HMD thoob ntiajteb, tus tsim xov tooj Finnish thiab tus qub txeeg qub teg ntawm Nokia lub xov tooj ntawm tes, tau tshaj tawm cov phiaj xwm hloov pauv qee qhov kev tsim khoom mus rau Tebchaws Europe.
Lub tuam txhab tau hais tias qhov kev txav no yog tsim los ua kom tau raws li "kev xav tau ntawm cov neeg siv khoom" rau cov khoom siv hauv zos, vim muaj kev txhawj xeeb txog kev nyab xeeb thiab kev ruaj ntseg ntawm ob tus neeg siv khoom thiab cov neeg siv khoom.
Daim ntawv tshaj tawm, uas tau teem sijhawm los ua ke nrog Mobile World Congress (MWC) 2023 kev lag luam kev tshwm sim hauv Barcelona, tuaj plaub xyoos tom qab HMD Global tau tshaj tawm tias nws yog txav nws cov chaw cov ntaub ntawv mus rau Tebchaws Europe kom txaus siab rau European Union (EU) cov ntaub ntawv kev cai zoo li GDPR. Tsiv kev tsim khoom nyob rau ntawd, zoo li, yog ib qho tseem ceeb tom ntej.
"Peb twb muaj peb cov chaw khaws ntaub ntawv hauv Tebchaws Europe - tshwj xeeb tshaj yog peb muaj peb cov chaw khaws ntaub ntawv hauv Finland, txhawm rau ua kom muaj kev ruaj ntseg ntawm peb cov khoom siv," HMD Global tus thawj coj ua lag luam Lars Silberbauer tau hais hauv kev tshaj tawm xov xwm ua ntej lub lim tiam no. "Los ntawm kev pib txoj kev no coj kev tsim khoom mus rau Tebchaws Europe, peb xav kom ntseeg tau tias qhov tseem ceeb ntawm kev txhim kho cov cuab yeej siv nyob rau hauv Tebchaws Europe thiab nyob rau hauv European txoj cai, uas yog qhov tseem ceeb heev rau peb cov neeg siv khoom ntau."
Yog li nyob rau hauv ntau txoj kev, lub tuam txhab tau txais ib lub tswv yim zoo sib xws rau kev tsim khoom raws li huab xam kev lag luam tau ua rau cov ntaub ntawv nrog cheeb tsam tshwj xeeb infrastructure - kev tswj hwm yog ntau lub npe ntawm qhov kev ua si, nqa "cov khoom" los ze zog rau cov neeg siv khoom, ua kom yooj yim rau txhua tus neeg txhawj xeeb kom ua raws li cov cai hauv zos thiab cov cai.
Tus tsim lub cim
Nokia 5.4 smartphone, tso tawm los ntawm HMD Global thaum Lub Kaum Ob Hlis 2020 Duab Credit: HMD Global
HMD Global tau tshwm sim los ntawm cov tshauv ntawm Microsoft lub ill-fated Nokia pab kiag li lawm yuav nyob rau hauv 2013, ib tug txav uas thaum kawg coj mus rau ib tug $ 7 billion "zoo siab" sau tom qab Satya Nadella nkag mus rau CEO hotseat thiab rov tsom mus rau lub tuam txhab kev siv zog. Microsoft nws thiaj li tshem tawm cov lag luam Nokia tag nrho, nrog Nokia inking ib hom ntawv tso cai deal nrog HMD Global lub koom haum tshiab tau tsim nyob rau hauv 2016.
Rau feem ntau, HMD Global tau tsom mus rau xov tooj tshwj xeeb thiab nyiaj txiag smartphones, tab sis qhov ntawd tsis tau tso tseg lub tuam txhab Helsinki los ntawm kev nce $ 330 lab hauv venture peev (VC) nyiaj, Lion's share tuaj txog xyoo 2020 los ntawm cov neeg txhawb nqa loj xws li Google, Qualcomm, thiab Nokia nws tus kheej.
Raws li nrog ntau lub tuam txhab xov tooj ntawm tes, HMD Global tau tso siab rau Asia rau nws cov khoom tsim tawm, tshwj xeeb hauv Suav teb. thiab Is Nrias teb. Thiab nws yog qhov tseeb tias tsis hloov. Tab sis raws li ib feem ntawm nws cov ambitions burgeoning nyob rau hauv lub enterprise cheeb tsam tshwj xeeb, uas muaj xws li ib suite add-on subscription kev pab cuam rau cov lag luam, lub tuam txhab xav kom sib txawv nws tus kheej nyob rau hauv ib qho chaw uas suav nrog tob-pocketed incumbents xws li Samsung, Google, thiab - tau kawg - Apple.
Qhov tseeb, cov xov xwm niaj hnub no tsis qhia txog qhov pib ntawm "nqa thiab hloov" kev siv zog los coj Nokia xov tooj uas twb muaj lawm mus rau Tebchaws Europe. Silberbauer tau hais tias lub tuam txhab pom qhov no yog ib txoj hauv kev los nyiam cov neeg siv khoom tshiab nrog cov kev xav tau tshwj xeeb hauv cheeb tsam.
