Supermodel Karlie Kloss Ua Angel nqis peev hauv Coterie, Lub Tuam Txhab Diaper

Tag nrho cov ntaub qhwv tsis yog tsim sib npaug. Yam tsawg kawg yog qhov Coterie, lub tuam txhab ncaj qha rau cov neeg siv khoom siv, yuav muaj koj ntseeg. Lub npe yog ib qho kev nyiam ntawm cov niam tshiab rau nws cov mos mos, hypoallergenic diapers ua tsis muaj tshuaj hnyav. Raws li lub tuam txhab hais tias, "Peb yog lub npe menyuam yaus niaj hnub uas hloov txhua yam txog kev hloov pauv."

Coterie tau hais tias "Peb yog cov kws tshawb fawb thiab cov kws tshaj lij, tab sis peb coob leej yog cov niam txiv, uas paub ua ntej ntawm qhov sib txawv ntawm daim pawm zoo tiag tiag tuaj yeem ua tau," Coterie tau hais. "Kev tso dej tsawg dua thiab cov pob khaus tsawg dua tuaj yeem txhais tau tias tus menyuam mos zoo dua thiab pw tsaug zog zoo dua rau tag nrho tsev neeg."

Ib leej niam uas tau ceeb toom yog supermodel Karlie Kloss, tus tubtxib saum ntuj ua lag luam rau ib xyoo caum hauv cov hom tshiab, uas tau nqis peev nyiaj tsis tau tshaj tawm hauv Coterie thiab kos npe los ua tus sawv cev rau lub hom.

Qhia rau Coterie los ntawm tus khub qauv Ashley Graham, Kloss muaj lub txee dai khaub ncaws uas muaj cov ntaub qhwv Coterie thiab cov ntaub so ua ntej nws tus menyuam, Levi, txawm tuaj txog. Kloss tau hais tias "Kuv tau npaj thiab zoo siab heev," "Kuv zoo siab los pib tshooj tshiab no hauv kuv lub neej thiab pom tau sai sai tias nws tsis yog hype xwb, thiab nws tsis yog kev lag luam xwb. Coterie yog ib qho khoom zoo tshaj plaws thiab kev paub dhau los thiab ib yam dab tsi uas yog ib tus neeg lag luam thiab cov neeg siv khoom kuv tsis tuaj yeem txaus siab txog thaum nyob rau hauv cov pej xeem uas yuav cov pawm.

Kloss tau hais tias "Kev siv cov ntaub qhwv sai sai thiab cov ntaub so kuv pom tias cov khoom lag luam zoo li cas hauv ib pab koomtes ntawm nws tus kheej," Kloss hais. "Nws ua rau kuv paub tias kuv xav koom nrog ntau dua, tsis yog tsuas yog paub txog cov pab pawg tom qab lub tuam txhab thiab nkag siab lawv lub zeem muag, tab sis pom tias muaj txoj hauv kev los koom tes, ua tus sawv cev lossis cov neeg lag luam. Nws tiag tiag organically tsim los ntawm qhov chaw qhuas rau lub hom thiab lawv ua dab tsi. "

Coterie muaj qee qhov kev thov zoo. Piv txwv li, nws cov pawm yog 70% ntau absorbent thiab ua rau cov menyuam mos peb zaug li qhuav li cov khw muag khoom, lub tuam txhab tau hais tias, ntxiv tias cov khoom no yog cov kws kho mob kuaj kab mob dermatologist, tsis muaj kev lim hiam, cov neeg thib peb tau sim hauv cov chaw sim ywj pheej, thiab pub dawb ntawm ntau tshaj 200 cov khoom xyaw uas muaj peev xwm ua rau khaus lossis tsis zoo.

Cov pawm tsis muaj parabens, fragrances, dyes thiab phthalates, thiab lub tuam txhab siv cov khoom siv cog qoob loo zoo nyob qhov twg los xij, yam tsis muaj kev txi zoo.

Kloss hais tias, "Qhov kev ncaj ncees uas lawv tsim cov khoom," lawv xav txog kev tshawb fawb thiab kev tsim kho thiab nqis peev tiag tiag hauv cov khoom siv ruaj khov thiab nrhiav cov khoom xyaw cog. Nws ua rau kuv [kev ntseeg siab] ua ib tus neeg siv khoom thiab ua niam, thiab ua rau kuv zoo siab ua tus neeg ua lag luam los ua haujlwm nrog lub npe zoo li Coterie thiab siv lawv cov khoom txhua hnub ntawm qhov tseem ceeb tshaj plaws rau kuv - kuv tus tub.

