Nike Unveils World Cup Cov Khoom Siv Nrog Bolder US Pab Pawg Saib

Cov khaub ncaws uas Asmeskas cov txiv neej ncaws pob hauv tebchaws yuav ua rau hauv Ntiaj Teb Khob tau txais kev tshoov siab los ntawm Asmeskas kev ua si toj roob hauv pes, Nike tau hais. Cov khoom siv tshiab qiv los ntawm kev ntaus pob. Thiab football. Txawm hockey.

"Anchored nyob rau hauv lub sij hawm tsis muaj xim liab, dawb thiab xiav xim, cov khoom siv hauv tsev tau txais kev tshoov siab los ntawm Tebchaws Meskas muaj ntau haiv neeg thiab cov keeb kwm yav dhau los thoob plaws ntau yam kis las, pab koomtes thiab koom haum," Nike tau hais rau hnub Thursday hauv xov xwm tshaj tawm.

Qhov tseem ceeb rau cov khaub ncaws dawb hauv tsev feem ntau yog cov kab liab liab thiab xiav kab txaij ntawm lub tes tsho thiab cov thom khwm, txhais tau hais tias yuav hais txog cov ntsiab lus classic striping pom thoob plaws Asmeskas kev ua si. Lub Nike swooshes ntawm lub tes tsho khi rau American football jerseys, qhov loj qhov chaw crest coincides nrog lub bold graphics nyob rau hauv ntaus pob tesniv, thiab txiav-thiab-saw tsim thiab qauv ntawm lub xub pwg nyom thiab lub tes tsho matches ntawm ib tug hockey tsho. Nike tau hais tias tsab ntawv thaiv rau cov khoom siv lub npe thiab tus lej yog qhov "tsis muaj sijhawm" saib.

Cov khoom siv xiav tam sim no txhais tau tias yuav ntxiv qhov kov ntawm txoj kev lag luam khaub ncaws thiab nqa cov ntawv luam tawm hluas rau cov khoom siv. Cov txheej txheem dej khov tuag siv rau ntawm lub tsho tso cai rau cov qauv thoob plaws hauv lub cev.

Cov ntsiab lus ntxiv, xws li lo lus "States United" nyob rau sab nraub qaum ntawm lub tsho dab tshos, muab ntxiv kov rau tus qauv tsim.

Cov khaub ncaws ua si rau tag nrho Nike-sponsored national federations siv lub hom Dri-Fit ADV. Kev tsim vaj tsev suav nrog kev tsim qauv zoo rau "kev ua si tsis muaj kev cuam tshuam" thiab kev txhawb nqa thiab qhov cua. Ntau tshaj 75% ntawm tag nrho cov khaub ncaws sau yog tsim nrog 100% polyester recycled.

Scott Dixon, tus lwm thawj coj ntawm lub ntiaj teb cov txiv neej ncaws pob, tau hais hauv xov xwm tshaj tawm tias "Peb cov kev sau tshiab pab pawg sawv cev rau qhov piv txwv tshiab ntawm peb ua haujlwm rau cov neeg ncaws pob nrog cov khoom lag luam zoo tshaj plaws hauv kev sib tw rau txoj kev,"

Los ntawm liab thiab dawb ntawm Portugal thiab Poland, lub siab tawv xiav thiab daj rau Dutch, classic blues thiab dawb rau Fabkis, tus qauv checkered nto moo ntawm Croatia, trilogy ntawm Brazilian xim thiab ntau ntxiv, Nike coj cov yeeb yuj qhia rau ntiaj teb khob. 2022 hauv Qatar.

Lwm lub npe kuj tau pib dov tawm cov qauv tsim, xws li Puma's templated Cov khoom siv ntiaj teb khob. adidas thiab Tshiab Tshuav yog cov ntawm lwm lub npe debuting tshiab zoo li.

Tau qhov twg los: https://www.forbes.com/sites/timnewcomb/2022/09/15/nike-unveils-world-cup-federation-kits-us-team-goes-bolder/