam, lub tuam txhab tau hais rau hnub Tuesday nws yuav siv nyiaj nruab nrab ntawm $ 4 billion thiab $ 5 billion nyob rau xyoo tom ntej no los muab cov khoom tshiab, cov kev pabcuam tshiab thiab xa khoom sai.
Lub hom phiaj lub hom phiaj yuav tshaj tawm lossis nthuav tawm ntau dua 10 lub npe ntiag tug, qhib txog 20 lub khw muag khoom tshiab thiab muab kev thauj mus los rau cov neeg tsav tsheb uas tsis tas yuav tawm hauv lawv lub tsheb.
Tsis tas li ntawd, cov khw muag khoom npaj yuav hloov kho txog 175 lub khw muag khoom uas twb muaj lawm. Nws kuj npaj siab yuav nthuav lub network ntawm hubs kom nws pheej yig dua thiab sai dua kom tau txais kev txiav txim online rau cov neeg siv khoom.
Christina Hennington, Target tus thawj coj loj hlob, tau hais rau hnub Tuesday ntawm qhov kev tshwm sim ntawm cov neeg ua lag luam hauv New York.
Nws tau hais tias cov khw muag khoom tshiab thiab cov khoom lag luam tshiab yog cov uas muag muag, txawm tias kev nce nqi nce siab rau cov neeg yuav khoom kom mob siab rau lawv cov kev siv nyiaj.
Lub hom phiaj, uas tshaj tawm cov nyiaj tau los ntawm peb lub quarter thib plaub Hnub Tuesday, tau tshaj tawm cov ntsiab lus hais txog nws lub tswv yim los nyiam cov neeg yuav khoom uas tau dhau los ua tsis txaus siab rau lub caij nplooj ntoo hlav rau cov khoom muag uas lawv tau yuav thaum thawj ob xyoos ntawm Covid kis thoob qhov txhia chaw.
Cov phiaj xwm phiaj xwm muab ntau yam khoom ntawm tus nqi qis, xws li $ 3, $ 5, $ 10 thiab $ 15. Nws ncaws tawm lub xyoo khaws cov khoom tseem ceeb txhua hnub xws li zaub mov lossis khoom siv tu. Cov khoom muag hauv cov kev txiav txim siab tau poob txog 13% piv nrog rau xyoo dhau los.
CEO Brian Cornell tau hais tias "Muab tus nqi yog qhov tseem ceeb tshaj plaws ntawm lub siab tam sim no, muaj peev xwm xa cov kev xyiv fab uas pheej yig sib txawv rau peb hauv kev ua lag luam," CEO Brian Cornell tau hais. "Thiab qhov ntawd yog qhov txiaj ntsig zoo nyob rau lub sijhawm ze thiab tseem yog peb tsom mus rau lub sijhawm ntev."
Tus neeg yuav khoom nkag mus rau lub khw muag khoom Target hauv New York.
Scott Mlyn | CNBC
Tus neeg muag khoom qhov teeb meem
Lwm cov khw muag khoom cov phiaj xwm qhia txog qhov kev sib tw, ib yam nkaus. Walmart thiab tsev Depot's forecasts ob cia siab tias yuav qeeb, tseem tsis ntev los no lawv tau tshaj tawm cov nyiaj ua haujlwm nce ntxiv kom nyiam thiab khaws cov neeg ua haujlwm hauv khw. Tsev Depot tau hais tias nws yuav siv $ 1 nphom rau cov neeg ua haujlwm cov nyiaj hli nce los pab txhawb kev pabcuam cov neeg siv khoom, txawm tias nws tau npaj tseg kwv yees li kev muag khoom loj hlob rau lub xyoo puag ncig.
Nrog rau nws cov phiaj xwm peev, Lub Hom Phiaj tau hais tias nws lub hom phiaj txo txog li $3 nphom hauv tag nrho cov nqi nyob rau peb lub xyoos tom ntej no, hais tias nws xav ua kom muaj txiaj ntsig zoo dua tom qab nws cov nyiaj tau los nce txog 40% txij li xyoo 2019.
Lub hom phiaj yog ib qho ntawm ntau lub khw muag khoom uas tau cuam tshuam nrog whiplash xyoo dhau los, raws li cov qauv kev yuav khoom tau hloov pauv ntau, hais tias Jessica Ramirez, tus kws tshuaj ntsuam xyuas cov khw muag khoom loj ntawm Jane Hali & Associates. Nws hais tias cov khw muag khoom tau paub, ib zaug ntxiv, lawv yuav tsum mloog cov neeg siv khoom, nyob twj ywm thiab "pov thawj yav tom ntej" lawv cov lag luam.
"Koj yuav tsum tau them sai sai rau," nws hais. "Yog tias cov khaub ncaws tsis zoo, cov pawg twg yog cov khoom txav mus los? Puas yog lawv [cov neeg siv khoom] mus taug kev hauv khw muag khoom thiab yog tias lawv pom ib yam dab tsi rov qab mus rau chaw ua haujlwm thiab nws yog tus nqi zoo, lawv yuav khaws nws?
Tau qhov twg los: https://www.cnbc.com/2023/02/28/target-affordable-joy-cheap-chic-sales-slow.html