Amazon Cov Ntaub Ntawv Loj Tshaj Lij Tshaj Lij Tshaj Lij Hnub Friday Muag Khoom Muag

Ntsiab Cai

• Amazon tau tshaj tawm tias lub xyoo no yog lawv qhov kev ua koob tsheej loj tshaj plaws, txawm hais tias cov khoom muag tshwj xeeb tsis tau tso tawm.
• Cov khw muag khoom ywj pheej muag los ntawm Amazon tau pom tag nrho cov muag khoom tau nce txog $ 1 nphom thoob plaws plaub hnub khw muag khoom ntxiv.
• Tag nrho cov khoom lag luam tau nce los ntawm xyoo tas los, nrog kev muag online Dub Friday nce 2.3% los ntawm xyoo tas los thiab Cyber ​​​​Monday cov nuj nqis 5.8% siab dua
• Hauv khw muag khoom yog tus yeej loj dua los ntawm lub asthiv, nrog 123 lab tus tib neeg ua qee tus neeg yuav khoom.
• Nws tawm tsam qhov tsis ntev los no, nrog ntau tus kws tshuaj ntsuam kwv yees qhov tseem ceeb ntawm cov neeg siv khoom tsis muaj zog mus rau Q4 hnub so khoom noj khoom haus.

Zoo nws zoo li txhua yam xov xwm tsis zoo nyob ib puag ncig kev nce nyiaj txiag thiab kev lag luam muaj peev xwm tsis tau ua rau cov neeg siv khoom txaus siab kom tau qhab nia Black Friday deal. Amazon tau tshaj tawm tias lawv tau ntsib lawv qhov loj tshaj plaws nyob rau hnub Thanksgiving, ntuav dej txias rau lub tswv yim tias cov neeg siv khoom yuav ceev faj txog kev lag luam uas yuav los tom ntej.

Lub khw hnub so tau dhau los ua ib feem tseem ceeb ntawm Thanksgiving lub asthiv, thiab txawm hais tias cov lus pom zoo tias cov kev sib cog lus tsis zoo li lawv tau tsim los ua, nws tseem yog lub sijhawm zoo rau cov khw muag khoom online.

Raws li zoo raws li qhov paub zoo txog kev muag khoom Dub Friday, lub asthiv tseem raug kaw nrog Cyber ​​​​Monday muag. Xyoo no, Amazon cov khoom nrov tshaj plaws tau tshaj tawm tias yog Apple AirPods thiab Nintendo Hloov, nrog rau lawv tus kheej cov cuab yeej siv hauv tsev xws li Echo Dot ntse hais lus thiab FireTV sticks.

Thaum Amazon tsis tau tshaj tawm raws nraim li cas cov nyiaj tau los lawv tau tsim nyob rau lub asthiv, lawv tau hais tias cov khw muag khoom ywj pheej muag los ntawm Amazon tau tshaj $ 1 nphom hauv kev muag khoom nyob rau lub asthiv.

Qhov ntawd yog kev lag luam loj.

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Dub Friday cov nuj nqis tseem muaj zog txawm tias muaj kev lag luam

Lub ntsiab lus tseem ceeb yog tias qhov kev thov los ntawm cov neeg yuav khoom tseem muaj siab ntawm Black Friday cov khoom yuav khoom xyoo no. Kev siv online ntawm Dub Friday xyoo no ntaus $9.12 billion, nce 2.3% los ntawm tib lub sijhawm xyoo tas los, thaum Cyber ​​​​Monday cov nuj nqis tseem muaj zog dua qhia txog 5.8% nce los ntawm 2021.

Tab sis nws tsis yog cov khw muag khoom online xwb uas tau txhim kho lawv cov lej nyob rau xyoo tas los. Tom qab ntau xyoo qhov kev yuav khoom hauv online tau zoo nkauj npaum li qhov kev xaiv nkaus xwb, tus neeg muag khoom tau rov qab los nrog kev ua pauj. Lub National Retail Federation (NRF) tau ua kev xaiv tsa thiab tshawb fawb uas qhia tias 196.7 lab tus tib neeg yuav khoom dhau hnub Thanksgiving.

