Ntsib Tus 29-xyoo-laus poj niam uas tig ua txiv tsawb ncuav mog qab zib rau hauv kev lag luam puv sijhawm

Allie Chernick tau ua txiv tsawb qhob cij txij thaum ua ntej nws yog qhov kev ua kis las nrov. Nws thiab nws pab neeg ua mov ci ua ntau pua lub ncuav ib lub lim tiam hauv chav ua noj ua haus hauv Brooklyn. Allie's Banana Bread ships thoob tebchaws rau cov neeg tshaib plab ntau dua 30,000 ntawm Instagram ib leeg. Ntawm @alliesbananabread, koj yuav pom cov duab ntxim nyiam ntawm Chernick lub txiv tsawb qhob cij, uas tuaj nyob rau hauv classic flavours zoo li dawb thiab chocolate chip thiab txhua hli tshwj xeeb xws li Fruity Pebbles, snickerdoodle thiab blueberry crumble.

"Nws yog kuv pog Sheila daim ntawv qhia, Kuv tau ua txij thaum kuv tseem me," Chernick hais rau kuv. Los ntawm tsev kawm ntawv theem nrab ci muag mus ua cov ncuav mog qab zib rau cov phooj ywg coj mus rau chaw ua haujlwm tog, Chernick lub txiv tsawb qhob cij ua rau tib neeg rov qab los ntau dua. Thaum tib neeg pib nug txog daim ntawv qhia, Chernick pib xav txog kev pib ua lag luam. Thaum lub sij hawm, nws ua hauj lwm ntawm Ralph Lauren puv sij hawm ua tus yees duab editor, ci txiv tsawb qhob cij hauv nws chav tsev, thiab nqa mus ua hauj lwm hauv lub thawv rau khaub ncaws kom nws tuaj yeem ua khoom xa tuaj tom qab teev.

Chernick txiav txim siab muag nws txiv tsawb qhob cij ntawm Greenpoint cov neeg ua liaj ua teb ua lag luam rau ib hnub kom pom tias cov neeg txawv teb chaws puas yuav yuav nws. Nws tau hais tias "Kuv muaj qhov no nrog kuv tus kheej tias yog tias nws mus zoo, kuv yuav pib ua qee yam me ntsis ntxiv," nws hais. Nws ci 300 lub ncuav hauv nws chav tsev rau cov neeg ua liaj ua teb ua lag luam ("nws yog vwm, kuv cov phooj ywg xav tua kuv,") thiab lawv tau muag tsawg dua ob teev. Nws yog ib qho kev zoo siab, tab sis hnub poob siab rau Chernick, vim nws txhais tau tias nws yuav coj nws cov txiv tsawb qhob cij ua lag luam mus rau qib tom ntej. Nov yog lub Kaum Ob Hlis 2019.

Tej yam tau txav mus sai rau Chernick. Nws xauj qhov chaw ua lag luam hauv chav ua noj uas tso cai rau nws ua 300 mus rau 500 lub ncuav ib lub lis piam, nrog rau txhua lub lim tiam tee tshaj tawm ntawm Instagram uas yuav muag tawm hauv qab 10 feeb. Chernick siv nws cov txuj ci thaij duab los thaij duab tsis pom zoo ntawm nws cov txiv tsawb qhob cij, slathering txhua yam ntawm Nutella rau txiv laum huab xeeb, zib ntab thiab hiav txwv ntsev ntawm cov hlais. Tom qab ntawd qhov kev sib kis tau tshwm sim, thiab Chernick yuav tsum tau rub lub brakes ntawm Allie's Banana Bread txij thaum lub khw muag khoom raug kaw.

Thaum nws tsis tuaj yeem ua txiv tsawb qhob cij, Chernick tau siv sijhawm los ua kom nws cov kev ua si hauv social media. Nws tseem ua hauj lwm puv sij hawm, tab sis nyob rau hauv nws downtime tshaj tawm Instagram Dab neeg, thaij duab ntawm nws txiv tsawb qhob cij, thiab loj hlob nws raws li nram no. Thaum lub chav ua noj ua lag luam rov qhib dua, Allie's Banana Bread muaj qhov xav tau loj txaus uas Chernick thaum kawg tau poob thiab tawm nws txoj haujlwm puv sijhawm. Nws cov phiaj xwm sab yog tam sim no ua lag luam tag nrho.

Txiv tsawb qhob cij ua cov ci ci zoo yuav tsis yog ib yam tshiab, tab sis Chernick vam tias yuav muaj pawg nrog cov duab zoo nkauj thiab daim ntawv qhia qab. Thiab thaum pov Oreos thiab Reese's Peanut Butter Cups hauv txiv tsawb qhob cij twv yuav raug hu ua neeg nyiam (thiab kev lag luam), Chernick tau qhia tias nws nyiam tshaj plaws yog cov txiv tsawb qhob cij. Nws tau hais tias "Nws xav tsis thoob, tsawg kawg rau kuv, tab sis kuv xav tias nws hais txog qhov zoo ntawm daim ntawv qhia hauv paus," nws hais. "Yog tias koj xav tau kev sib xyaw ua ke thiab toppings koj tuaj yeem muaj, tab sis nws tsis xav tau." Plain, chocolate chip, Oreo thiab txiv laum huab xeeb khob loaves yeej ib txwm muaj (nrog rau vegan thiab gluten-dawb xaiv), tab sis koj yuav xav mus xyuas Instagram rau cov ntaub ntawv ntawm txhua hli tsw.

Allie's Banana Bread ships thoob teb chaws rau tus nqi tiaj tus ntawm $ 15, tab sis Chernick xav qhib lub khw cib thiab mortar hauv xyoo tom ntej. "Yog tias koj xav tias cov txiv tsawb ncuav qab zib zoo thaum koj tau txais nws hauv kev xa ntawv, nws tseem zoo dua yog tias koj tau txais nws tawm ntawm qhov cub," nws hais. "Kuv txoj kev npau suav yog rau cov neeg tuaj yeem sim kuv cov txiv tsawb qhob cij li ntawd."

Tau qhov twg los: https://www.forbes.com/sites/abigailabesamis/2022/05/31/meet-the-29-year-old-woman-who-turned-baking-banana-bread-into-a-full- lub sijhawm ua lag luam /