WEST HOLLYWOOD, CALIFORNIA - Lub Ib Hlis 22: Thomas Scherer hais lus saum toj kawg nkaus thaum BMG Pre-Grammy … [+]
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Thoob plaws xyoo 2022, suab paj nruag loj BMG tau siv nyiaj ntau thaum nws los txog rau cov ntawv teev npe ntawm qee lub hnub qub suab paj nruag. Lub hwj chim hauv Berlin tau tshaj tawm tias tau tso qee qhov $ 1 billion mus yuav cov cai rau cov nkauj uas muaj npe nrov thiab albums thiab tswj hwm lawv thoob plaws ntiaj teb. Xyoo no ib leeg, txoj cai tswj hwm / cov ntaub ntawv sau npe tau txais cov ntawv teev npe ntawm cov txuj ci xws li Harry Nilsson, Jean-Michel Jarre, Yooj Yim Li, Chris Rea, thiab tsis ntev los no (thiab tej zaum tseem ceeb tshaj), tus legendary Peter Frampton.
Lub tuam txhab qhov kev yuav khoom tshiab tau rub tawm cov xov xwm, vim nws yog qhov tseeb nyob rau hauv txoj kab ntev ntawm kev yuav khoom loj los ntawm qee tus neeg ua si sab saum toj hauv kev lag luam suab paj nruag. Tsis ntev los no, cov neeg uas muaj peev nyiaj txiag tau muaj snapping li high-profile catalogs nrog kev cia siab ntawm kev khwv tau nyiaj los ntawm streaming, tso rau hauv zaj duab xis thiab TV, npog, thiab ntau dua rau xyoo tom ntej. Thaum Frampton's catalog tsis tuaj nrog tus nqi sib koom ua ke, kev yuav khoom tsis ntev los no ntawm qhov ntsuas zoo sib xws qhia tias nws yooj yim muaj nqis kaum lab, thiab cov nyiaj kawg yuav suav nrog cuaj tus lej.
Kuv tau tham nrog BMG Thawj Tswj Hwm ntawm Repertoire & Kev Lag Luam Thomas Scherer txog yuav ua li cas qhov kev cog lus tseem ceeb no tuaj ua ke thiab yuav ua li cas BMG npaj siab los qhia Frampton lub cev kev ua haujlwm rau ib tiam tshiab.
Hugh McIntyre: Cia kuv ua kev zoo siab rau koj tsis yog qhov kev yuav khoom loj xwb, ib qho ntawm cov catalog zoo dua hauv keeb kwm suab paj nruag.
Thomas Scherer: Kuv pom zoo kiag li. Peb zoo siab heev uas peb muaj sijhawm los ua haujlwm nrog cov cuab yeej cuab tam no. Tau kawg, koj paub, nws rov qab mus rau Humble Pie. “Qhia Kuv Txoj Kev” sawv daws paub. "Baby, Kuv Hlub Koj Txoj Kev" thiab "Koj Puas Xav Li Peb Ua," cov classics no. Thiab ces thaum kuv xav txog dab tsi nws tau ua raws li ib tug guitarist. Kuv lees paub nws tsis yog ua ntej peb tham txog nws, Kuv tsis paub tias Peter Frampton tau ua haujlwm nrog George Harrison. Peb muaj George Harrison…peb tswj hwm [nws suab paj nruag]. Ib yam nrog Ringo Starr. Peb kuj tau txais Harry Nilsson. Cov no yog txhua tus kws kos duab uas nws ua haujlwm nrog. Thiab daim ntawv mus rau. BB King. Steve Miller Band, tau kawg. Donovan. Bowie!
McIntyre: Qhia kuv me ntsis txog thaum twg qhov kev sib tham no pib thiab ntev npaum li cas ntawm cov txheej txheem los ntawm thawj qhov hais txog kev tshaj tawm?
Nplai: Kuv xav tias nws yuav luag zoo li ob xyoos dhau los thaum peb pib sib tham thawj zaug. Tom qab ntawd, tau kawg, lawv tau siv sijhawm los saib lwm tus neeg nyob ntawd, dab tsi yog lwm qhov kev pabcuam? Peb txuas ntxiv nrog kev soj ntsuam thiab lwm yam thiab lwm yam. Kuv xav tias qhov tseeb tiag tiag yog, ua ntej ntawm tag nrho, thaum koj saib peb cov npe, peb muaj ob peb cov npoj yaig uas nws tau siv ua si nrog.