Qhov ntawd yog 17 lab ntau dua hauv 2021.

Tsis tas li ntawd xwb, tab sis feem ntau ntawm lawv - 123 lab - ua lawv kev yuav khoom ntawm tus kheej, tsis yog hauv online. NRF Thawj Tswj Hwm Matthew Shay tau hais tias lub asthiv "tau dhau los ua qhov loj dua qhov peb xav tau."

Nws yog ib co zoo siab txais tos xov xwm nyob rau hauv lub hiav txwv ntawm negativity. Yuav luag tag nrho ntawm 2022 peb tau hnov ​​​​tias kev lag luam poob qis nyob rau lub qab ntug. Txawm tias Jeff Bezos nws tus kheej tau hais tias nws yog lub sijhawm los "tso lub kaus mom" thiab npaj rau ib qho, thiab tseem pom tau tias cov neeg siv khoom tseem tawm thiab siv nyiaj.

Qhov no ntxiv cov ntsiab lus ntxiv rau National Bureau of Economic Research qhov kev txiav txim siab tseem tsis tau hu rau qhov pib ntawm kev lag luam kev lag luam. Thaum lub sij hawm ib txwm txhais ntawm ob peb lub hlis twg ntawm kev loj hlob tsis zoo ntawm kev lag luam twb tau ntsib, muaj lwm cov ntaub ntawv ntawm kev lag luam uas tsis tau zoo li phem heev.

Cov neeg siv cov nuj nqis tau yog ib qho, tab sis nws tau xav dav dav tias cov no zoo li yuav qeeb raws li lub xyoo dhau mus. Cov ntaub ntawv tshiab tshaj plaws ntawm qhov no los ntawm US Bureau of Economic Analysis yog yuav tsum tshaj tawm hnub no.

Ntxiv nrog rau kev siv nyiaj ntawm cov neeg siv khoom, tus nqi poob haujlwm tseem qis, cov nqi tsev tau nyob siab thiab cov neeg siv khoom ntseeg siab tau ruaj khov thiab. Yog li, nws tsis yog txhua yam kev puas tsuaj thiab kev ntxhov siab thiab qhov tseeb los ntawm Dub Friday zoo li txhawb qhov kev txiav txim siab.

Thaum twg Black Friday pib?

Dub Friday tau dhau los ua ib qho tseem ceeb tshaj plaws nyob rau hauv daim ntawv qhia hnub rau kev lag luam e-lag luam, tab sis nws pib qhov twg? Txawm hais tias nws yuav zoo li qhov tshwm sim niaj hnub no, cov lus dab neeg tau hais tias lub hauv paus pib ntawm kev yuav khoom tuaj yeem yog rov qab mus rau Philadelphia xyoo 1950.

Hnub tom qab Thanksgiving yuav pom cov neeg coob coob ntawm cov neeg yuav khoom nkag mus rau hauv lub nroog ua ntej kev sib tw ua tub rog-Navy football uas tau tuav rau hnub Saturday tom qab ua tsaug txhua xyoo. Lub npe tau pom zoo los ntawm tub ceev xwm, uas tsis pub muaj hnub so thiab yuav tsum tau ua haujlwm ntev ntxiv txhawm rau txhawm rau tswj cov neeg coob coob.

Nws tau dhau los ua ib qho kev tshwm sim loj ntawm daim ntawv qhia hnub yuav khoom hauv Philly, tab sis yuav tsis ntes nyob ib ncig ntawm lub teb chaws mus txog rau thaum xyoo 1980s.

