Saib los ntawm Derek Lam's 10 Crosby caij nplooj ntoos hlav sau.
Diam duab los ntawm Derek Lam
Derek Lam tau koom tes nrog CaaStle, tus thawj coj B2B kev xauj tsev thev naus laus zis thiab kev xa khoom lag luam rau cov hom zam, cov khw muag khoom thiab cov neeg tsim cov ntsiab lus nthuav dav lawv cov kev lag luam hauv kev lag luam thiab muab cov hauv kev tshiab rau cov neeg siv khoom kom paub txog 10 Crosby Street hom los ntawm lawv cov DTC channel nrog cov qiv khawm ntawm dereklam.com.
Lub hom phiaj tseem tab tom qhia cov neeg siv khoom tshiab rau 10 Crosby Street los ntawm cov kev pab cuam nrov nrov xws li Modern Luxury Media cov kev pabcuam tshiab, ModLux.Rent, uas coj cov khoom lag luam zoo li Derek Lam rau nws cov neeg tuaj saib ntau dua 16 lab cov neeg nyeem.
Dan Shamdasani, CEO ntawm Public Clothing Company thiab tus tswv ntawm 10 Crosby hom tau hais tias "Peb zoo siab los muab peb cov neeg siv khoom tshiab los ua kom paub txog Derek Lam 10 Crosby hom nrog kev tso tawm qiv," said Dan Shamdasani, CEO ntawm Public Clothing Company thiab tus tswv ntawm XNUMX Crosby hom. "Txij li thaum tau txais Derek Lam, tus tsav tsheb tseem ceeb ntawm kev loj hlob tau los ntawm peb lub peev xwm los txhawb peb lub platform los qhia cov neeg muag khoom tshiab thiab cov qauv kev lag luam uas tsim kom muaj kev paub dav dav thiab nkag mus rau lub hom.
"Peb txoj kev koom tes nrog CaaStle ua tib zoo nrog peb txoj kev loj hlob zoo vim nws yuav pab peb ntxiv dag zog rau peb cov lag luam ncaj qha rau cov neeg siv khoom thiab ncav cuag lub hauv paus loj ntawm cov neeg siv khoom uas tseem hluas thiab xav tau ntau dua rau lub hom," Shamdasani ntxiv.
Cov neeg siv khoom tuaj yeem xauj 10 Crosby styles rau 10 mus rau 14 hnub rau li 20% ntawm cov khoom lag luam cov npe nqi. Christine Hunsicker, CEO ntawm CaaStle tau hais tias "Koj qiv ib yam khoom thiab hnav nws thiab tom qab ntawd koj tuaj yeem yuav cov khoom ntawd," "Derek Lam 10 Crosby tab tom nthuav dav kev nkag mus rau nws cov khaub ncaws thiab ua kom lub hom phiaj los koom nrog cov neeg siv khoom dav dav hauv txoj kev tau txais txiaj ntsig zoo thiab txhim kho cov nyiaj tau los. Kev nthuav tawm cov khoom lag luam yuav txuas ntxiv tom qab pib qiv nyiaj thaum cov khoom muag yuav ntws mus rau hauv CaaStle's network. Ntawm no, nws yuav raug qhia rau 16 lab tus neeg tau txais txiaj ntsig los ntawm cov kev pabcuam xws li Modern Luxury's ModLux.Rent. "
Hunsicker tau hais tias cov neeg siv khoom tuaj yeem yuav cov khoom lag luam uas lawv tau qiv rau 30% ntawm daim ntawv teev nqi. "Tam sim no, feem ntau ntawm lub caij nplooj ntoos hlav xaiv muaj los qiv," nws hais. "Nws yog ib txoj hauv kev zoo los yuav cov khoom thiab."
Tau qhov twg los: https://www.forbes.com/sites/sharonedelson/2023/02/14/derek-lam-10-crosby-partners-with-caastle-and-modern-luxurys-modluxrent-subscription-service-to- expand-rental-offering/