Tshiab Icelandic cov cab kuj ua rau kev ua si hauv kev lag luam uas tsis tshua muaj nqi transatlantic

Startup low-fare Icelandic airline Play tshaj tawm cov kev pab cuam transatlantic tshiab tawm ntawm lub tshav dav hlau thib peb hauv Teb Chaws Asmeskas, Stewart International hauv New Windsor, New York, pib lub Rau Hli 9. (Stewart lus dag txog 65 mais sab qaum teb ntawm New York City.)

Ua si, uas tau pib lub Xya Hli dhau los nrog kev tsis nres los ntawm Reykjavik, Iceland, mus rau London's Stansted Tshav Dav Hlau, yog lub dav hlau qis tshaj plaws los sim ua kom txo nqi ntau hauv kev ua haujlwm ntawm Atlantic.

Play's tam sim ntawd Icelandic forebear, Wow Air, tau poob nyiaj hauv 2019 tom qab pib cov kev pabcuam ntev mus rau Tebchaws Meskas West Coast thiab Is Nrias teb. Denmark's Primera Air tau ntsib txoj hmoo zoo sib xws hauv 2018. Tus nqi qis Norway-raws li tus neeg sib tw Norwegian, lub sijhawm no, tau tso tseg kev ua haujlwm ntev hauv kev sib tshuam hauv lub Ib Hlis 2021 txhawm rau tsom mus rau European thiab Middle East txoj kev.

Ntxiv ntawm Nyiaj Txiag:
Nov yog 22 qhov chaw uas nws yuav pheej yig dua ya mus rau xyoo 2022
Qhov twg cov neeg Asmeskas xav mus ncig, thiab tsis ntau
Cov tsheb npav saib kom nyiam cov neeg caij tsheb ceev nrog cov kev pabcuam hwm

Tam sim no, Kev Ua Si yuav nthuav tawm kev ya davhlau los ntawm Asmeskas mus rau Reykjavik - thiab txuas ntxiv los ntawm qhov ntawd mus rau 22 lwm lub nroog European - lub Plaub Hlis 20 nrog kev ya los ntawm Baltimore / Washington International Tshav Dav Hlau, ua raws Boston Logan pib lub Tsib Hlis 11 siv lub dav hlau nqaim Airbus A320neo thiab A321neo. . Tus neeg nqa khoom tau txhawb nqa cov kev pabcuam txuas tshiab rau Tebchaws Europe nrog tus nqi qis li $ 109 ib-txoj kev. CNBC.com tus kws sau xov xwm Kenneth Kiesnoski tau tham nrog Play CEO Birgir Jonsson - yav dhau los nrog Wow Air nws tus kheej - txog qhov nws nyiam pib lub dav hlau thaum muaj kev sib kis thiab yuav ua li cas Play npaj ua tiav qhov twg lwm tus ua tsis tiav.

(Editor's note: Qhov kev xam phaj no tau muab tso ua ke thiab kho kom meej.)

Kenneth Kiesnoski: Kev txhawb nqa kev pabcuam nqi qis thoob plaws Atlantic tau ua pov thawj tsis yooj yim, raws li kev ua tsis tiav ntawm cov dav hlau zoo li Iceland tus kheej Wow Cua ua yeeb yam. Yuav ua li cas thiaj ua tiav qhov chaw uas lwm tus tau dawm?

Birgir Jonsson: Ua si thiab Wow yeej muaj kev sib raug zoo, yog li hais. Ntau tus ntawm peb pab pawg tswj hwm tseem ceeb yog cov neeg ua haujlwm yav dhau los Wow, zoo li ntau ntawm peb cov neeg caij dav hlau. Kuv tus kheej yog Wow's CEO rau ib lub sijhawm.

Yog li peb paub zaj dab neeg no zoo heev. Thiab, qhov tseeb, Wow yog ib lub tuam txhab zoo thiab tau ua haujlwm zoo heev rau cov qauv kev lag luam uas peb [tam sim no] ua haujlwm. Nws tsuas yog thaum Wow pib ua haujlwm dav hlau dav hlau zoo li Airbus 330s thiab ya mus rau [Asmeskas] West Coast thiab pib ua qhov ntev [thiab] tus nqi qis - uas yog lub roob uas muaj ntau tus tub rog zoo tau poob rau ntau. sij hawm.

KK: Tsis yog Wow xwb tab sis Primera Air thiab txawm tias Norwegian, uas tau tso tseg kev ya mus ntev.

