Ib tus kws kos duab zoo siab ntawm Heinemann qhov chaw zam hauv Sydney tshav dav hlau lub davhlau ya nyob twg peb.
Sydney tshav dav hlau / Heinemann
Sydney Tshav dav hlau npaj yuav qhib Australia thawj lub khw muag khoom lag luam style khw muag khoom ntawm nws ob lub chaw nres tsheb hauv tsev rau xyoo tom ntej hauv kev koom tes nrog lub hub cov neeg ua haujlwm tseem ceeb uas tsis muaj lub luag haujlwm, Gebr. Heinemann. Qhov no ua rau German mus ncig ua lag luam khw muag khoom ua lag luam hauv tsev, pib los ntawm kev xa khoom hauv tsev.
Ua ke, cov khw muag khoom tshiab hauv terminals ob thiab peb yuav nthuav dav 24,500 square feet thiab thawj qhov tau teem sijhawm qhib thaum Lub Xya Hli 2023. Lawv yuav muag cov khoom lag luam uas muaj nyob hauv cov khw muag khoom lag luam thoob ntiaj teb xws li zam, accessories, watches thiab hniav nyiaj hniav kub, rau perfumes, tshuaj pleev ib ce, skincare, ntxiv rau confectionery thiab wines thiab ntsuj plig.
T2 yuav tsev lub tsev loj tshaj plaws nyob rau thaj tsam 19,000 square feet, nrog rau qhov me me ntawm 5,500 square feet faib rau T3. Raws li tsab ntawv tshaj tawm los ntawm Sydney Tshav Dav Hlau, kev sib xyaw ntawm "cov npe nrov Australian" thiab cov neeg muag khoom thoob ntiaj teb zoo tshaj plaws yuav muaj nyob hauv ob lub davhlau ya nyob twg, nrog rau cov khw muag khoom sib xyaw ua ke rau txhua tus neeg caij tsheb.
Piv txwv li, lub khw T2 yuav muab ntau yam los ntawm cov qauv tsim cov khaub ncaws thiab cov kis las ncaws pob, nrog rau cov khoom lag luam xav tau xws li cov tshuaj tsw qab niche thiab huv si kev zoo nkauj. Lub hom phiaj yog los muab qhov chaw muag khoom ua si ntau dua los pab rau cov neeg taug kev ua si tseem ceeb uas tseem hluas thiab paub ntau dua ntawm cov kev hloov pauv tam sim no.
Lub khw muag khoom me me T3 lub hom phiaj kom xa cov khoom lag luam zoo, tsim qauv zoo nkauj nrog lub khw muag khoom tsom rau cov hwm thiab qib siab zam, cov khoom siv thiab cov khoom zoo nkauj uas hais rau cov neeg ua lag luam caij nyoog ntau dua thiab cov neeg siv khoom siv nyiaj ntau dua.
Ib qho kev cog lus tsib xyoos thiab kev xa khoom hauv tsev
Qhov kev txiav txim siab mus rau tag nrho-hauv-ib lub tswv yim yuav khoom yog qhov yeej loj rau Heinemann uas yuav ua haujlwm ob lub khw muag khoom tshiab ntawm kev cog lus tsib xyoos. Qhov kev pom zoo txhais tau hais tias cov khw muag khoom mus ncig tuaj yeem nthuav dav mus rau tag nrho peb lub tshav dav hlau Sydney lub davhlau ya nyob twg, txuas ntxiv nws cov hneev taw los ntawm kev cog lus tsis pub muaj lub luag haujlwm tam sim no ntawm T1 thoob ntiaj teb davhlau ya nyob twg, uas khiav mus txog 2029.
Louis Vuitton nyuam qhuav qhib hauv Sydney tshav dav hlau cov khoom kim heev thaj tsam hauv T1.
