Paramount Ntiaj teb no hais tias nws pom nws streaming lag luam loj hlob thaum lub sij hawm lub quarter thib plaub, thiab tshaj tawm cov phiaj xwm nce nqi rau Paramount + xyoo no.
Txawm hais tias ntxiv cov neeg siv khoom streaming ntau dua, Paramount tau tshaj tawm nws cov nyiaj tau los hauv peb lub hlis twg tau poob 7%, piv nrog rau xyoo tas los, mus txog kwv yees li $ 5.9 nphom raws li kev lag luam tsis muaj zog tshaj tawm rau lub tuam txhab.
Paramount cov khoom lag luam tau poob ze li 3% thaum ntxov hnub Thursday.
cov tuam txhab yav tas los ceeb toom ntawm kev lag luam muag muag, thiab hnub Thursday tau hais tias cov nyiaj tau los tshaj tawm tau poob 5% vim tias kev loj hlob hauv kev tshaj tawm nom tswv tau raug cuam tshuam los ntawm kev lag luam thoob ntiaj teb. Cord-txiav kuj tau ua lub luag haujlwm, nrog rau kev koom tes thiab cov nyiaj tau los ntawm kev tso npe poob 4%.
Cov thawj coj hauv tuam txhab rau hnub Thursday kwv yees tias kev lag luam tshaj tawm yuav rov qab los rau hauv ib nrab xyoo 2023.
Lub caij no, lub tuam txhab kev lag luam ncaj qha rau cov neeg siv khoom lag luam, uas kuj suav nrog kev tshaj tawm dawb-txhawb nqa streamer Pluto, pom qhov nce ntawm 4%.
Ntawm kev hu xov tooj nrog cov tub ua lag luam hnub Thursday, Paramount kev tswj hwm tau hais tias 2023 yuav yog nws qhov kev nqis peev siab tshaj plaws rau nws cov kev pabcuam streaming marquee. Zoo li nws cov phooj ywg, Paramount tau tsom mus rau nws txoj kev lag luam streaming kom muaj txiaj ntsig zoo nyob rau yav tom ntej.
"Paramount + tseem yog ib qho txiaj ntsig zoo kawg rau cov neeg siv khoom," CFO Naveen Chopra tau hais rau hnub Thursday.
Tus nqi nce yuav siv tau thaum Paramount + thiab Showtime ua ke tom qab xyoo no. CFO Naveen Chopra tau hais rau hnub Thursday lub Paramount + hwm qib, uas yuav suav nrog Showtime, yuav nce mus rau $ 11.99 los ntawm $ 9.99, thaum nws qib qis dua, tsis muaj Showtime cov ntsiab lus, yuav nce $ 1 txog $ 5.99.
Tus nqi nce thiab ua ke nrog Showtime yuav muaj nyob rau hauv peb lub hlis twg.
Paramount + ntxiv 9.9 lab tus neeg siv khoom nyob rau lub quarter thib plaub, cov ntaub ntawv txij li cov streamer tau rebranded los ntawm CBS All Access nyob rau hauv 2021. Nyob rau hauv tag nrho, Paramount + mus txog ze li ntawm 56 lab cov neeg siv khoom nyob rau hauv lub quarter thib plaub.
Pluto pom cov neeg siv txhua hli loj hlob los ntawm 6.5 lab hauv peb lub hlis twg, thiab cov sijhawm saib thoob ntiaj teb tau nce "tus lej muaj zog ob peb lub hlis dhau los." Dawb streaming platforms zoo li Pluto thiab Hma liab Corp's Tubi tau qhov kaj rau cov tuam txhab xov xwm.
Kev dhia hauv Paramount + cov neeg siv khoom raug ntaus nqi los ntawm kev tshaj tawm ntawm NFL Hnub Sunday kev ua si, uas yog simulcast nrog lub tuam txhab CBS tshaj tawm xov xwm network, nrog rau qhov sib ntxiv ntawm lub box office yeej "Top Gun: Maverick" thaum lub Kaum Ob Hlis Ntuj. Thawj qhov kev pab cuam uas tshwm sim los ntawm "Yellowstone" thiab "Kev Ua Txhaum Cai" franchises kuj txhawb kev loj hlob ntawm cov neeg siv khoom.
CEO Bob Bakish rau hnub Thursday tau saib ua ntej rau ntau cov ntsiab lus franchise debuting xyoo no, tshwj xeeb tshaj yog nyob rau hauv kev ua yeeb yam, xws li cov yuav los tom ntej ntawm "Scream," "Transformers," thiab "Lub Hom Phiaj: Impossible."
Kev sib txuas ntawm Showtime thiab Paramount + platforms kuj tseem yuav pab txhawb cov ntsiab lus siv nyiaj, uas tau dhau los ua qhov tshwj xeeb rau cov tuam txhab xov xwm. Warner Bros. Kev Tshawb Nrhiav txiav cov ntsiab lus tsis ntev tom qab nws qhov kev sib koom ua tiav tiav.
Lub lim tiam dhau los Disney hais tias nws yuav txiav $5.5 billion hauv cov nqi, suav nrog $ 3 nphom ntawm cov ntsiab lus sab. Disney tus thawj coj rov qab los Bob Iger tau hais rau CNBC's "Squawk ntawm Txoj Kev" lub lim tiam dhau los ntawd nws tsis tau saib kev lom zem raws li "tus neeg sib txawv," tshwj xeeb ntawm kev them nyiaj-TV thiab streaming, thiab lub tuam txhab yuav lean ntawm nws lub zog franchise.
Thaum Paramount tau tham ntev txog nws txoj kev vam khom rau franchises thoob plaws hauv TV thiab zaj duab xis, Bakish tau hais rau hnub Thursday lub tuam txhab kev lom zem cov cuab tam - lub tuam txhab kuj muaj cov ntaub ntawv ntawm cable-TV tes hauj lwm xws li Comedy Central thiab MTV - yog ib feem ntawm nws lub zog.
Bakish tau hais tias "Qhov chaw lom zem dav dav yuav tsis muaj txiaj ntsig rau txhua tus tab sis nws ua rau peb paub meej thaum peb saib peb cov khoom vaj khoom tsev sib xyaw," Bakish tau hais, ceeb toom lub tuam txhab ntseeg nws cov kev ua si thiab kev lom zem dav dav thaum nws xub mus ua lag luam nrog Paramount +.
Bakish tau hais rau hnub Thursday lub tuam txhab tau ntev ua dab tsi lwm tus hauv qhov chaw tshaj xov xwm tau tsom mus rau lub sijhawm tam sim no, xws li qib pheej yig dua nrog kev lag luam ntawm Paramount +, lub platform pub dawb-txhawb nqa Pluto, thiab tso siab rau nws cov cuab yeej txawj ntse.
Tau qhov twg los: https://www.cnbc.com/2023/02/16/paramount-plans-streaming-price-increases.html