Millennials Tsav Co-Living Trend hauv Hong Kong thiab Singapore

"Peb yeej tsis nco txog 90% cov neeg nyob hauv yim xyoo dhau los, nyob qhov twg," hais tias Aaron Lee, tus tsim ntawm Hong Kong-raws li kev sib koom ua lag luam. Dash nyob.

Txawm tias thaum muaj kev sib kis, Lee hais tias nws lub tuam txhab muaj hnub nyoog 8 xyoo tau tswj hwm tus nqi ntawm 90% thiab 95% rau 2,000-ntxiv chav ntawm kaum ib lub tsev uas nws khiav hauv plaub lub khw: Hong Kong, Singapore, Nyiv thiab Australia.

Los ntawm kev sib piv, tus neeg nyob ntawm 5-lub hnub qub chav tsev so hauv Hong Kong tau txhim kho mus rau 56% los ntawm ib xyoo dhau los, nce 15%, hauv lub xyoo mus txog Lub Yim Hli, raws li kev lag luam kws sab laj Knight Frank.

Dash Living cov neeg xauj tsev feem ntau muaj lawv chav pw thiab tom qab ntawd sib koom chav ua noj, ntxhua khaub ncaws thiab chaw so hauv zej zog. Lub tuam txhab hais tias nws tuaj yeem muab cov ntawv cog lus hloov pauv hloov pauv uas tuaj yeem luv luv li ib hlis, thiab nws cov nqi tuaj yeem hloov kho kom muaj kev cuam tshuam txog kev lag luam tam sim no.

Kev sib koom ua neej nyob tau tshwm sim los ntawm kev daws teeb meem nrog kev thov tshwj xeeb rau cov peev nyiaj-paub txog ntau txhiab xyoo hauv nroog loj xws li Hong Kong thiab Singapore, qhov twg cov nqi vaj tsev siab dua nyob rau nruab nrab. Ob lub nroog tau pom ntau qhov kev hloov pauv ntawm cov tsev so rau hauv cov khoom sib koom ua ke, sib xyaw cov chav ntiav nrog cov chaw sib koom ua ke.

Noel Neo, Tus Thawj Coj ntawm Singapore Mid-Markets, JLL Hotels & Hospitality Group hais tias "Ib qho laj thawj yog qhov nce siab ntawm cov tsev nyob thoob plaws cheeb tsam hauv ob peb xyoos dhau los," "Hauv Hong Kong, lwm qhov tseem ceeb yog cov nyiaj tau los ntawm cov tsev so ua haujlwm tsis zoo uas yog thawj zaug nyuaj los ntawm kev tsis sib haum xeeb thiab tom qab ntawd los ntawm kev sib kis."

Cov neeg yuav khoom hauv Hong Kong tuaj yeem yuav tsev so ntawm 20% mus rau 40% luv nqi ntawm tus nqi ua ntej-Covid, raws li cov ntaub ntawv los ntawm JLL Capital Tracker tshiab. "Cov tswv tsev so, rov qab los ntawm qhov cuam tshuam ntawm kev sib kis, kuj tseem qhib rau kev muag khoom uas lawv tau nyob ze yav dhau los," Neo hais.

Hauv Singapore, kev mob siab rau kev nqis peev hauv kev ua neej nyob tau txuas ntxiv mus. "Tus nqi tsev so tseem tsis tau hloov pauv ntau txij li thaum muaj kev sib kis. Txawm hais tias nrog kev ncig xyuas kev rov qab los, kev poob qis hauv kev thov rau kev sib koom ua neej hloov pauv ntawm kev yuav-rau-hloov pauv zoo li tsis zoo li, "Neo hais.

Lee's Dash Living is vying with Weave Nyob, nrhiav tau nyob rau hauv 2017 los ntawm yav tas los banker Sachin Doshi, rau lub cheeb tsam cov thawj coj lub luag hauj lwm. Ob leeg tau nthuav dav hauv cheeb tsam los ntawm kev yuav khoom.

Rau nws qhov, Dash Living tau nce $ 18.8 lab txij li nws tau tsim. Lee tseem yog tus tswv lag luam loj tshaj plaws. Hong Kong-based Mindworks Venture, tus tswv lag luam loj tshaj plaws uas tsis yog tus tsim, tuaj thaum Lub Kaum Hli 2019.

Pib nrog lub tsev qub nrog kaum ob chav hauv Tsim Sha Tsui hauv Hong Kong Kowloon hauv plawv nroog, nws tau muag lawv hauv Facebook. Nws pom nws thawj cov neeg siv khoom hauv Teb Chaws Asmeskas Lawv yog peb tus tub ntxhais kawm hauv tsev kawm qib siab nrhiav online rau kev pab hauv Hong Kong mus ua haujlwm ua haujlwm hauv Li & Fung, uas tom qab ntawd yuav them rov qab rau lawv cov nuj nqis.

Lee's secret sauce yog ib qho kev sib koom ua ke ntawm kev siv thev naus laus zis thiab tsom mus rau kev lag luam los ntawm cov vev xaib thiab kev tshaj xov xwm kom muag muag qhov chaw muaj.

“Peb cov thev naus laus zis yog qhov paub tab heev. Cov nqi raug kho raws li kev lag luam kom ntseeg tau tias cov chav tau booked. Tus nqi txav raws li chav nyob. Peb pom cov neeg siv khoom zoo nrog tus nqi raug, "nws hais.

Nws daim ntawv qhia kev vam meej kuj suav nrog cov kev pabcuam trendy: zej zog-tsav online thiab offline txheej xwm, suav nrog cawv txiv hmab, thiab cov khoom siv pub dawb ntau, qhov nrov tshaj plaws yog kev koom tes nrog cov neeg ua haujlwm sab nraud. "Kev ua neej nyob yog qhov tsim nyog, nws nplaum heev, thiab peb nyob ntev," nws hais ntxiv.

Rau lub hlis-ntxiv yog suav tias yog lub sijhawm ntev hauv kev tos txais qhua; Dash Living cov ntawv xauj tsev nrog cov neeg xauj tsev nruab nrab kaum lub hlis, pov thawj tias kev ua neej nyob deb ntawm kev txav mus los.