Tim Kindler/Sydney tshav dav hlau
Sydney Tshav dav hlau tus thawj tswj hwm kev lag luam - kev lag luam, Mark Zaouk, tau hais tias: "Heinemann tau muab lub zeem muag zoo rau qhov peb xav ua kom tiav, thiab nws yog qhov tsim nyog los txuas ntxiv peb txoj kev koom tes rau T2 thiab T3 los muab kev lag luam zoo thoob plaws lub tshav dav hlau. ”
Heinemann Asia Pacific tus thawj coj Marvin von Plato tau piav qhia txog kev cog lus tshiab hauv tebchaws hauv Australia lub tshav dav hlau uas muaj neeg coob tshaj plaws yog "ib kauj ruam hloov pauv hauv peb cov qauv kev lag luam hauv cheeb tsam." Nws hais ntxiv: "Nws yog lub sijhawm zoo los koom nrog cov neeg siv khoom zoo ua ntej thiab tom qab lawv mus ncig ua si."
Qhov kev koom tes no yuav tsim kom muaj kev sib raug zoo nrog cov neeg siv khoom Australian nrog rau kev sib koom tes tshiab ua tsaug rau cov khoom siv dav dav rau cov neeg muag khoom. George Tsoukalas, Heinemann Australia Tus Thawj Coj Tus Thawj Coj, tau hais tias: "Tam sim no peb muaj peev xwm muab ntau lub npe thiab cov kev pabcuam muaj txiaj ntsig zoo li (Australia-wide) xa mus tsev."
Lub khw muag khoom tag nrho cov khoom siv dav hlau hauv tsev yuav muaj los yuav los ntawm nws lub khw hauv online thiab nws tseem yuav siv nws qhov kev pabcuam Heinemann & Me loyalty hauv nws lub tshav dav hlau cov khw muag khoom kom nws tuaj yeem tsim cov ntaub ntawv thiab cov khoom lag luam ntawm cov neeg siv khoom.
Qhov kev txiav txim siab los ua lub khw muag khoom mus kom ze tuaj raws li qhov kev tshaj tawm T1 cov khw muag khoom kuj tseem tab tom ua tseem ceeb khoom kim heev transformation, qhov qhib tshiab tshaj plaws yog lub khw muag khoom loj tshaj plaws nyob ib leeg los ntawm Louis Vuitton, thawj zaug tshaj tawm lub caij ntuj sov dhau los. Nws zoo nkaus li tias Tshav Dav Hlau Sydney xav rov tsim lub vibe ntawm T1 hauv nws lwm lub davhlau ya nyob twg. Zaouk tau hais tias: "Qhov kev paub hauv khw muag khoom hauv peb lub davhlau ya nyob twg thoob ntiaj teb yog qhov zoo tshaj plaws hauv ntiaj teb thiab kuv zoo siab tias tam sim no peb muaj peev xwm coj tau cov kev paub zoo sib xws rau cov neeg caij tsheb hauv tsev."
Tsis tas li ntawd, vim qhov kev rov qab los ntawm huab cua qeeb qeeb hauv thaj av Asia Pacific dav dua, kev mus ncig hauv tebchaws Australia yog deb tshaj li thoob ntiaj teb tam sim no. Lub kaum hli ntuj xyoo-rau-hnub cov neeg caij tsheb hauv tsev ntawm 17 lab nyob deb tshaj li rau lab thoob ntiaj teb. Txawm hais tias qhov piv txwv rov qab mus rau 2019 qib rau xyoo tom ntej, lub hom phiaj muag khoom ntau dua rau cov neeg ncig tebchaws hauv tebchaws ua rau muaj kev nkag siab zoo vim lawv tsim cov neeg caij tsheb loj tshaj plaws ntawm Sydney Tshav Dav Hlau hauv lub sijhawm tsis muaj kev sib kis.
Tau qhov twg los: https://www.forbes.com/sites/kevinrozario/2022/12/19/first-ever-department-stores-at-sydney-airport-open-the-door-to-domestic-retail-market/