Yuav ua li cas kom tsis txhob muaj kev tsis txaus siab rau cov neeg siv khoom

NICE tsis yog txoj hauv kev zoo los kho tib neeg. Nws yog lub npe ntawm lub tuam txhab software uas tshwj xeeb hauv kev pab cov lag luam txhim kho lawv cov neeg siv khoom thiab tus neeg sawv cev kev paub. NICE tau txheeb xyuas ntau lab tus neeg siv khoom sib cuam tshuam kom nkag siab zoo dua cov neeg siv khoom. Lawv paub tias cov neeg siv khoom nyiam thiab tsis nyiam dab tsi. Lawv paub dab tsi ua rau cov neeg siv khoom txaus siab rau cov neeg sawv cev thiab dab tsi ua rau lawv zoo siab los pab lawv cov neeg siv khoom. Tab sis feem ntau, nws tsis yog tus neeg sawv cev kev paub uas tau txais cov neeg siv khoom rov qab los.

A tsis ntev los no txoj kev tshawv no los ntawm NICE pom tias 81% ntawm cov neeg siv khoom niaj hnub no pib nrog cov channel digital thaum lawv muaj lus nug, xav tau lossis xav yuav ib yam dab tsi. Lawv tsis hu lub tuam txhab. Lawv mus rau ib lub vev xaib, YouTube, Google tshawb nrhiav, thiab lwm yam. Lawv xav tau thiab cia siab tias cov tuam txhab thiab cov npe lawv ua lag luam nrog kom muaj cov lus teb yooj yim. Qhov lawv tsis xav tau yog hu rau lub tuam txhab, muab tso rau qhov zoo li lub sijhawm tsis tsim nyog, tham nrog tus neeg sawv cev uas hloov lawv mus rau lwm tus neeg sawv cev, thiab lwm yam.

Tsis ntev los no kuv tau xam phaj Laura Bassett, Tus Lwm Thawj Coj ntawm Kev Lag Luam Khoom Lag Luam ntawm NICE, thiab muaj kev sib tham zoo siab txog seb cov neeg siv khoom xav tau hloov pauv li cas. Nws hais tias muaj ntau yam kev paub tsis zoo. Lawv tsuas poob siab, uas tsis ua rau tus neeg siv khoom muaj kev txhawb siab rov qab los ntxiv. Bassett tau hais tias NICE lub luag haujlwm yog txhawm rau tshem tawm lub ntiaj teb ntawm cov neeg siv khoom tsis txaus ntseeg. Nov yog qee qhov nuggets ntawm kev txawj ntse Bassett qhia txog yuav ua li cas ua tau raws nraim li ntawd.

1. Cov neeg siv khoom kev paub yog tag nrho cov lus. Ntau tus neeg ua yuam kev ntawm kev xav tias kev paub txog cov neeg siv khoom yog kev txhawb nqa cov neeg siv khoom. Nws yog ntau tshaj qhov ntawd. Thaum cov neeg siv khoom txhawb nqa yog ib feem ntawm qhov kev paub dhau los, nws yeej pib thaum tus neeg siv khoom pib tshawb Google, pom koj lub tuam txhab thiab cuam tshuam nrog koj lub vev xaib. Cov kev pabcuam pib nrog yooj yim npaum li cas los ua lag luam nrog koj tsis hais lawv nyob qhov twg hauv cov neeg siv khoom taug kev.

2. Cov neeg siv khoom muaj kev paub txog txhua tus neeg hauv kev lag luam. Ib yam li cov neeg siv khoom muaj xws li cov qhua tuaj noj mov tag nrho - tsis yog thaum lawv ncav cuag kev txhawb nqa cov neeg siv khoom - nws kuj suav nrog txhua tus neeg ua haujlwm. Yog tias koj tsis cuam tshuam ncaj qha nrog tus neeg siv khoom, koj txhawb nqa ib tus neeg uas yog lossis yog ib feem ntawm cov txheej txheem uas yuav cuam tshuam rau qhov kev paub dhau los. Txawm tias cov neeg nyob tom qab, uas tsis muaj kev cuam tshuam nrog cov neeg siv khoom, muaj kev cuam tshuam rau qhov kev paub dhau los. Txhua tus neeg yuav tsum nkag siab txog lawv lub luag haujlwm thiab kev pabcuam rau cov neeg siv khoom.

