Beyoncé Backed Hydration Company, Lemon Perfect, Hnab ze li $ 37 lab nyob rau hauv qhov tseeb nyiaj txiag puag ncig

Lemon Perfect, tau nce ntxiv $ 36.8 lab hauv nws qhov kev ncaj ncees kawg, raws li ib qho SEC foob, tsuas yog ib xyoos tom qab Atlanta, GA-based hydration tuam txhab tau kaw $ 31 lab series A nrog kev koom tes ntawm cov kws ua yeeb yam thoob ntiaj teb Beyoncé Knowles-Carter.

Raws li qhov txiaj ntsig ntawm kev nqis peev, Carlton Fowler, Tus Thawj Coj Tus Thawj Coj ntawm Tshis Rodeo Capital Management tau koom nrog Lemon Perfect lub rooj tsavxwm, nrog rau Rita Patel, nrog rau cov tuam txhab ua lag luam yav dhau los: Barak Bar-Cohen thiab Phillip Sarofim, tus tsim ntawm Trousdale Ventures.

Lwm lub koom haum, suav nrog Skyview Capital, Beechwood Capital, Melitas Ventures, LivWell Ventures, Riverside Ventures, thiab RCV Frontline kuj yog cov neeg txhawb nqa ntawm Lemon Perfect, zaub mov thiab dej haus database aggregator FABID paub tseeb.

Yav tas los tus kws qhia ntaus pob hauv tsev kawm qib siab, Yanni Hufnagel, launched Lemon Perfect nyob rau hauv 2017. Nyob rau hauv ib tug luv luv peb-xyoo lub sij hawm, cov as-ham txias-pressed txiv qaub dej tau nce los ua ib tug viral enhanced haus neeg uas ua ntawv, rivaling rivals xws li Bai.

Thaum kaw series A nyob rau hauv 2022, uas muab lub tuam txhab cov nyiaj tom qab tus nqi siab tshaj $ 100 lab, Lemon Perfect tau tsom mus rau qhov nce peb tus lej hauv cov nyiaj tau los txhua xyoo rau ntau dua $ 42 lab. Cov dej haus tag nrho kuj tseem tuav nws txoj hauj lwm raws li qhov feem ntau-nyiaj CPG ntu nyob rau hauv 2022 coj los ntawm mega deals nrog kua tuag thiab Olipop, FABID qhia, accounting rau ib tug whopping 47% feem ntawm tag nrho cov nyiaj.

Hufnagel tsis teb tam sim ntawd rau kev thov tawm tswv yim. Nov yog ib zaj dab neeg uas tsim los.

Tau qhov twg los: https://www.forbes.com/sites/douglasyu/2023/02/12/beyonc-backed-hydration-company-lemon-perfect-bags-nearly-37-million-in-latest-funding-round/