Tshaj li Nqaij cov nqaij tsis muaj nqaij qaib tenderers
Source: Tshaj Nqaij
Cuav Nqaij tab tom nthuav dav kev faib tawm ntawm nws cov nqaij qaib tsis muaj nqaij rau 8,000 lub khw muag khoom tshiab, tsev muag tshuaj thiab cov chaw muag khoom loj.
Tam sim no cov neeg siv khoom yuav tuaj yeem yuav Beyond Chicken Tenders ntawm xaiv Albertsons, Zaub, Tag nrho cov khoom noj ua lag luam thiab CVS cov chaw thoob teb chaws. Tag nrho Kroger cov chaw tseem yuav nqa cov khoom thaum kawg ntawm lub hli.
"Los ntawm qhov muag muag, qhov twg peb cov neeg siv khoom txaus siab rau nqa peb cov khoom, peb xav kom nws muaj kom peb cov neeg siv khoom tuaj yeem zaum kawg yuav khoom nyob ntawd ib yam," Beyond's Chief Growth Officer Deanna Jurgens tau hais hauv kev xam phaj.
Qhov Kev Tshaj Tawm Tshaj Lij Tshaj Tawm Tshaj Tawm los tom qab ob peb lub hlis twg ntawm kev muag khoom tsis muaj zog rau lub tuam txhab. Cov neeg siv khoom thov rau nws cov nqaij nyug thiab hnyuv ntxwm lwm txoj hauv kev tau nce siab thaum lub sijhawm ntxov ntawm kev kis tus kabmob kis thoob ntiaj teb vim kev muag khoom hauv tsev noj mov tau poob qis, tab sis cov kev coj noj coj ua no tau nce mus tom ntej.
Tsis tas li ntawd, lub tuam txhab tau tsom mus rau kev koom tes nrog cov khoom noj ceev hauv 2021 tshaj tawm cov khoom muag tshiab. Hauv lub quarter thib plaub, Beyond's US cov khoom muag muag poob txog 20% rau tsuas yog txaj muag ntawm $ 50 lab.
Kev poob qis hauv kev muag khoom loj hlob tau poob siab rau cov tub ua lag luam. Cov Tshuag tau poob 66% nyob rau xyoo tas los, rub nws cov nqi lag luam mus txog $ 2.77 billion.
Tshaj li thawj zaug tau tshaj tawm cov khoom muag qaib hauv khw noj mov thaum Lub Xya Hli dhau los ua ntej nws tsoo lub txee rau khoom noj thaum Lub Kaum Hli. CEO Ethan Brown tau hais rau cov kws tshuaj ntsuam xyuas thaum Lub Ob Hlis tias cov khoom xa tawm no kim dua vim tias muaj teeb meem ntawm cov khoom siv, tab sis cov nqi tau zoo dua qub vim tias lub tuam txhab nce ntau lawm.
Jurgens tau hais tias "Kev faib tawm tseem yog tus tsav tsheb tseem ceeb rau peb thaum peb mus rau xyoo no," Jurgens tau hais.
Tau qhov twg los: https://www.cnbc.com/2022/04/12/beyond-meat-expands-meatless-chicken-distribution-to-8000-new-outlets.html