"Vim tias kuv yog ib tus neeg uas tau tsom mus rau kev tshawb fawb, Kuv ua kuv qhov kev tshawb fawb ua ntej kev yuav khoom, txawm tias nws yog dab tsi," Kloss, uas ua rau nws mob siab rau ntawm Coterie. "Tus nqi ntawm kev xav thiab kev tshawb fawb thiab kev tsim kho uas tau mus rau hauv kev tsim cov khoom yog qhov zoo siab."

Coterie lwm yam khoom muaj xws li ris, uas zoo li rub-ups, thiab so, "uas yog qhov zoo tshaj plaws," Kloss hais. "Kev loj hlob nrog kuv txoj haujlwm hauv kev zam, cov ntaub so menyuam yaus tau nyob hauv kuv lub hnab nqa tau ntau xyoo. Cov ntaub so Coterie, txawm tias koj tsis muaj menyuam, yog qhov zoo tshaj plaws ntawm kev ua lag luam.

Kloss tau hais tias "Kev hloov pauv ntawm daim pawj hmo ntuj nrog lub ris ua rau nws yooj yim dua," Kloss hais. “Nws nyob ntawm lub hnub nyoog me me uas nws tsuas yog tus kab mob wiggle nkaus xwb. Nws zoo li ib qho kev nyuaj siab uas sim hloov daim pawm. Lub pant ua rau nws yooj yim heev. Koj tsuas yog rub nws li rub tawm. Nws tsuas yog absorbent thiab zoo zoo li cov pawm. Nws muaj qhov zoo li velcro tsim kom nws yooj yim tshem tawm. Koj tsis tas yuav rub nws. Nws yog qhov tshiab heev. "

Coterie yog ib qho ncaj qha rau cov neeg siv khoom lag luam, uas xa cov ntaub qhwv, ris thiab cov ntaub so rau cov neeg siv khoom lub qhov rooj. Kloss tau hais tias "Muaj kev ncaj ncees thiab qhov zoo ntawm cov khoom, tab sis kuj yog qhov koj tau ntsib nws," Kloss hais. “Ntawm kev mus ncig thiab ua haujlwm, lub neej tsis khoom. Kuv yuav tsis muaj cov pawm tsawg thiab tau txais ib tsab ntawv los ntawm Coterie hais tias, 'Koj cov khoom xa tuaj tuaj. Koj puas xav tau ntau lossis tsawg dua, koj puas xav tau ntaub so ntxiv?'

Kloss tau hais tias "Nws zoo li cov ntsiab lus me me, tab sis cov ntawv nyeem sib txuas yog qee yam uas tshem tawm qhov xav tau rau cov hmo ntuj khiav mus rau lub khw muag khoom noj kom khaws cov pawm," Kloss hais. “Kuv tus tub muaj cov tawv nqaij rhiab heev thiab nws yuav hnov ​​​​mob rau ntxhua khaub ncaws lossis khaub ncaws. Txij hnub ib, kuv tau hnov ​​​​zoo heev txog qhov kuv muab rau nws, tshwj xeeb tshaj yog, cov pawm. Vim tias nws yog absorbent heev, nws yeej ua qhov txawv nrog tshem tawm pob liab liab. Nyob rau hauv cov hnub thaum ntxov thaum koj pw tsaug zog kev cob qhia, yog hais tias tus me nyuam lub pawm yog absorbed ntau, lawv yuav tsis sawv nrog ib tug ntub ntaub so ntswg. "

Kev xa khoom ntawm cov pawm pib ntawm $ 90 toj ib hlis. Qhov loj me yog nyob ntawm tus menyuam qhov hnyav, nrog xya txoj kev xaiv, txij li cov menyuam yug tshiab thiab qis dua 10 phaus txog 35-plus ntxiv. Coterie tau hais tias nws tau muag ntau dua 100 lab daim ntaub rau hnub no, thiab tseem loj hlob ntxiv nrog kev cog lus los nthuav tawm cov khoom lag luam tshiab tshiab rau cov niam txiv ntxiv thiab cov khoom me nyuam yaus yav tom ntej, lub tuam txhab tau hais.