B.J.: Txoj cai. Tab sis [Kev Ua Si yog] tau tsim los nrog, lossis tswj kom nce, nyob ib puag ncig $ 90 lab thiab tau pib ua lag luam qauv ntawm kev tsim lub hub-thiab-hais lus txuas rau Asmeskas mus rau Tebchaws Europe nrog nres hauv Iceland [sib xyaw] nrog taw tes-rau -point tsheb mus rau thiab los ntawm Iceland. Peb tau nthuav tawm sab Europe sab ntawm lub network-hauv Lub Rau Hli thiab khiav qhov ntawd rau rau lub hlis kom txog thaum peb pib ua lag luam muag rau Asmeskas

Qhov laj thawj kuv xav tias Play yuav ua haujlwm zoo dua Wow yog qhov yooj yim tias lub tuam txhab tau txais nyiaj zoo dua, [thaum] Wow yog tus tswv ntawm ib tug txiv neej. Thiab, nws yog txoj kev loj heev, loj hlob sai heev thiab lub hauv paus tsuas yog tsis muaj zog. Peb yog ib lub tuam txhab teev npe. Txhua yam kev tswj hwm nyob ib puag ncig zoo li kev lag luam sib txawv kiag li, kev qhuab qhia ntau dua, tsom mus rau ntau dua. Tsis tas li ntawd peb tam sim no paub cov pitfalls. Peb tsuas yog yuav tsom mus rau lub tswv yim pov thawj, kev ua lag luam uas peb paub tias muaj.

KK: Tus kab mob kis thoob qhov txhia chaw nyuaj, tab sis tej zaum kev lag luam taug kev nyuaj tshaj plaws, raws li kev ua haujlwm thiab cov rooj sib tham tau tsiv mus nyob online. Txij li thaum koj nyob nraum tus nqi qis, koj puas yog lub hom phiaj kev lom zem nkaus xwb lossis koj puas tseem yuav daim ntawv tshaj tawm kev lag luam?

B.J.: Hauv kev lag luam ntshiab, peb tab tom tsom rau VFR [mus ntsib cov phooj ywg thiab cov txheeb ze] thiab kev lag luam lom zem. Tau hais tias, Kuv ib txwm muaj lub sijhawm nyuaj heev los txiav txim siab tias kev mus ncig ua lag luam yog vim li cas thaum ib tus neeg hais tias "kev mus ncig ua lag luam," cov neeg feem coob xav txog ib tus neeg ya hauv chav ua lag luam, haus champagne - qee qhov kev pabcuam hwm.

Tab sis muaj coob tus neeg mus ncig ua si rau lwm yam uas tsis yog mus so rau hnub so lossis mus ntsib phooj ywg. Mus rau cov rooj sib tham [lossis] kev cob qhia, piv txwv li — tej yam no. Nws tsis yog tsuas yog cov tuam txhab muaj hwj chim loj mus rau Davos, koj paub. Peb tsuas yog xav muab qhov tsis muaj frills, cov khoom siv nyiaj txiag heev uas yooj yim heev rau siv. Peb tsis muaj chav ua lag luam; nws yog txhua yam khoom lag luam. Tab sis rau leej twg, nws yog ib lub tuam txhab lossis ib tus neeg, uas xav tau txoj hauv kev yooj yim, tus nqi pib zoo thiab muaj kev nyab xeeb, kev pabcuam raws sijhawm, peb yog qhov kev xaiv.

KK: Koj puas xav tias Kev Ua Si yog tus nqi qis, zoo li Ryanair, Frontier lossis Ntsuj Plig? Yuav ua li cas koj txawv ntawm tus chij cab kuj Icelandair sib nrug los ntawm tus nqi?

B.J.: Hauv Ryanair cov ntaub ntawv, lawv ya luv dua ob txhais ceg. Yog tias kuv yuav ya mus rau New York, nws yuav siv sijhawm tsib teev. Koj yuav tsum muaj peev xwm recline koj lub rooj zaum thiab muaj peev xwm muaj qee qhov chaw ceg thiab lwm yam. Yog li peb tsis mus hardcore li ntawd. Yog tias muaj qhov sib txawv ntawm tus nqi qis thiab cov khoom lag luam uas tsis tshua muaj nqi, kuv xav hais tias peb yog qee yam ntawm cov nqi qis.

Yog tias koj piv peb rau Icelandair, kuv xav hais tias cov khoom yuav luag zoo ib yam. Okay, peb tsis muaj chav ua lag luam li ntawd. Tab sis nyob rau hauv cov nqe lus ntawm kev paub dav dav onboard, ntawm ob lub dav hlau koj yuav tsum them rau koj cov zaub mov, dej qab zib thiab lub nra thiab tag nrho cov khoom. Legacy airlines tab tom hloov lawv tus kheej mus rau hauv cov khoom lag luam uas tsis muaj nqi. Yog tias kuv ua ib daim ntawv teev npe ntawm 10 yam uas yuav ua kom pom tseeb tias, thawj tsib ntawm cov npe ntawd yog "tus nqi."

KK: Covid cuam tshuam li cas rau koj cov phiaj xwm tso tawm? Kuv paub txog 10 tus neeg nqa khoom tshiab tau tshaj tawm xyoo tas los thaum muaj kev sib kis. Koj puas tau qeeb qee yam thiab siv sijhawm los kho lossis qee yam?

