Kev nce nqi yog ib qho kev txhawj xeeb tshaj plaws rau cov niam txiv lub caij rov qab mus kawm ntawv

Kev nce nqi yog qhov kev txhawj xeeb loj rau lub caij rov qab mus kawm ntawv, thiab cov khw muag khoom tau tsom mus rau kev nrhiav cov lus qhia meej uas txhawb nqa tus nqi yam tsis muaj kev muag khoom. Cov teeb liab sib xyaw ua ke ntawm qhov ua tiav cov khw muag khoom yuav zoo li cas.

Thaum pib ntawm 2022 tau muaj kev pom zoo ntau dua rau lub caij rov qab mus kawm ntawv, tab sis nws tau hloov pauv raws li lub xyoo tau nce zuj zus vim tias muaj kev ntshai ntawm kev lag luam loj hlob nyob rau hauv lub ntsej muag ntawm tus nqi siab dua hauv yuav luag txhua qhov kev faib tawm - los ntawm zaub mov mus rau khaub ncaws, los ntawm kev thauj mus los. mus kawm ntawv. Kev siv nyiaj ntsig txog tsev kawm ntawv kwv yees tias yuav nce txog $ 34.4 Billion, uas yog +24% siab dua 2019 (xyoo tas los uas tau kis tus kabmob ua ntej), raws li Deloitte's 2022 daim ntawv ntsuam xyuas rov qab rau tsev kawm ntawv.

Kev nce nqi tau cuam tshuam rau txhua yam ntawm kev yuav khoom rov qab rau tsev kawm ntawv xyoo no thiab feem ntau cov khw muag khoom cov tswv yim zoo li muaj kev cuam tshuam ntawm kev nce nqi ntawm cov neeg siv khoom muaj peev xwm los nqis peev hauv tsev kawm ntawv cov khoom siv thiab khaub ncaws.

Nov yog qee qhov tseeb:

1. Cov niam txiv yuav them $661 rau txhua tus tub ntxhais kawm K-12 lub caij no, nce +8% ntawm tag nrho $612 siv xyoo tas los.

2. 33% ntawm cov neeg tau txais kev pab qhia lawv tsev neeg cov nyiaj tau los tau poob qis txij li xyoo tas los, raws li Deloitte daim ntawv qhia.

3. 50% ntawm cov niam txiv npaj yuav splurge. Qhov ntawd yog nqis los ntawm 93% xyoo tas los, raws li kev tshawb fawb NerdWallet.

4. 77% ntawm cov neeg siv khoom yuav hloov cov npe yog tias tus nqi siab dhau los lossis yog tias cov khoom tawm ntawm cov khoom lag luam, raws li Deloitte.

5. Cov neeg tau txais kev pab tab tom nrhiav kev lag luam zoo thiab yuav khoom ua ntej; 53% ntawm K-12 kev siv nyiaj yuav tsum tau tshwm sim (kev yuav khoom tiav thaum Lub Xya Hli kawg).

6. Cov nqi hluav taws xob tau nqis los tiag. Forrester's Sucharita Kodali hais tias, "Nws yog ib qho ntawm ob peb pawg uas muaj deflation."

7. Kev nce nqi tau cuam tshuam yuav luag txhua yam ntawm kev yuav khoom rov qab rau hauv tsev kawm ntawv, raws li Dave Bruno, Tus Thawj Coj ntawm Retail Market Insights rau Aptos.

Thaum Lub Xya Hli 4, 2022 kuv tau tshaj tawm cov npe ntawm 18 lub xeev uas muaj cov hnub so se tsev kawm ntawv. Qee lub xeev xws li Connecticut, Maryland, thiab Massachusetts tseem muaj lawv cov txiaj ntsig thaum lwm lub xeev tau xaus lawv cov hnub tsis muaj se. Cov kev pab cuam no suav hais tias yog lub sijhawm muag khoom tseem ceeb thiab pom tias yog pab niam txiv hnav lawv cov menyuam.

Qee cov khw muag khoom tseem ceeb uas muaj cov phiaj xwm rov qab mus rau tsev kawm ntawv suav nrog WalmartWMT
, Hom PhiajTGT
AmazonAMZN
, Staples, thiab LLBean.

Los ntawm txoj kev sib piv, kuv rov mus saib New York TimesNYT
tsab xov xwm tshaj tawm rau lwm hnub (Lub Yim Hli 10, 2022) uas taug qab tus nqi nce hauv kev lag luam zaub mov thiab tsev noj mov. Tsab ntawv no qhia txog cov nuj nqis siab dua lub tsev noj mov hauv Charlotte, North Carolina tau ntsib kom tau raws li lawv cov khoom xyaw zaub mov, cov neeg ua haujlwm, thiab cov khoom siv xav tau. Ntawm no, ib yam nkaus, peb pom tias tus nqi tau nce ntau heev txij li hnub ua ntej muaj kev sib kis, nyob qhov twg los ntawm 'tsuas yog' +14% mus rau yuav luag +160%. Piv txwv li, ntau qhov ntau rau cov khoom noj khoom haus zoo li canola roj ua noj tau nce los ntawm +159% thaum tag nrho cov hom phiaj hmoov nce los ntawm +61%. Ib yam li ntawd, cov nyiaj hli ntawm cov neeg ua hauj lwm hauv chav ua noj (rau kab cooks thiab sous-chefs) tau nce los ntawm +25-36%. Txawm tias cov tais diav thiab khob iav (cov iav thiab dej cawv) pom cov nqi dhia los ntawm qhov twg los ntawm +37% mus rau +63%.

POSTSCRIPT: Kuv siv lub tsev noj mov no hauv North Carolina tsuas yog ib qho piv txwv ntawm tus nqi siab dua uas tau tsoo cov neeg siv khoom nruab nrab txhua qhov chaw. Rau cov tsev neeg uas muaj menyuam yaus, rov qab mus kawm ntawv yog lub sijhawm tseem ceeb hauv tsev neeg lub neej, thiab xyoo no nws yog ib qho kim heev.