Kloss tau ua tub txib nqis peev rau ntau tshaj kaum xyoo. Nws nrhiav cov khoom lag luam, cov tswv yim thiab cov tsim tsim uas tsim cov khoom zoo dua qub, yog software lossis cov khoom siv, thiab qhov ntawd daws teeb meem. "Lub tswv yim no zoo dua rau koj, zoo dua rau lub ntiaj teb, yog lub tswv yim uas kuv xav txog ua tus neeg siv khoom thiab ua tus neeg ua lag luam. Kuv tau nqis peev rau ntau yam tiag tiag los ntawm kuv tus kheej kev ua neej nyob.

Kloss hais ntxiv tias "Kuv yog ib tus neeg xav zoo," Kloss hais ntxiv. “Thaum kuv pom ib qho teeb meem, kuv pom nws yog lub sijhawm los daws qee yam. Kuv xav tias ua lag luam heev, Kuv nyiam ua lag luam, Kuv nyiam ntsib cov neeg lag luam uas tab tom tsim cov khoom nthuav. Kuv xav tias kuv thawj tus tim tswv daim tshev uas kuv puas tau sau yog mus rau ib lub tuam txhab nrog cov khoom uas kuv Ameslikas muaj lub tswv yim pib. Kuv yeej xav ntev thiab nyuaj txog nws, thiab xav tias kuv yuav nyiam nqis peev rau lawv vim kuv ntseeg siab heev rau qhov teeb meem uas lawv tab tom sim daws, thiab kuv xav tias lawv tuaj yeem ua tau zoo dua kuv. "

Cov khoom lag luam tau ncaj qha rau cov neeg siv khoom organic tampons los ntawm lub tuam txhab hu ua Lola. Kloss tau hais tias "Lawv ua tau zoo, muaj kev ncaj ncees, cov khoom zoo tshaj plaws xa tuaj rau koj lub qhov rooj," Kloss hais. "Qhov ntawd yog qhov pib ua rau kuv tus tim tswv thesis thiab raws li kuv tau nqis peev hauv ntau lub lag luam uas nthuav tawm ntau pawg."

"Qhov no yog thawj zaug uas kuv tau nqis peev rau ib yam dab tsi hauv qhov chaw no, thiab tsis yog raws li tus neeg ua lag luam, tab sis ua ib tus neeg sawv cev, koom nrog kuv lub neej uas yog tus kheej heev. Ua ib leej niam, kuv zoo siab heev los ua ib feem ntawm tsev neeg Coterie. "

Kloss tsis kam hais tias nws puas yuav nthuav tawm hauv Coterie kev tshaj tawm thiab kev lag luam, tab sis ntxiv tias yuav muaj ntau tshaj tawm los ntawm lub tuam txhab nyob rau lub lim tiam tom ntej.

Kloss hais tias "Raws li niam, peb txhua tus xav ua txhua yam peb ua tau rau peb cov menyuam, saib xyuas lawv thiab muab sijhawm zoo tshaj plaws hauv txhua lub peev xwm," Kloss hais. “Qhov no yog ib qho tseem ceeb ntawm kuv txoj kev nkag mus rau hauv niam txiv. Txaus siab rau kev ncaj ncees ntawm cov khoom uas Coterie ua, Kuv xav tias muaj ntau ntau Coterie tuaj yeem ua kom loj hlob mus rau hauv cov khoom tshiab. Lub tuam txhab no tsuas yog tsim tawm xyoo 2019, yog li Coterie nws tus kheej yog menyuam yaus. Kuv zoo siab heev los txhawb lawv thaum lawv tsim txoj haujlwm no. "

Nws tseem yog ib qho tseem ceeb rau Kloss tias Coterie tau pub ntau tshaj li ib lab daim pawm rau Baby2Baby, lub koom haum pab dawb uas muab cov menyuam yaus nyob hauv kev txom nyem nrog cov ntaub qhwv, khaub ncaws thiab lwm yam khoom siv. Kloss tau hais tias "Tsis yog txhua qhov kev nqis peev uas kuv ua kuv tau koom nrog hauv lub peev xwm no," Kloss hais. "Vim tias qhov no yog tus kheej, kuv xav muab kuv lub sijhawm, kuv cov nyiaj thiab kuv lub platform, vim kuv ntseeg hauv Coterie tiag."

Tau qhov twg los: https://www.forbes.com/sites/sharonedelson/2023/03/07/supermodel-karie-kloss-makes-angel-investment-in-coterie-a-diaper-company/