B.J.: Peb pib ua haujlwm nrog qhov pom dav dav Covid yuav xaus rau 12 txog 18 lub hlis tom ntej, thiab qhov ntawd zoo li yuav tshwm sim. Txhawm rau pib lub dav hlau, tshwj xeeb tshaj yog transatlantic, koj xav tau txoj kev khiav. Koj yuav tsum ntiav neeg ua haujlwm, koj yuav tsum tau cob qhia lawv. Koj yuav tsum muab koj tus kheej tso rau hauv kev ua lag luam.

Peb ib txwm xav tau qee yam ntawm lub sijhawm ramp-up. Yog li peb yeej tsis tau tsom mus rau kev ua haujlwm nyiaj txiag hauv thawj rau rau yim - lossis txawm tias 12 - lub hlis. Qhov kev thov yog ntau dua los tsim lub dav hlau, muaj txhua yam ua haujlwm thiab qhov tseem ceeb tau npaj rau thaum tag nrho cov qauv kev lag luam tau paub, uas yuav yog lub caij nplooj ntoo hlav thaum peb tso US [flights].

Kuv puas yuav nyiam Covid kom xaus sai dua, lossis kuv puas nyiam cov neeg caij tsheb ntau dua? Tau kawg. Tab sis peb tau tswj hwm kom tau txais 53% qhov khoom thauj khoom thiab 100,000 tus neeg caij tsheb - hauv lub tebchaws ntawm 400,000 tus neeg, nyob nruab nrab ntawm Covid. Peb zoo siab heev txog qhov ntawd. Peb xav tau 80%, tau kawg, yog. Tab sis qhov no tau txais.

KK: Cov neeg nqa khoom pheej yig feem ntau ua haujlwm rau cov tshav dav hlau hauv nroog thib ob. Tab sis koj ya mus rau hauv BWI thiab Boston Logan, yog li vim li cas Stewart rau New York metro lag luam?

B.J.: New York yog ib lub lag luam sib tw tshaj plaws hauv ntiaj teb. Peb txoj haujlwm yog los yeej cov neeg caij tsheb nrog tus nqi qis. Thiab koj tuaj yeem muab cov nqi qis [tsuas yog] yog tias koj muaj tus nqi qis. Stewart muab qhov ntawd, kom paub meej. Nws yog lub tshav dav hlau lean siv. Koj tsis tuaj yeem ua tus nqi qis yog tias koj muaj tus nqi tib yam li txhua tus neeg; ces koj tab tom pab nyiaj pib. Thiab qhov ntawd yog qhov pib tshwm sim hauv Wow rooj plaub.

Lwm sab yog tias tseem muaj kev sib tw tsawg heev tawm ntawm upstate New York; tam sim no tsis muaj kev ya davhlau thoob ntiaj teb. [Tab sis] muaj ntau qhov chaw nyiam thiab kev lag luam, thiab cov nqi vaj tsev tau nce siab. Nws yuav luag tag nrho kev lag luam txawv dua li New York City. Kuv hlub Stewart kiag li. Baltimore yog ib zaj dab neeg zoo sib xws, vim tias hauv Tebchaws Europe peb tsis tham txog Baltimore. Peb yuav hais tias, "Washington." BWI yog txoj kev ncaj ncees tawm ntawm lub nroog tab sis muaj ib tus neeg siv khoom nyob hauv Maryland.

KK: Zoo li Icelandair, Ua Si muaj qhov chaw nres tsheb dawb hauv Reykjavik rau cov neeg caij tsheb, uas pab kev ncig xyuas hauv zos. Tab sis ua ntej-Covid, muaj kev thawb rov qab hauv ntau qhov chaw nrov tshaj plaws txog kev ncig mus ncig. Koj coj li cas?

B.J.: [Lub stopover] yog ib qho kev lig kev cai uas tau tsim ntau xyoo lawm thiab peb, kom paub meej, muab qhov ntawd. Nyob rau hauv cov nqe lus ntawm Icelandic tourism, nws yog nthuav. Nws tau dhau los ua ib qho kev lag luam loj tshaj plaws hauv Iceland, sib nrug ntawm kev nuv ntses. Peb muaj ntau qhov xwm txheej thiab pom ntau heev. Tab sis cov neeg tuaj saib nyiam sib sau ua ke nyob ib ncig ntawm tib qhov chaw, yog tias koj tsav tsheb rau 20 feeb koj yuav pom qhov qub - tab sis koj nyob ib leeg nkaus.

Nws yog kev sib tham uas tau mus rau hauv txhua qhov chaw nrov. Cov neeg hauv zos tsis tuaj yeem tau txais lub rooj ntawm cov khw noj mov thiab txhua yam ntawd. Tab sis qhov tseeb yog tias peb tsis tuaj yeem txhawb nqa cov tsev noj mov zoo, cov koom haum thiab tuav thiab lwm yam hauv Iceland yog tias nws tsis yog rau cov neeg ncig tebchaws. Hauv qhov kev nkag siab ntawd, Covid yog qhov zoo - yog tias koj tuaj yeem hu tus kabmob kis tau zoo. Muaj ib hnub, txhua yam cia li nres. Thiab koj yeej tsis paub tias koj muaj dab tsi txog thaum koj poob nws.