Lub Tsev Hais Plaub Zaub Mov Yuav Tuag

Kev lag luam muag khoom hloov pauv, thiab cov kev hloov pauv no cuam tshuam ntau dua li cov khw muag khoom ib txwm muaj lawv tus kheej. Rau lub sijhawm ntev, cov khw muag khoom muaj zog txhawb kev loj hlob ntawm cov kev pabcuam thiab cov lag luam uas nyob ib sab. Peb tam sim no nkag mus rau qhov sib txawv, tej zaum nyuaj dua, lub sijhawm.

Hauv cov khw muag khoom loj thoob plaws hauv Teb Chaws Asmeskas, lub tsev hais plaub zaub mov yeej ib txwm yog qhov chaw rau cov neeg yuav khoom tuaj sib sau ua ke los yog so ua ntej ua ntau lub khw uas coj lawv mus rau hauv khw hauv thawj qhov chaw. Lawv tau ua ib qho chaw rau kev sib ntsib ntxiv rau kev noj haus. Hom xws li McDonald's, Kentucky Fried Chicken, Panda ExpressEXPR
, thiab Subway feem ntau yog cov purveyors ntawm cov khoom noj hauv khw.

Tab sis cov khw yuav hloov. Kev tsheb khiav hauv khw muag khaub ncaws tau qeeb mus rau kev nkag mus thiab, nrog kev qeeb, cov tsev hais plaub tau raug kev txom nyem. Raws li cov neeg siv khoom lag luam tau qeeb, nws yog qhov laj thawj uas cov khw muag khoom lag luam tau nrhiav cov kev daws teeb meem tshiab los tsim kev ua si hauv cov chaw hauv khw. Lawv yuav tsum tsim cov laj thawj tshiab rau cov neeg siv khoom tuaj, lossis txuas ntxiv mus ntsib, mus rau lub khw. Ib qho kev daws teeb meem yog kom muaj cov tsev noj mov dawb lub rooj noj mov nrog cov neeg ua haujlwm pabcuam. Cov kev pabcuam zoo li no yuav nyiam cov neeg coob coob - tsawg dua cov menyuam yaus, tsis muaj suab nrov, ntau dua.

Nyob rau hauv txoj kev no, lub khw tuaj yeem ua haujlwm ntau lub hom phiaj thiab tswj kom muaj tsheb ntau dua - thiab thaum kawg tsim cov khoom tshiab thiab ntau lub khw muag khoom. Piv txwv li, cov khw yuav muaj qee lub khw kas fes los saib xyuas cov neeg coob coob (cov hluas) tab tom nrhiav noj khoom txom ncauj thiab kas fes. Ib StarbucksSBUX
tuaj yeem yooj yim haum ntawm no. Xws li cov khw muag khoom noj thiab khw kas fes tuaj yeem yog qhov chaw ntawm muffins, qee cov qhaub cij, thiab lwm yam nqi qis. Kuj tseem muaj lub tsev noj mov zoo ua zaub mov tiav lossis cov zaub mov muaj txiaj ntsig zoo (Italian, Fabkis, Suav, Nyij Pooj thiab lwm yam.) Lub khw tuaj yeem ua tiav nrog cov khoom noj muaj ob theem.

Cov khoom noj sib txawv no yuav ua rau cov khw muag khoom muaj suab nrov dua. Cov tswv lag luam yuav pom cov khw noj mov kos lawv cov neeg coob coob, thiab nws yuav ua rau lawv muaj kev txhawb nqa tshiab rau kev loj hlob. Nws muaj peev xwm hais tias cov tuam txhab xws li Auntie Anne's thiab Manchu Wok yuav raug yuam kom tsom mus rau kev loj hlob ntawm cov qauv tshiab lossis kev pabcuam online thaum lawv qhov chaw noj mov poob qis.

Cale Guthrie Weissman ntawm Modern Retail qhia ib qho piv txwv ntawm qhov no. Nws tau piav qhia txog American Dream Mall (New Jersey) koom tes nrog You Tube hnub qub MrBeast thawj qhov chaw cib thiab mortar ntawm nws qhov chaw ua noj burger dab. Lub tswv yim yog yooj yim: thawj koom ruam ntawm lub npe loj los kos cov tub ntxhais hluas mus rau lub khw, qhov chaw lawv cia siab tias yuav siv sijhawm ntau dua tom qab tau txais MrBeast burger. Rau American Npau suav lub stunt ua haujlwm - lub khw pom cov ntaub ntawv taug kev taug kev thaum lub asthiv MrBeast tuaj rau hauv khw thiab nthuav tawm nws lub tsev noj mov.

Ms. Weissman tau hais tias tsis yog txhua lub khw yuav cia YouTube tsav lub tsev noj mov lub tswv yim, tab sis thoob plaws kev lag luam muaj qhov tseem ceeb dua rau kev nyiam cov kws ua zaub mov noj qab haus huv, cov khw noj mov muaj txiaj ntsig thiab lwm cov ntsiab lus tshwj xeeb noj mov. Lub tsev noj mov nrov Eataly, uas tau pib hauv New York City, tau qhib qhov chaw nyob hauv Santa Clara, CA Westfield Valley Fair Mall ua ntej xyoo no. Ib lub khw Connecticut uas muaj lub npe loj xws li Apple, Uniqlo, thiab Saks Off Fifth muaj 80,000 square feet zaub mov los ntawm Chef Todd English los sau cov neeg ua haujlwm thiab kos cov neeg coob coob.

POSTSCRIPT: Khoom noj khoom haus hauv khw yog hloov. Cov kws ua zaub mov muaj npe nrov thiab cov khw noj mov ntau dua tau noj qhov chaw thiab nyiam cov neeg muaj nyiaj ntau dua thiab ntau dua cov qhua. Nyob rau hauv lem, qhov no yuav xaus li hloov tus cwj pwm ntawm lub khw; chefs thiab lawv cov zaub mov nthuav yuav nyiam cov neeg siv khoom tshiab thiab hloov tus cwj pwm ntawm lub khw. Lub sij hawm yuav qhia yog tias cov zaub mov zoo dua yuav pab cov khw.

Tau qhov twg los: https://www.forbes.com/sites/walterloeb/2022/12/01/mall-food-courts-are-dying/