Founders ntawm billion-dollar tuam txhab los ntawm Is Nrias teb qhia cov lus qhia kom ua tiav

Harsh Jain hais tias nws yog "qhib zais cia" uas nws tsis siv nws tus kheej fantasy sports app - rau fantasy football, tsawg kawg. 

"Kuv tseem tau cog lus rau kev npau suav football ntawm Fantasy Premier League, vim li cas peb tsim Kev Npau Suav11. " 

Cov kev ua si Fantasy yog kev ua si hauv online uas cov neeg ua si tsim pab pawg virtual ntawm cov neeg sawv cev uas taug qab cov kis las tiag tiag. Lawv tuaj yeem khwv tau cov ntsiab lus thiab yeej cov khoom plig nyiaj ntsuab raws li kev ua yeeb yam tiag tiag ntawm cov players no.  

Fantasy football twb nrov heev nyob rau hauv UK thaum ntxov 2000s thiab Jain ntes tau tus kab mob thaum kawm nyob rau hauv high school.

Tom qab qhia nws rau nws tus phooj ywg thaum yau Bhavit Sheth, lawv tau tawm mus nrhiav qhov kev npau suav ci ci hauv Is Nrias teb. Thaum lawv tsis pom qhov lawv tab tom nrhiav, lawv tsim lawv tus kheej hauv 2008.

Raws li Jain, nws yog "thawj qhov zoo dua" uas coj lawv lub tuam txhab Dream Sports - niam txiv tuam txhab ntawm Dream11 - mus rau qhov siab zoo. 

"Thaum koj thiab koj cov phooj ywg tau ... txuas nrog ib lub network hauv kev ua si fantasy, rau kev sib tw kom koj mus ua si qhov ntawd, koj yuav tsum txav tag nrho koj cov phooj ywg nrog koj," Jain, uas kuj yog Dream Sports' CEO.

"Vim tias koj muaj koj cov pab koomtes tsim, tag nrho koj cov phooj ywg tau ua si sib tw." 

Npau suav Kev Ua Si tsis yog tsuas yog Is Nrias teb thawj kis las tech unicorn - lub tuam txhab kuj tau tshaj tawm tias tuav "yuav luag 90% kev lag luam sib koom" nyob rau hauv lub teb chaws fantasy kev ua si kev lag luam. 

Cov neeg muaj hnub nyoog 36 xyoo qhia peb cov lus qhia txog kev khiav lag luam ua tau zoo. 

Yog tias muaj ib qho "txoj cai tseem ceeb" uas Jain thiab Sheth nyob los ntawm cov thawj coj ntawm lawv lub tuam txhab - nws ua kom lawv txoj kev lag luam tsis vam khom rau ib qho ntawm lawv, lawv hais. CNBC Ua Nws.

Jain hais tias, “Yuav ua li cas yog tias koj raug lub tsheb npav? Puas yog koj tsim scale thiab systems nyob rau hauv ib txoj kev ... tsis nyob ntawm [ib tug tib neeg] thiab ... muaj ib tug neeg txiav txim siab?

Tias yog vim li cas cov co-founders tau yuam ib lub lim tiam ntawm "txuag" lub sijhawm rau txhua tus neeg ua haujlwm Dream Sports, suav nrog lawv tus kheej. 

"Ib xyoos ib zaug, rau ib lub lim tiam, koj raug ncaws tawm ntawm [lub tuam txhab] system ... koj tsis muaj Slack, emails thiab hu," Jain ntxiv. 

"Vim tias nws pab koj zoo heev kom muaj ib lub lim tiam ntawm lub sijhawm tsis cuam tshuam thiab nws pab kev lag luam kom paub seb peb puas nyob ntawm leej twg." 

Tus neeg twg uas ncav tes mus rau lwm tus neeg ua haujlwm thaum lub sijhawm "tawm" yuav tsum tau them tus nqi nplua txog $ 1,200, Jain ntxiv. Qhov ntawd tau ua haujlwm zoo txog tam sim no, cov neeg koom tes tau hais. 