Thaum kuv saib cov toj roob hauv pes tam sim no, koj muaj cov kev lag luam loj nrog cov kev yuav khoom no, thiab lawv tau tsom mus rau kev ua kom tiav lawv cov npe uas twb muaj lawm, txoj cai? Koj muaj Bruce Springsteen, koj muaj Sting, thiab lwm yam. Lawv maximize qhov lawv muaj nyob rau hauv lawv daim ntawv teev npe. Kuv tsis paub tias lawv tau ua ib yam ntawm sab nraud lawv cov npe yuav khoom. Lawv khaws nws nyob rau hauv lawv cov deals uas twb muaj lawm, kws ua yeeb yam thiab cov npe uas lawv muaj. Yog li ntawd koj muaj tag nrho lwm cov players, txoj cai? Koj muaj boutique players, thiab ces koj muaj peev tuam txhab uas muag.
BMG yog qhov sib xyaw ua ke. Peb muaj peb tus kheej cov nyiaj ntsuab ntws nrog Bertelsmann, yog li peb tsis xav tau cov nyiaj uas lwm tus players xav tau. Peb yog lub tuam txhab suab paj nruag tiag tiag nrog 20 lub chaw ua haujlwm thiab 1,100 tus neeg. Yog li Bowie yog ib qho piv txwv zoo heev ntawm tus nqi ntxiv uas peb coj los rau hauv kev sib tham. Yog li dab tsi ntxiv peb tuaj yeem tshawb nrhiav hauv rooj plaub ntawm Peter Frampton? Nws yog qhov kev tshaj tawm uas peb tab tom tham txog, yog li dab tsi ntxiv peb tuaj yeem coj los rau lub rooj nrog peb pab pawg ntawv tso cai thoob ntiaj teb thiab pab pawg ua lag luam sync? Peb lub tswv yim yog dab tsi? Qhov no yog li cas peb tshaj tawm txhua lub sijhawm thaum peb muaj cov kev sib tham nrog cov kws ua yeeb yam lossis cov cuab yeej cuab tam.
Yog li dab tsi, tus nqi ntxiv yog dab tsi? BMG yog dab tsi tiag tuaj yeem nqa tuaj rau lub rooj? Nws yog cov kev pabcuam sib txawv uas peb muaj.
Hauv qhov no nws yog 100% ntawm txoj cai, tab sis qee zaum thaum peb muaj 50% lossis 70%, ces nws tseem ceeb heev uas yuav tsum muaj kev taug qab cov nyiaj tau los. Yog li nws yog ib qho tseem ceeb heev rau, ntawm lub ntiaj teb teev, mus tom qab cov nyiaj kom nce tus nqi ntawm cov cuab tam. Hauv qhov tshwj xeeb no, tom qab tag nrho cov kev sib tham sib txawv, lawv tau txiav txim siab mus txuas ntxiv thiab mus rau kev mob siab rau. Thiab txij li lub sijhawm ntawd, kuv xav tias nws tau coj lawv ntawm peb lossis plaub lub hlis, thiab tom qab ntawd peb kaw nws.
McIntyre: Kev sib tham pib li cas? Pab pawg Frampton puas tuaj rau koj? Qhov no puas yog ib yam uas koj tab tom nrhiav?
Nplai: Lawv tuaj rau peb.
McIntyre: Wow. Hu tau zoo heev.
Nplai: Koj hais yog lawm. Hauv qhov tshwj xeeb no, peb muaj lwm yam lag luam nrog tus thawj tswj hwm. Lawv mus dhau ib daim ntawv teev npe, tau kawg, koj paub, cov no yog cov uas peb xav tau hu rau. Peb yog ib tug ntawm lawv, kuv paub tseeb tias, thawj qhov chaw. Tau kawg, nws tsis yog BMG nkaus xwb. Kuv nyiam kev sib tw-peb tuaj yeem ua pov thawj peb tus kheej. Dab tsi yog qhov txawv? Vim li cas BMG thiab tsis yog ib tus ntawm lwm tus players?
McIntyre: Koj tau hais ua ntej tias thaum koj tau txais Frampton's catalog, nws tsis yog Frampton xwb. Nws yog Humble Pie, thiab kuv paub tseeb tias nws muaj ntau yam kev sau nkauj hauv lwm cov nkauj los ntawm lwm tus neeg ua yeeb yam. Qhov no puas yog qhov nyuaj tshwj xeeb los ua kom tiav?
Nplai: Cov lus nug zoo heev. Tsis tshua nyuaj. Kuv muab piv rau qhov nyuaj tiag tiag. Piv txwv li, thaum koj tsis muaj daim ntawv cog lus… qee zaum lawv tsis pom daim ntawv cog lus, koj puas paub?
McIntyre: Wow.
Nplai: Yog, raws nraim. Hauv qhov no, nws tsis yog. Txhua yam tau zoo heev, yog li ntawd nws tsis nyuaj. Thiab nws kuj tsis siv sijhawm ntev heev. Kuv tuaj yeem qhia koj txog lwm qhov kev yuav khoom uas peb tau cuaj lub hlis hauv kev mob siab rau, yooj yim. Thaum kawg, peb nrhiav kev daws teeb meem.