Lub sijhawm ntawd nws tau latched rau los ntawm cov khw muag khoom thoob plaws lub tebchaws. Nrog rau hnub tsiv tawm ntawm qhov tshwm sim Philadelphia, lub tswv yim tom qab lub npe hloov pauv ib yam. Lub tswv yim ntawm Dub Friday morphed rau hauv denoting lub sij hawm ntawm lub xyoo thaum cov khw muag khoom ' nyiaj txiag thaum kawg mus los ntawm 'liab mus rau dub'.

Nyob rau hauv accounting terminology, nws txhais tau hais tias lub asthiv no tau cim hnub uas lawv thaum kawg muaj peev xwm tig tau nyiaj, piv txwv li txav lawv cov nyiaj 'rau hauv dub'.

Black Friday cuam tshuam Amazon cov tub ua lag luam li cas?

Raws li lub tuam txhab pej xeem Amazon xav tau muab kev hloov kho tshiab rau cov tub ua lag luam tsis tu ncua, txawm li cas los xij Dub Friday thiab Cyber ​​​​Monday poob ib feem ntawm lub quarter nyiaj txiag. Vim li ntawd, peb yuav tsis tau txais tag nrho cov kev cuam tshuam nyiaj txiag ntawm lub sijhawm so kom txog rau thaum Q1 2023, thaum Q4 2022 cov nuj nqis raug tso tawm.

Txawm li cas los xij, cov xov xwm zoo tau ua rau muaj kev txhawb nqa rau Amazon tus nqi Tshuag uas tau nce 4.46% hauv ob hnub dhau los ua lag luam.

Zaj dab neeg tsis txaus ntseeg sawv ntawm qhov tsis sib xws rau Q3 kev taw qhia los ntawm ntau lub tuam txhab, uas qhia tias lub sijhawm Q4 yuav nyuaj. Nws tseem yuav pom tias hnub Thanksgiving hnub so tsuas yog qhov tsis txaus ntseeg, lossis ib qho kev qhia tias kev lag luam kev lag luam yuav tsis zoo li qhov xav tau.

Yuav ua li cas cov tub ua lag luam tuaj yeem coj kom zoo dua ntawm Dub Friday?

Zoo xyoo no tau pom tseeb los thiab ploj mus, tab sis cov ncauj lus xws li Dub Friday yog ib txoj hauv kev loj uas peb AI tuaj yeem muab cov tub ua lag luam nce siab. Rau ntau ntawm peb Cov Khoom Siv Kev Lag Luam, peb AI tshuaj xyuas cov ntaub ntawv keeb kwm ntau heev kom paub tseeb tias cov khoom lag luam twg thiab cov khoom muaj nqis yuav ua tau zoo tshaj plaws nyob rau lub lim tiam tom ntej.

Qhov no tuaj yeem coj mus rau hauv cov xwm txheej xws li Dub Friday, thaum tseem tshuaj xyuas lwm cov ntaub ntawv uas tuaj yeem cuam tshuam, xws li cov paj laum, qib kev hloov pauv hauv kev ua lag luam thiab ntau, ntau ntxiv.

Ib qho piv txwv yog peb Emerging Tech Kit. Rau qhov no, peb AI kwv yees qhov kev pheej hmoo hloov kho kev ua tau zoo thoob plaws plaub txoj haujlwm ntsug, thiab tom qab ntawd hloov kho cov haujlwm raws li qhov kev kwv yees no.

Cov plaub ntsug no yog cov khoom lag luam loj loj, cov khoom lag luam loj hlob, tech ETFs thiab cryptocurrencies ntawm pej xeem kev ntseeg siab. Yog li, raws li qhov kev xav tsis zoo, tsis yog lub neej piv txwv, nrog Dub Friday los txog, peb AI tuaj yeem kwv yees tias raws li cov ntaub ntawv keeb kwm uas Amazon yuav yog txoj haujlwm zoo los coj hauv cov khoom siv ntawd. Peb mam li saib seb qhov ntawd puas yog xyoo tom ntej!

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