"Tsis muaj leej twg xav ua tus neeg jerk uas hu rau ib tus neeg uas tau muab tshem tawm," Sheth, uas yog tus thawj coj ua haujlwm, hais nrog luag.

Jain thiab Sheth tau hais tias lawv hnov ​​"tsis muaj" tsawg kawg yog 150 zaug los ntawm cov tuam txhab peev txheej thaum lawv tab tom sim ua kom tau nyiaj thaum ntxov 10 xyoo dhau los. 

"Peb tau mus rau tag nrho cov Indian VCs, thiab lawv hais tias, 'Qhov no yog lub tswv yim Asmeskas. Kev ua kis las Fantasy tsis muaj nyob hauv Is Nrias teb ... Vim li cas koj tsis nce nyiaj hauv Asmeskas?' 

Tab sis nws tau sib npaug sim thaum Jain sim nrhiav nyiaj hauv New York thiab San Francisco. 

“Txhua tus VC nyob ntawd hais kom kuv rov qab mus rau Is Nrias teb. 'Nws yog ib lub tuam txhab Indian, nce nyiaj hauv Is Nrias teb!' "Jain nco qab. "Tom qab ntawd kuv pom tau hais tias nws tsuas yog ib txoj kev coj ncaj ncees uas hais tsis tau." 

Hloov chaw ntawm kev poob siab, Jain thiab Sheth tau txais roj los ntawm kev tsis lees paub.

"Qhov kev tshem tawm yog los ntawm txhua lub rooj sib tham, koj tuaj yeem paub vim li cas lawv hais tias tsis yog, koj tuaj yeem nug lawv, 'Koj qhov kev txhawj xeeb loj tshaj plaws yog dab tsi?'" 

Jain thiab Sheth tau hais tias nws tau siv sijhawm ze li ob xyoos ua ntej lawv thaum kawg ntsia lawv lub suab. 

Jain tau hais tias "Cov tub ua lag luam thaum ntxov tab tom nrhiav kev mob siab rau tus tsim, [thiab cov khoom] nrog lub lag luam loj," Jain hais. 

"Thaum ntxov traction, khaws cia siab ntawm cov neeg siv ... thiab tus tsim [uas] yuav nyob hauv qhov ntawd thiab yuav tsis tso tseg. Kuv xav tias qhov ntawd tau pab peb thaum kawg tawg lub suab. " 

Npau suav Cov Kev Ua Si 'lub zeem muag ntawm kev sib txuas nrog Is Nrias teb ntau lab tus kiv cua kis las tau txij li tau kos cov tub lag luam loj xws li Suav tech loj heev. Tencent, Asmeskas peev tuam txhab Tiger Global thiab Hong Kong- lub hauv paus chaw ua haujlwm Steadview Capital. 

Nws qhov kawg ntawm kev nrhiav nyiaj txiag Hauv 2021 tau txais $ 840 lab, muab lub tuam txhab nws tus nqi $ 8 billion. 

Lub neej ntawm tus neeg ua lag luam yog "txhua zaus sexier los ntawm sab nraud," Jain hais. 

Qhov ntawd yog ib yam uas cov phooj ywg thaum yau paub zoo heev - lawv poob "ob peb lab nyiaj daus las" tsim nyog pib peev thaum lawv muaj hnub nyoog 26 xyoo xwb. 

"Txhua tus tsim, thaum koj pib ua ib yam dab tsi, koj ntseeg tiag tiag tias qhov no yuav tawg, koj yuav hloov lub ntiaj teb ... thiab peb qhov poob thiab hlawv." 

Txawm li cas los xij, txawm tias tom qab muaj kev vam meej pivot los ntawm kev ua si pub dawb rau "freemium" qauv hauv xyoo 2012, cov kev cov nyom tsis tau nres. 

"2008 txog 2012 yog qhov nyuaj hauv kev nrhiav tus qauv kev lag luam zoo. Xyoo 2012 txog 2014 yog qhov nyuaj rau kev nrhiav nyiaj. Thiab 2015 txog tam sim no yog qhov nyuaj hauv sib piv cov tub ua lag luam kev cia siab,"Jain hais.