McIntyre: Nyob rau lub sijhawm no uas peb nyob hauv, nws yuav luag zoo li kev sib tw caj npab ntawm cov tuam txhab tau txais cov cai thiab cov nqi cim npe loj dua thiab siab dua. Kuv tsuas tuaj yeem xav txog qhov no tus nqi dab tsi. Yog li, yog tias BMG yuav ua qhov kev yuav khoom loj, qhov ntawd tuaj yeem yog qhov kev xaiv nyuaj. Koj tuaj yeem muaj Peter Frampton lossis koj tuaj yeem muaj 10 lwm phau ntawv teev npe. Yog li cas koj mus txog kev txiav txim siab koj yuav nqis peev cov peev txheej hauv ib qho xwb?
Nplai: Hauv qhov tshwj xeeb no, nws haum kiag li. Raws li kuv tau hais ua ntej, George Harrison, Harry Nilsson, Ringo Starr, David Bowie… Nws haum BMG, nws haum rau cov kev pabcuam uas peb muaj ua haujlwm nrog cov ntawv teev npe no, los ntawm kev tshaj tawm mus rau kev lag luam digital mus rau kev muag digital thiab lwm yam. Nws haum zoo kawg nkaus. Thiab kuv xav tias qhov no kuj yog qhov kev txiav txim siab los ntawm Peter Frampton tus thawj coj hais tias, "Koj paub dab tsi? Qhov ntawd yog rau kuv thiab rau kuv lub suab paj nruag, qhov chaw zoo tshaj plaws. " Peb tuaj yeem ua qhov zoo tshaj plaws ntawm nws cov nyiaj txiag, yog li peb txiav txim siab peb yuav tsum mus rau nws.
Peb yuav tsum ua cov kev txiav txim siab no ntawm ntau hom kev sib txawv uas tuaj rau peb lub rooj. Hauv qhov no, nws yog qhov kev txiav txim siab yooj yim mus rau qhov no. Peb tsis tas yuav ua lag luam tawm. Yog tias nws yog [catalog] tam sim no, ib yam dab tsi hauv tsib mus rau rau xyoo dhau los, koj muaj kev ntsuam xyuas ntawm qhov lwj thiab cov ntsiab lus sib txawv rau nws, ces nws tsis yog tiag tiag rau peb. Piv txwv li, yog tias muaj ib phau ntawv teev npe - nws tsis muaj teeb meem yog tias nws yog nyob rau hauv kev tshaj tawm lossis sab saud - thiab nws yog ib pob ntawm cov hits dhau los ntawm tsib, rau, xya xyoo, qhov ntawd tsis yog rau peb tiag tiag.
McIntyre: BMG muaj ntau hom npe. Yog li, thaum txhua tus tab tom nrhiav qhov kev yuav khoom tom ntej no, thiab tshwj xeeb tshaj yog cov xov xwm tshaj tawm, dab tsi, dab tsi ntxias koj thiab koj tshwj xeeb kos rau dab tsi?
Nplai: kiag li kos rau evergreens. Qhov ntawd yog qhov pib. Thiab ncaj ncees, lwm tus players ib yam nkaus. Nov yog qhov uas koj muaj sijhawm rau koj lub tuam tsev synchronization ntawm daim ntawv tso cai sab. [Nws] tau txais kev thov rau koj pab pawg ua lag luam sib koom ua ke ntawm thoob ntiaj teb, vim nws yog ib qho kev ua haujlwm ntsuab. [Peb tuaj yeem] muaj tswv yim nrog nws, tsim cov npog sib txawv. Ib hom lus Spanish lossis Portuguese version, txawm li cas los xij. Koj tuaj yeem muaj tswv yim nrog nws, koj tuaj yeem rov ua dua. Koj tsis tas yuav ncab kom deb li deb, thiab koj tsis tas yuav, koj paub, ua kom muaj zog loj. Yog li, twv yuav raug hu mus rau evergreens, rau cov kev cai lij choj no uas koj tuaj yeem ua qhov zoo tshaj plaws ntawm lawv. Thiab ntawm chav kawm, nws kuj yog ib qho kev hwm tiag tiag los ua haujlwm nrog cov nkauj no.
McIntyre: Muaj ntau qhov kev sib tham no tau hais txog qhov hits thiab tej yam los ntawm ntau xyoo dhau los. Thaum nws tsis mus ncig, Frampton tseem ua nws. Nws tseem ua suab paj nruag. Muaj pes tsawg qhov tseem ceeb ntawm qhov kev txiav txim siab no?