Nws tau hais tias "Peb yuav tsis coj kev tsim khoom tawm ntawm txhua qhov chaw," nws hais. "Peb pom nws yog txoj hauv kev loj hlob rau European lag luam."
Silberbauer hais rau TechCrunch tias nws txoj kev tsim khoom nyob sab Europe yuav pib nrog 5G smartphone tsom rau "kev nyab xeeb kev lag luam," thiab yuav muab rau cov khoom lag luam B2B nkaus xwb. Nws cia siab tias kev tsim khoom thiab kev xa khoom yuav pib sai li sai tau thaum lub quarter thib peb ntawm 2023, nrog rau kev npaj yuav ntxiv tsawg kawg ib qho khoom siv tsom mus rau kev sib xyaw yav tom ntej.
Silberbauer tau hais tias "Nws yog ib kauj ruam dhau los uas peb tab tom taug kev no mus rau kev tsim khoom hauv Tebchaws Europe," Silberbauer tau hais.
HMD Enable Pro: Ib qho Kev Pabcuam Kev Lag Luam Kev Lag Luam (EMM) rau kev tswj hwm hauv nruab nrab ntawm Nokia Duab Credit: HMD Global
Tsis paub qhov chaw nyob
Tus ntxhw loj hauv chav no, tau kawg, yog qhov twg - raws nraim - yog HMD Global tsim nws cov khoom siv hauv Tebchaws Europe? Finland, tej zaum, tej zaum yuav yog ib tug zoo thawj koom ruam muab uas yog qhov chaw uas lub tuam txhab yog headquartered. Tab sis txawm hais tias rov sim ua kom pom cov ntsiab lus tshwj xeeb nyob ib puag ncig nws cov phiaj xwm tsim khoom nyob rau sab av loj, Silberbauer tau hais txog kev txhawj xeeb txog kev nyab xeeb yog ib qho laj thawj vim li cas lawv tsis tuaj yeem nthuav qhia qhov tseeb ntawm nws cov chaw tsim khoom.
"Hmoov tsis zoo, vim peb cov neeg siv khoom nyob hauv ntau yam kev lag luam muaj kev ruaj ntseg, peb tsis tso cai qhia rau leej twg lub teb chaws twg peb tab tom tsim cov cuab yeej no, tsuas yog ua kom nws ruaj ntseg li sai tau," nws hais.
Txawm li cas los xij, Silberbauer tau nchuav qee cov taum ib ncig ntawm qhov kev tsim khoom lag luam yuav zoo li thaum xub thawj, lees paub tias HMD Global tseem yuav ua haujlwm ze nrog nws cov neeg koom tes hauv Asia.
Nws tau hais tias "Peb tsis tuaj yeem tsuas yog flick qhov hloov pauv thiab tom qab ntawd muaj lub Hoobkas ua haujlwm tag nrho hauv Tebchaws Europe," nws hais. “Nws yuav tsum tau ua ib ntus. Yog li thawj kauj ruam yog qhov tseem ceeb uas peb tus khub tam sim no hauv Suav teb yuav sau cov ntaub ntawv thiab ua thawj zaug kev ruaj ntseg, ua ntej lawv xa mus rau peb cov neeg koom tes tsim khoom hauv EU. Thiab los ntawm qhov ntawd, tus khub hauv Tebchaws Europe yuav ua kom tiav lub rooj sib txoos, ntsuas thiab ntsuas cov cuab yeej, ntsuas kho vajtse, thiab tshwj xeeb kuaj software rau kev nyab xeeb. "
HMD Global tseem tab tom siv cov qauv tsim tawm tshiab no los tshaj tawm nws cov ntawv pov thawj kev ruaj ntseg, nrog Silberbauer sau tseg tias qhov no yog ib qho laj thawj vim li cas nws tsis muaj txiaj ntsig los txav nws cov khoom lag luam uas twb muaj lawm los ntawm nws qhov chaw tam sim no hauv Asia, uas nws twb muaj cov neeg siv khoom muaj zog. puag.
Silberbauer tau hais tias "Kev tsim khoom hauv Tebchaws Europe txhais tau tias peb yuav txo qis cov pa roj carbon hneev taw ntawm cov khoom siv ntawd," Silberbauer tau hais. "Nws yuav tsis muaj txiaj ntsig los tsim tag nrho peb cov xov tooj hauv Tebchaws Europe, vim tias tag nrho peb lub khw thiab cov neeg siv khoom tsis nyob hauv Europe. Nws yog qhov zoo tshaj plaws los ntawm qhov kev pom zoo los ntawm kev saib xyuas kom muaj kev tsim khoom hauv cov cheeb tsam uas cov neeg siv khoom. "
Tau qhov twg los: https://finance.yahoo.com/news/nokia-phonemaker-hmd-global-move-140044058.html