Altria's Cigarette Addiction Yog Tsis Zoo

Tau ntau xyoo cov tuam txhab luam yeeb tau tawm tsam cov tswj hwm ntau dua ib leeg. Qhov ntawd tej zaum yuav hloov, thiab

Altria


MO -0.61%

tshwj xeeb xav tau kev npaj ua si.

If

Philip Morris International's


PM -0.65%

$ 16 billion muab rau qhov ncauj nicotine hnab ntim khoom

Swedish Match

tau txais, Asmeskas cov neeg haus luam yeeb yuav dheev muaj tus neeg sib tw tshiab nimble. Tsis ntev tom qab nws tau tawm ntawm Marlboro tus tswv koom nrog Altria hauv xyoo 2008 los tsom mus rau kev lag luam txawv teb chaws, qhov kev poob qis hauv cov luam yeeb thoob ntiaj teb tau yuam Philip Morris los tsim kho tshiab hauv cov khoom tsis muaj pa taws. Txij li thaum xyoo 2014, lub tuam txhab tau tsim IQOS los ntawm kos-ib hom tshuaj luam yeeb uas tsis muaj cua sov uas tam sim no tsim tau $ 9 nphom hauv cov nyiaj tau los txhua xyoo.

Raws li nws tus kheej kwv yees, Philip Morris tau ntes 59% ntawm lub ntiaj teb ua lag luam rau cov khoom tsis muaj pa taws, tsis suav nrog Asmeskas thiab Tuam Tshoj. Tam sim no nws yog eyeing America. A takeover ntawm Swedish Match muab Philip Morris ib lub koom haum Asmeskas kev faib tawm thiab ua tus thawj coj hauv cov hnab nicotine hauv qhov ncauj.

Qhov kev pom zoo yog kev hu xov tooj rau Altria, uas muaj cov khoom lag luam tsis muaj pa luam yeeb tsis muaj zog. Marlboro muaj 43% ntawm Asmeskas cov khw muag luam yeeb hauv xyoo 2021, tab sis lub tuam txhab tau txiav qis dua ntawm kev ua lag luam rau cov khoom lag luam txo qis. Nws cov kev txaus siab tseem ceeb suav nrog 35% feem pua ​​​​ntawm cov tuam txhab vape tsis sib haum JUUL Labs nrog rau nws! qhov ncauj nicotine hnab. Tsis tas li ntawd, tus naj npawb ntawm cov luam yeeb ib txwm muag yog nyob rau hauv siab hauv Teb Chaws Asmeskas, xws li tus nqi roj av siab dua yuam kom qee tus neeg haus luam yeeb txiav rov qab.

Altria tuaj yeem muag nws kwv yees li $ 10 nphom ceg txheem ntseeg hauv Budweiser brewer

Npaj Rau Hauv Tsev (Inbev)


BUD -0.23%

thiab siv nyiaj ntsuab los yuav JUUL ntxiv. Ua ntej, txawm li cas los xij, lub npe vaping yuav tsum tau txais kev pom zoo los ntawm US Food and Drug Administration kom nyob twj ywm hauv khw. Tam sim no tus tswj hwm tab tom tshuaj xyuas txhua hom e-luam yeeb tom qab vaping noj qab haus huv ntshai.

Convincing cov tub ua lag luam tias tag nrho cov khoom ntawm JUUL yog ib lub tswv yim zoo yuav yog lwm qhov kev sib tw. Altria tau them nyiaj tshaj rau thawj ceg txheem ntseeg thiab muab nqi rau nws tsuas yog $ 1.7 nphom, nqis los ntawm tus nqi yuav ntawm $ 12.8 nphom hauv lig 2018. JUUL qhov kev ntsuas sab hauv yog ntau dua. Txhawm rau kom tau txais kev tswj hwm tag nrho, Altria tej zaum yuav tau them nyiaj ntxiv $ 7.5 nphom, Jefferies kwv yees.

Altria kuj tseem tuaj yeem tsim nws cov khoom tsis muaj pa luam yeeb, tab sis nws cov ntaub ntawv tsis muaj zog. Nyuam qhuav pib lub xyoo no, kev tswj hwm tau hais tias lub tuam txhab tab tom ua haujlwm ntawm cov khoom lag luam tshiab hauv tsev. Tsis ntev los no nws tau them txog $ 100 lab rau cov cuab yeej txawj ntse ntawm lub tuam txhab ua luam yeeb PODA.

Kev qeeb qeeb Philip Morris tuaj yeem yuav Altria qee lub sijhawm. Lub tuam txhab Asmeskas muaj daim ntawv tso cai tshwj xeeb nrog nws lub tuam txhab qub los faib IQOS hauv Asmeskas kev lag luam. Daim ntawv cog lus siv tau kom txog rau thaum lub Plaub Hlis 2024, thaum nws cia li dov mus rau tsib xyoos ntxiv yog tias qee qhov tseem ceeb tau ntsib. Yog tias Altria tuaj yeem dai rau daim ntawv cog lus kom txog rau thaum 2029, nws tau txais txiaj ntsig ntawm IQOS muag thiab qee qhov kev tswj xyuas sai npaum li cas cov khoom lag luam cannibalizes luam yeeb.

QHIA KOJ TEJ LUS

Lub neej yav tom ntej yog dab tsi rau cov tuam txhab luam yeeb thiab luam yeeb? Koom nrog kev sib tham hauv qab no.

Tam sim no hais tias Philip Morris tab tom tsiv mus yuav Swedish Match qhov kev faib tawm network, txawm li cas los xij, tej zaum nws yuav xav mus rau nws ib leeg kom tau txais txiaj ntsig tag nrho ntawm US IQOS kev muag khoom es tsis yog tsuas yog sau cov nqi vaj tse los ntawm Altria. Ob lub tuam txhab muaj kev tsis sib haum xeeb txog seb lub hom phiaj los txuas ntxiv daim ntawv cog lus tau ua tiav. Altria's US rollout ntawm IQOS yog tuav tseg vim muaj kev tsis txaus siab patent nrog

British American Tobacco.


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Thaum xov xwm tawg ntawm kev sib tham ntawm Philip Morris thiab Swedish Match, Altria shares poob ze li ntawm 10%. Lawv tau txais feem ntau ntawm qhov no rov qab thaum cov tub ua lag luam tau muab tso rau hauv cov khoom muaj nqis nrog cov nyiaj tau los siab. Cov tswv lag luam yuav tsum tsis txhob yuam kev uas yog ib qho kev qhia tias lub siab ntawm lub tuam txhab tau nce. Tus txiv neej Marlboro yuav tsum ua si tiv thaiv, thiab tsis tas yuav rov ua qhov yuam kev nrog JUUL.

Sau rau Carol Ryan ntawm [email tiv thaiv]

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Tau qhov twg los: https://www.wsj.com/articles/altrias-cigarette-addiction-is-becoming-unhealthier-11654351380?siteid=yhoof2&yptr=yahoo