Amazon 'Thursday Night Football' NFL debut tau txais 13 lab tus neeg saib: Nielsen

Kansas City Chiefs quarterback Patrick Mahomes (15) raug tshem tawm los ntawm Los Angeles Chargers linebacker Drue Tranquill (49) hauv thawj peb lub hlis twg ntawm Arrowhead Stadium rau hnub Thursday, Cuaj Hlis 15, 2022, hauv Kansas City, Missouri.

Tammy Ljungblad | Tribune Xov Xwm Kev Pabcuam | Cov duab Getty

Amazon Prime nruab nrab kwv yees li 13 lab tus neeg saib rau nws qhov kev tshaj tawm nyob ntawm "Thursday Night Football," raws li Nielsen cov duab tso tawm los ntawm cov thev naus laus zis loj hauv ib lub lis piam tom qab qhov kev ua si.

Qhov nruab nrab rau lub Cuaj Hlis 15 kev sib tw ntawm Kansas City Chiefs thiab Los Angeles Chargers tau dhau qhov kev pom ntawm 8.84 lab ntawm NFL Network los ntawm tib lub lim tiam hauv 2021, raws li cov ntaub ntawv tso tawm los ntawm Amazon. Cov kwj deg yog qhov kev saib ntau tshaj plaws ntawm hmo ntuj, Amazon tshaj tawm ntxiv. No. 2 yog CBS' "Young Sheldon," nrog 3.5 lab tus neeg saib.

Amazon yog thawj qhov kev pabcuam streaming los tuav txoj cai tshwj xeeb rau pob ntawm NFL kev ua si, hauv kev sib cog lus uas yuav raug nqi rau cov thev naus laus zis loj txog $ 1 nphom hauv ib xyoos txog xyoo 2033. Lub tuam txhab koom tes nrog Nielsen thaum Lub Yim Hli taug qab cov ntaub ntawv cov neeg tuaj saib.

Amazon kuj tau hais yav dhau los tias nws pom cov ntawv sau npe Prime hauv peb teev ntawm qhov kev ua si, ntaus cov neeg tshiab ntxiv rau Prime Day, Dub Friday thiab Cyber ​​​​Monday. Amazon Prime muaj kwv yees li 200 lab tus neeg siv thoob ntiaj teb.

"Los ntawm txhua qhov kev ntsuas, Hnub Thursday Hmo Ntuj Kev Ncaj Ncees ntawm Prime Video tau ua tiav zoo," Jay Marine, tus thawj coj thoob ntiaj teb ntawm Amazon pawg kis las, tau sau hnub Monday lig rau hauv ib tsab ntawv rau cov neeg ua haujlwm.

Lub tuam txhab tau tshaj tawm tias lub hnub nyoog nruab nrab ntawm cov neeg tuaj saib yog rau xyoo qis dua li cov neeg tuaj saib NFL, ntawm 47 xyoo piv rau 53 xyoo. Cov kwj deg kuj tau tshaj tawm txog 18% siab dua lwm yam NFL telecast txog tam sim no lub caij no.

Amazon kuj tau koom tes nrog DirecTV hauv daim ntawv cog lus ntau xyoo rau cov neeg muab kev pabcuam satellite TV tshaj tawm hnub Thursday hmo ntuj ua si hauv ntau dua 300,000 tuav, tsev noj mov, tsev so thiab twv txiaj yuam pov. Nielsen cov ntaub ntawv nthuav dav thoob plaws kwj ntawm txhua lub platform.

Amazon qhov kev ua si kwj muab cov neeg saib nrog lub tuam txhab cov kev txheeb cais tom ntej nrog rau cov kev ua si los ntawm kev ua si ntawm yav dhau los "Sunday Night Football" tshaj tawm Al Michaels thiab tus kws tshuaj ntsuam ncaws pob hauv tsev kawm qib siab Kirk Herbstreit. Cov kiv cua tuaj yeem them $ 14.99 rau tag nrho Amazon Prime subscription lossis $ 8.99 rau Prime Video subscription saib cov games.

Tau qhov twg los: https://www.cnbc.com/2022/09/22/amazon-averaged-13-million-viewers-for-thursday-night-football-nielsen-data-shows.html