Hasbro tiv thaiv Khawv koob: Kev Sib sau zoo

Hasbro yog tiv thaiv nws lub tswv yim rau nws nrov Khawv koob: Kev Sib sau ua si.

Hauv kev sib tham los ntawm UBS rau hnub Thursday, lub tuam txhab khoom ua si tau tsis lees paub qhov kev thuam tias nws luam tawm ntau daim npav rau lub npe sai-rau-tau billion-duas.

Cov lus hais tuaj ze li ntawm ib hlis tom qab Bank of America tau txo qis Hasbro kom tsis zoo los ntawm kev yuav, hais tias lub tuam txhab tau "tua nws cov goose golden” thiab tuaj yeem pom 34% poob ntawm tus nqi sib koom vim nws qhov kev ua tsis zoo ntawm Wizards ntawm ntug dej hiav txwv chav tsev uas nyob hauv Magic.

Jason Haas, uas tau sau tsab ntawv ceeb toom ntawm Bank of America, tau hais tias cov neeg ua si tau raug kaw ntau zuj zus los ntawm kev tso tawm tshiab uas ua rau dej nyab kev lag luam thiab txo qis kev lag luam thib ob ntawm daim npav.

Ntawm kev sib tham hnub Thursday, Cynthia Williams, tus thawj tswj hwm ntawm Wizards of the Coast unit, hais tias Hasbro tsis muaj qhov qhia txog kev poob qis hauv kev txaus siab rau cov khoom ua si.

"Tsis muaj pov thawj tias Khawv koob yog overprinted," nws hais.

Williams tau hais tias lub tuam txhab feem ntau nthuav tawm nws lub tsev pheeb suab tawm ntawm Khawv koob: Daim npav sib sau ua ke hauv ob lub hlis. Tab sis thaum Lub Kaum Hli, nws hais tias cov teeb meem ntawm cov khoom siv tau ua rau ob qho kev tso tawm tib lub sijhawm.

Nws tau hais tias qhov kev tso tawm yuav rov qab mus rau qhov qub hauv 2023, nrog cov teeb tsa loj raug tso tawm txhua ob lub hlis thiab cov teeb me me tau nchuav rau hauv nruab nrab.

Hauv qhov kev ua si, uas tuaj yeem ua si hauv tus neeg lossis hauv online, cov neeg ua si siv daim npav pov npav, siv cov khoom cuav thiab hu cov tsiaj los kov yeej lawv cov neeg sib tw. Tsis tshua muaj thiab muaj zog phaib tuaj yeem tau txais txiaj ntsig ntawm kev lag luam theem nrab raws li cov neeg ua si nrhiav kev txhawb nqa lawv lub lawj rau kev sib tw ua si lossis kev sau tus kheej.

Raws li kev txhawj xeeb ntawm kev lag luam theem nrab, Williams tau sau tseg tias Hasbro tsis tau txais nyiaj los ntawm kev muag daim npav thiab tias yog tias tus nqi rau cov khoom lag luam tawm tsis ntev los no nce siab, nws txhais tau tias "peb tsis txaus siab rau cov neeg siv khoom xav tau thiab peb ua rau ntau lab tus neeg ua si tsis txaus siab ntawm lawv tsis muaj peev xwm tau txais daim npav lawv xav ua si. "

Nws hais tias Hasbro luam tawm thiab luam tawm daim npav raws li qhov xav tau ob qho tib si thaum lub sijhawm muag khoom thiab thaum cov khoom tau tso tawm.

"Zoo li txhua lub lag luam rau lwm yam khoom sib sau ua ke, qee cov khoom lag luam thiab cov ntawv ib leeg tau dhau los ua cov khoom sib sau ntau dua li lwm tus thiab cov txiaj ntsig tuaj yeem hloov pauv lub sijhawm vim muaj ntau yam ntawm cov khoom sab nraud, ntau yam tsis cuam tshuam nrog ntau daim npav," nws hais.

Hasbro CEO Chris Cocks, uas tam sim no nyob rau hauv kev sib tham, kuj hais txog kev txhawj xeeb txog tus nqi yuav nce, raws li cov khoom ua si kev lag luam braces rau inflationary pressures.

Cocks tau hais tias lub tuam txhab tau nqis tes ua tus nqi kwv yees li ib nrab ntawm Kab Khawv koob - ib yam dab tsi Hasbro tsis tau ua hauv 10 xyoo - feem ntau vim tias cov nqi ntawv tau nce siab heev thiab kev thov rau luam ntawv xovxwm hauv kev lag luam daim npav tau loj hlob.

Tab sis Cocks tau hais tias nws tsis xav tias nce nqi ntawm Magic phaib yog cov lus teb rau kev nthuav dav kev lag luam mus ntev.

"Thaum kawg ntawm hnub nws yog hais txog kev loj hlob peb cov neeg ua si hauv paus," nws hais.

Hasbro cov neeg koom nrog Khawv koob feem ntau yog cov uas ua si hauv online thiab hauv-tus neeg ntawm cov khw hauv zos lossis nrog phooj ywg. Williams tau hais tias lub tuam txhab pom feem ntau ntawm nws cov neeg ua si tshiab los ntawm zej zog online mus rau cov khw muag khoom nyiam hauv zos los yuav daim npav lub cev.

Nws hais ntxiv tias cov khoom lag luam nthuav dav, xws li daim npav raws li cov khoom lag luam nrov xws li Lord of the Rings thiab Doctor Who, tuaj yeem pab nws coj mus rau hauv kiv cua puag sab nraum lub ntiaj teb ntawm Khawv koob.