Amazon Thiab ESPN Lag Tom Qab Networks Ntawm NFL Saib, Kev Ntsuas Qhia

Tojsiab

Kev ntsuam xyuas rau Amazon thiab ESPN qhov tseem ceeb tshaj tawm NFL tshaj tawm lag luam poob qab cov ntawm nws cov neeg sib tw, raws li kev lag luam e-lag luam loj tau tig streamer thiab Disney cov chaw muag khoom txhua qhov kev tawm tsam kom nrawm nrog NFL cov neeg koom tes hauv cable.

Cov Lus Tseem Ceeb

NBC qhov kev tshaj tawm xov xwm tseem ceeb yog kwv yees li 19.9 lab tus neeg saib thaum lub caij 2022 ib txwm muaj, thaum CBS thiab Fox cov xov xwm yav tav su tau coj 18.5 lab thiab 19.4 lab tus neeg saib, raws li cov xov xwm ywj pheej tshaj tawm hnub Tuesday tav su, hais txog Nielsen Media cov ntaub ntawv.

Qhov ntawd yog NBC qhov siab tshaj plaws NFL saib txij li xyoo 2019, CBS 'cov cim saum toj kawg nkaus txij li xyoo 2015 thiab Fox qhov kev ntaus nqi zoo tshaj plaws txij li xyoo 2016, txawm tias cov neeg saib hauv TV. poob qis thoob plaws ntawm lub rooj tsavxwm.

Amazon, uas tau pib tshaj tawm tshwj xeeb tshaj tawm NFL's Thursday primetime kev sib tw ntawm nws qhov kev pabcuam Prime streaming xyoo no, thiab ESPN, uas tshaj tawm cov pab koomtes hnub Monday hmo ntuj ua si ntawm cable, muaj hmoo tsawg dua lawv cov phooj ywg.

Amazon nruab nrab 9.6 lab tus neeg saib rau nws Thursday Night Football tshaj tawm, raws li Nielsen cov ntaub ntawv, 41% tsawg dua pob ntawm 2021 cov neeg tuaj saib nruab nrab ntawm 16.4 lab, uas yog ib feem skewed los ntawm tshwj xeeb hnub Saturday tshaj tawm rau Christmas 2021 uas kos duab 28.6 lab tus neeg saib.

ESPN nruab nrab 13.4 lab tus neeg saib ntawm nws cov NFL tshaj tawm tsis suav nrog lub lim tiam dhau los qhov kev ua si ntawm Buffalo Bills thiab Cincinnati Bengals uas tau raug tshem tawm tom qab Buffalo kev nyab xeeb Damar Hamlin tau mus rau hauv plawv nres ntawm lub tshav pob, lub network hais. Forbes, hais txog Nielsen cov ntaub ntawv, cia me ntsis los ntawm 2021 tab sis lub network thib peb-zoo tshaj plaws NFL saib txij li xyoo 2010.

Tus Keeb Kwm Tseem Ceeb

Thaum thawj xyoo ntawm nws 11-xyoo, $ 13 billion deal nrog NFL, Amazon tus kheej tau tshaj tawm qhov nruab nrab ntawm cov neeg tuaj saib ntawm 11.3 lab tus neeg saib hais txog kev ntsuas hauv tsev thiab kev nyuab siab kev loj hlob ntawm cov hluas saib hauv nqe lus. Qhov feem ntau-puas yog Prime sau npe nyob rau peb-teev sijhawm nrog Amazon thawj zaug Thursday Night Football airing, ntxiv nyiaj hauv ob sab phlu rau lub tuam txhab kev nqis peev loj txawm tias cov neeg saib tsis txaus ntseeg. Ob leeg Amazon thiab ESPN tsis txaus siab rau flex lub sijhawm teem caij nyoog uas nws cov thawj coj tseem ceeb NBC nyiam, uas ua rau cov tes hauj lwm hloov tawm lub caij nyoog teem caij nyoog tshaj tawm rau kev sib tw siab dua, uas nws cov thawj coj tseem ceeb NBC nyiam, txawm tias ESPN yuav muaj txoj cai flex pib thaum lub caij 2023. NFL yog nyob rau xyoo thib ob ntawm nws 11-xyoo, $ 110 billion TV txoj cai nrog Amazon, CBS, ESPN, Fox thiab NBC thiab muab yuam kev xya-xyoo kev pom zoo nrog Google rau cov pab koomtes Hnub Sunday Ticket pob ntseeg tias muaj nqis txog $ 2.5 nphom txhua xyoo nyob rau lub Kaum Ob Hlis.

Tus lej Loj

82 ntawm 100. Qhov ntawd yog pes tsawg ntawm 100 tshaj tawm TV tshaj tawm hauv Asmeskas xyoo tas los yog NFL tshaj tawm, raws li rau Sportico tsom xam ntawm Nielsen cov ntaub ntawv. Qee qhov 94 ntawm 100 qhov kev saib xyuas saum toj kawg nkaus yog kev sib tw kis las, ua kom muaj txiaj ntsig zoo ntawm cov kis las nyob rau hauv tes hauj lwm thiab cov kwj dej.

ntxiv nyeem ntawv

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