3. Kev sib txuas lus zoo yog qhov tseem ceeb rau cov neeg siv khoom. Cov tuam txhab paub ntau cov lus nug uas cov neeg siv khoom nug. Yog li, vim li cas ho tsis muaj kev cuam tshuam txog kev muab cov ntaub ntawv rau cov neeg siv khoom ua ntej lawv yuav tsum ua kom tau txais cov lus teb? Bassett tau hais tias, "Cov tuam txhab yuav tsum nkag siab thiab kwv yees thaum lawv tuaj yeem teb cov lus nug ua ntej cov neeg siv khoom txawm paub tias lawv muaj."

4. Taug kev hauv koj cov neeg siv khoom khau. Qhov no yog ib lo lus qub, tab sis nws lub ntsiab lus yog timeless. Koj yuav tsum nkag siab tias tus neeg siv khoom yuav dhau los ntawm txhua kauj ruam ntawm kev taug kev. Tom qab ntawd muab piv rau qhov kev paub uas koj xav tau. Thaum tsim ib qho kev paub uas ua rau cov neeg siv khoom xav rov qab los, xav txog dab tsi yuav ua rau koj rov qab los. Puas yog qhov kev paub uas koj cov neeg siv khoom tau txais txawv dua li qhov koj xav tau?

5. Cov neeg sawv cev yog cov neeg siv khoom thiab. Lawv qhov kev cia siab tau nrawm dua. Lawv sib piv qhov lawv yuav tsum muaj peev xwm xa mus rau qhov lawv tau ntsib nrog lwm cov lag luam. Thaum lawv muaj kev paub zoo nrog lwm lub tuam txhab, lawv xav rov ua qhov kev paub no rau lawv tus kheej cov neeg siv khoom. Lawv yuav tsum tau nruab nrog cov cuab yeej los xa qhov lawv xav tias yog qhov kev paub zoo tshaj plaws.

6. Ua kom koj cov neeg sawv cev txhawb nqa muaj kev paub. Qhov no yog ib qho kev soj ntsuam zoo rau No. 5. Pab lawv nkag siab tias lawv tsis tas yuav ua raws li tsab ntawv thaum tsis tsim nyog. Lawv tsis xav xav tuav rov qab. Lawv tsis xav kom muaj kev tswj xyuas dhau los lossis tsis muaj peev xwm. Tom qab koj ntiav cov neeg zoo thiab cob qhia lawv zoo, koj yuav tsum txhawb kom lawv ua lawv txoj haujlwm. Bassett tau hais tias, "Tig cov neeg sawv cev mus rau cov neeg ua haujlwm pabcuam cov neeg siv khoom uas tuaj yeem muaj qhov kev paub no tiag tiag."

7. Cov neeg siv khoom zoo heev tsis tas yuav muaj foob pob hluav taws. Seamless thiab yooj yim yeej txhua lub sijhawm. Qhov no yog lub tswv yim zoo kawg nkaus los kaw cov lus no. Tsis muaj dab tsi qhia nyob rau hauv tsab xov xwm no yog foob pob ua ntxaij science. Nws yog qhov kev nkag siab zoo. Nws yog txhua tus neeg siv khoom xav tau. Yuav kom ua tau zoo, koj tsis tas yuav mus rau saum thiab WOW cov neeg siv khoom nrog cov kev pabcuam zoo kawg uas lawv tau ntsib. Kev xa tawm qhov yooj yim thiab seamless tiag tiag tsim qhov WOW yam yog li ntau lub lag luam ntseeg tias tsis tuaj yeem ua tiav. Cia li yuav yooj yim. Tshem tawm kev sib txhuam. Ib qho yooj yim thiab seamless tsis yog qhov nyuaj - thiab rau cov neeg siv khoom, nws yog qhov txawv ntawm qhov tsis zoo!