Signet cia siab tias yuav khaws cov khoom lag luam, nqis peev hauv kev loj hlob, hais tias CEO

Daim Ntawv Sau Npe Ua Jewelers cia siab tias yuav nthuav dav nws txoj kev lag luam nyob rau xyoo tom ntej, CEO Gina Drosos hais rau CNBC rau hnub Thursday, sib cav tias lub tuam txhab kev hloov pauv tau ua tiav tau ua rau cov kev xav tau tiag tiag.

"Qhov kuv xav tias yog qhov zoo siab heev yog tam sim no peb muaj kev muaj peev xwm nyiaj txiag los nqis peev hauv peb txoj kev lag luam zoo ib yam thiab txhawb kev sib koom ua lag luam ntau lub sijhawm," Drosos tau hais hauv kev sib tham ntawm "Mad Nyiaj."

Signet tau txais 270 lub hauv paus ntsiab lus ntawm kev lag luam sib koom hauv nws cov peev nyiaj xyoo 2022, cov tuam txhab niam txiv ntawm Zales thiab Kay Jewelers tau tshaj tawm ua ntej hnub Thursday, nqa nws cov ncuav qab zib rau 9.3%. Lub hauv paus point sib npaug 0.01%.

Drosos, uas tau coj Signet tau hais tias "Peb xav tias yuav muaj peev xwm txuas ntxiv tuaj yeem ua tau li ntawd," txij li thaum 2017. Raws li nws kev coj noj coj ua, Signet tau sim ua qhov loj ntawm nws lub khw muag khoom hneev taw, thaum tsim tawm nws cov lag luam e-lag luam.

Signet qhov muag online yog $ 556 lab hauv kev siv nyiaj xyoo 2022, nce 85.4% piv nrog nws cov peev nyiaj xyoo 2020, uas tau xaus rau Lub Ob Hlis 1, 2020, ua ntej muaj kev cuam tshuam kev lag luam phem tshaj plaws ntawm Covid kis thoob qhov txhia chaw. Kev muag khoom tag nrho ntawm $ 2.8 nphom hauv kev siv nyiaj xyoo 2022 sawv cev 30.6% kev loj hlob piv nrog rau xyoo 2020.

Gina Drosos, CEO, Signet

Scott Mlyn | CNBC

Drosos tau hais tias Signet qhov kev tsom mus rau kev lag luam e-lag luam yog ib feem tseem ceeb ntawm nws cov tswv yim dav kom tau txais kev sib koom ua lag luam thiab, los ntawm kev txuas ntxiv, nce nyiaj tau los. Lwm qhov tseem ceeb tshaj plaws yog tsuas yog nthuav dav cov hniav nyiaj hniav kub tag nrho, CEO hais.

"Nrog peb cov phiaj xwm kev lag luam, nrog peb cov ntaub ntawv thiab kev tshuaj ntsuam xyuas, peb muaj peev xwm los tsom cov neeg siv khoom tshiab nrog cov lus raug raws sijhawm, thiab yog li lawv twb tuaj rau peb lub vev xaib thiab rau peb cov khw muag khoom raws li npaj cov neeg yuav khoom," Drosos tau hais. "Peb pom ntau tus neeg tuaj rau hauv qeb xyoo tas los. Cov qeb tau nce txog 20%, tab sis tus lej tsis sib xws ntawm cov tau tuaj rau hauv Signet. "

Signet shares tau nce kwv yees li 7% hnub Thursday thaum cov tub ua lag luam zoo siab rau lub tuam txhab cov txiaj ntsig nyiaj txiag. Cov nyiaj tau los hauv peb lub hlis twg thiab tib lub khw muag khoom tau zoo tshaj qhov kev cia siab, thaum cov nyiaj tau los ntawm ib feem ntawm $ 5.01 tau ua raws li kev kwv yees, raws li Refinitiv.

Signet cov khoom lag luam tau ua tau zoo tshaj li 12 lub hlis dhau los, nce 40% txij li hnub Thursday kaw ntawm $ 83.14 ib feem. Qhov ntawd zoo dua li S&P 500's 11% nyob rau tib lub sijhawm ntawd.

Sau npe tam sim no rau CNBC Investing Club ua raws Jim Cramer txhua qhov kev txav mus los hauv kev ua lag luam.

Tau qhov twg los: https://www.cnbc.com/2022/03/17/signet-expects-to-keep-taking-market-share-investing-in-growth-says-ceo.html