Elijah Wood Hu Tawm AMC Cinemas Kom Hloov Tus Nqi Ntawm Daim Pib Ua Yeeb Yam

Elijah Wood, lub hnub qub ntawm Tus tswv ntawm lub Rings, tau coj mus rau Twitter kom thawb rov qab tawm tsam AMC Theatres 'kev sib cav txog tus nqi tshiab.

AMC txoj haujlwm tshiab, Sightline, tau piav qhia dav dav raws li "kev hloov pauv tom ntej ntawm tus nqi ntawm tus nqi ntawm cov yeeb yaj kiab," yuav pom cov nqi pib ua yeeb yaj kiab sib txawv raws li qhov chaw zaum thiab qhov ze ntawm qhov screen.

Qhov peb-tiered pricing system yuav muab rau pem hauv ntej kab thiab xaiv ADA cov rooj zaum ntawm tus nqi qis tshaj, cov rooj zaum txheem ntawm cov nqi ib txwm muaj, thiab cov rooj zaum zoo tshaj plaws nrog "zoo tshaj" ntawm tus nqi siab dua me ntsis.

Wood tau sau tias "Lub chaw ua yeeb yaj kiab yog thiab ib txwm yog qhov chaw ywj pheej dawb huv rau txhua tus thiab qhov kev pib tshiab no @AMCTheatres yuav tseem ceeb rau kev nplua rau tib neeg rau cov nyiaj tau los qis thiab nqi zog rau cov nyiaj tau los siab dua," Wood sau rau Twitter.

Ntoo tau mus teb rau cov neeg tiv thaiv ntawm cov nqi sib tw hauv cov lus hais, hais txog tias tus nqi sib tw yeej tsis tau ua tiav hauv cov yeeb yaj kiab ua yeeb yaj kiab ua ntej, thiab hais tias cov txheej txheem tshiab tsis yog hais txog kev xaiv, tab sis hais txog cov nyiaj tau los.

Ntoo sau: "Cov uas muaj peev xwm them taus tsawg dua (lossis tsis kam them tus nqi) yuav tau txais cov rooj zaum hnyav dua li cov uas tuaj yeem ua tau thiab xav them ntau dua."

Eliot Hamslisch, EVP thiab CMO ntawm AMC Theatres, tiv thaiv txoj haujlwm, hais tias nws ua raws li tus nqi rooj zaum ntawm ntau qhov chaw lom zem thiab muab cov neeg nyiam ua yeeb yaj kiab nrog lwm txoj hauv kev "nrhiav tus nqi" ntawm cov yeeb yaj kiab. Hamslisch tau thov tias tus nqi sib tw tso cai rau cov qhua tuaj yeem "muaj kev tswj hwm lawv qhov kev paub dhau los."

Qhov no tsis yog thawj zaug AMC Theaters tau sim nrog tus nqi pib. Xyoo tas los, AMC nce nqi rau lub weekend qhib Lub Batman los ntawm $ 1 txog $ 2, piv rau cov nqi ntawm lwm cov yeeb yaj kiab ua si thaum lub sijhawm.

Ntoo tsis yog tib tus neeg siv Twitter los hais tawm tsam tus nqi daim pib. AMC cov lus tshaj tawm tau ntsib nrog kev npau taws thiab qaug zog; surge pricing, paywalls thiab micro-transactions zoo li yuav luag inescapable nyob rau tam sim no.

Txawm tias Twitter, raws li Elon Musk cov lus pom zoo, tab tom tig mus rau hauv qhov chaw them nyiaj rau kev ua si uas cov neeg siv them nyiaj rau kev pov thawj tau pom ntau dua, kev tshaj tawm tsawg dua, thiab lub sijhawm los khwv tau nyiaj los ntawm cov ntsiab lus kis.

Ob peb xyoos dhau los no tau pom muaj kev sib tham hauv online hais txog lub luag haujlwm ntawm cov yeeb yaj kiab ua yeeb yaj kiab, vim tias kev lag luam ntsib cov kev sib tw uas tsis tau muaj dua los ntawm kev sib kis, thiab kev sib tw kub los ntawm cov kev pabcuam streaming thiab social media platforms.

Ntau tus neeg nyiam ua yeeb yaj kiab tau sib cav tias cov yeeb yaj kiab ua yeeb yaj kiab tshwj xeeb, qhov chaw uas cov neeg coob coob tuaj yeem tuaj koom ua ke thiab saib cov yeeb yaj kiab hauv qhov tsaus ntuj, tsis muaj kev cuam tshuam.

Cov yeeb yaj kiab ua yeeb yaj kiab tau tawm tsam kom muaj sia nyob, thiab tus nqi sib tw yog qhov kev sim uas ua rau muaj kev pheej hmoo rau cov neeg tuaj saib, thiab rau txim rau cov neeg tau nyiaj tsawg. Tom qab tag nrho, nws yeej tsis xav tias qhov tseem ceeb tshaj plaws kom ntes tau qhov tseeb blockbuster hauv cov yeeb yaj kiab, vim tias cov neeg saib paub tias nws yuav tshwm sim sai sai ntawm qhov screen me me, feem ntau suav nrog tus nqi ntawm kev tso npe txhua hli.

Cov xinesmas yog qhov chaw ua yeeb yaj kiab nrog cov neeg coob coob (uas tuaj nrog kev pheej hmoo ntawm nrov nrov, ua rau cov neeg nyiam ua yeeb yaj kiab ua rau lub cev tsis muaj zog), lossis ua pov thawj lub puab tsaig zoo li Avatar: Txoj Kev Dej. Raws li Wood sau, xinesmas yog "qhov chaw ywj pheej dawb huv rau txhua tus."

Nws yuav zoo rau khaws cia li ntawd.