Nplai: Yuav tsum ncaj ncees, tsis ntau. Yog tias koj muaj kev nrhiav tau, zoo li Mötley Crüe, tom qab ntawd koj txaus siab rau cov kiv cua tshwj xeeb, thiab thaum lawv ncig xyuas, koj tuaj yeem pom cov lej nce. Koj pom li cas cov catalog tau txais kev txhawb nqa ntawm tus lej streaming. Lwm yam tsis tau txais kev txhawb nqa loj los ntawm kev ua yeeb yam nyob. Ntawm qhov tod tes - qhov no yog vim li cas kuv thiaj tsis hais ntau - nws yog qhov zoo kom nws ua haujlwm thiab tawm ntawm qhov ntawd thiab ua yeeb yam thiab tau txais kev tshaj tawm xov xwm. Yog li nws yog qhov zoo, rau qee qhov, tab sis nws tsis yog ib feem ntawm nws.
McIntyre: Koj tau txais daim ntawv teev npe zoo no. Muaj ntau yam uas tuaj yeem ua nrog nws. Koj saib thaj chaw twg?
Nplai: Peb muaj lub caij nyoog, ua ntej ntawm tag nrho cov, nrog rau lub sync department saib qhov twg lub cib fim nyob rau hauv lub US Qhov twg lub sij hawm ces nyob rau hauv cov teb chaws Europe? Qhov twg yog thaj chaw tseem ceeb raws li cov xov tooj streaming sab nraum Europe thiab North America. Txhawm rau siv nws hauv thaj chaw uas tsis muaj ntau qhov tshwm sim. Peb yeej muaj peev xwm ua tau npog cov versions, thaj chaw hom lus, peb tuaj yeem tsim cov lag luam digital, thiab tsim cov ntsiab lus luv luv thiab. Peb yuav ua qhov zoo me me EP rau cov saib xyuas suab paj nruag hauv Hollywood. Vinyl yeej ib txwm nthuav, thiab nws haum rau Peter thiab nws tau pab peb yav dhau los. Nws tsis yog foob pob hluav taws science, kev lag luam suab paj nruag. Yog li nws tsis yog foob pob hluav taws science los ua qhov ntawd. Cov ntawd yog thawj yam uas twb tau txav mus lawm.
McIntyre: Hauv kev sib tham kuv tau hais txog lwm qhov kev yuav khoom, cov tuam txhab zoo li tau tsom mus rau kev nqa cov ntawv teev npe mus rau tiam tshiab. Kuv puas tuaj yeem xav tias nqa Frampton rau cov tub ntxhais hluas thiab Gen Z yog ib feem ntawm kev sib tham thiab?
Nplai: Ua tsaug rau koj nqa tuaj. Qhov ntawd yog qhov kuv tau hais txog lub suab pom thiab kev lag luam digital ntawm nws. Raws nraim. Saib seb peb yuav tau txais kev sib cuag nrog cov tiam tom ntej. Nws tau tshwm sim yav dhau los nrog cov influencers ntawm TikTok. Peb puas tuaj yeem tau txais lub sijhawm kis mob? Qhov kuv nyiam txog txhua lub sijhawm viral no yog nws yuav tsum muaj tseeb. Koj tsis tuaj yeem thawb nws. Lub tsev kawm ntawv suab paj nruag qub tau ntau heev txog kev lag luam, lub zog, kev faib tawm… Qhov ntawd ploj mus. Yog lawv tsis nyiam ces lawv tsis nyiam. Koj tuaj yeem them influencers los ua nws, tab sis tsis muaj leej twg khaws nws. Thiab kuv xav tias qhov no zoo heev. Qhov no yog qhov zoo rau peb txhua tus. Nws ua rau peb txo hwj chim.
McIntyre: Puas muaj lwm yam uas koj xav hais txog qhov kev cog lus no lossis yav tom ntej, lossis ib yam dab tsi cuam tshuam nrog Frampton?
Nplai: Kuv xav tias peb tau ua txog 30 qhov kev yuav khoom tam sim no. 30, 32. Peb yuav kaw ob peb ntxiv. Peb lub loj. Thiab nthuav heev. Peb [yuav] muaj zog heev thaum nws los txog rau kev yuav khoom hauv 2023, qhov tseeb.
McIntyre: Kuv tos tsis tau pom Peter Frampton mus kis ntawm TikTok thiab 13 xyoo dancing rau nws.
Nplai: Kuv xav pom li ntawd thiab. Yog lawv pib nrog ib tug, ces lawv xav paub ntxiv. Zoo heev! Mus tob, khawb rau hauv lub qhov luav no!
Tau qhov twg los: https://www.forbes.com/sites/hughmcintyre/2022/12/16/bmg-president-talks-purchasing-peter-framptons-catalog-i-like-competition-we-can-prove-ourselves/