Alo Yoga Launches Digital Fashion Collection

Niaj hnub no Los Angeles raws li kev ua neej nyob thiab activewear hom Alo Yog tab tom nthuav tawm ib phau ntawm digital wearables.

Cov kab unisex tuaj yeem hnav los ntawm avatars hauv ntau dua ib txhiab metaverses thiab kev sib tham hauv xov xwm hauv 3D, AR thiab VR, suav nrog kev koom tes nrog Zepeto, Roblox, Decentraland, Sandbox, ReadyPlayerMe, RecRoom, VRCchat, TikTok thiab Snapchat.

Qhov project nthuav tawm lwm kauj ruam mus rau qhov tseeb ntawm Cov khaub ncaws digital sib cuam tshuam hla lub metaverse.

Nws nta IRL cov muag khoom zoo tshaj plaws xws li Alo Accolade Hoodie, Accolade Sweatpant thiab canvas Bucket Hat. Lub community launch tau tsim nyob rau hauv kev koom tes nrog Sawhorse Sib tham sib, uas kuj tau pab tsim Alo Yoga's Sanctuary ntawm Roblox gaming platform xyoo tas los.

"Peb muaj ntau leggings tau hnav nyob rau hauv lub metaverse xyoo tas los tshaj li peb tau ua nyob rau hauv lub neej tiag tiag, thiab peb xav mus ntxiv solidifying peb muaj nyob rau hauv lub digital realm, kos npe rau ob qho tib si peb peev nyob rau hauv peb lub zej zog thiab nyob rau hauv lub ntiaj teb no digital, raws li tus kheej thiab kev qhia ua. ntau thiab tseem ceeb dua, "said Alo Yoga Ntiaj Teb Tus Thawj Coj ntawm Kev Lag Luam Angelic Vendette hauv nqe lus.

"Tam sim no cov thev naus laus zis ntawm txhua lub platform sib txawv, tab sis txhawm rau muab qhov saj ntawm lub neej yav tom ntej ntawm cov khaub ncaws digital peb tau koom tes nrog Alo los tsim ib qho hnav ris tsho uas tuaj yeem hnav tiag tiag hla ntau lub platform," Nic Hill, Tus Thawj Saib Xyuas Kev Sib Tham ntawm Sawhorse.

Alo Yoga nkag mus rau qhov chaw web3 ua ntej lub hli no, tso NFTs rau cov tswv ntawm nws Aspen Ski sau thiab kuj tau pib lub khw virtual hauv kev koom tes nrog Obsess thiab Meta. Nws tau pib lub chaw cryptocurrency ntawm kev kos tawm thaum Lub Rau Hli thiab tseem muab cov neeg ua haujlwm xaiv kom them nyiaj hauv cryptocurrency.

Danny Harris, Co-Founder thiab Co-CEO ntawm Alo Yoga hais tias "Web3 tau dhau los ua lub neej yav tom ntej ntawm kev zam thiab kev noj qab haus huv, thiab Alo txaus siab los ntsib peb cov zej zog uas lawv nyob hauv lawv lub neej txhua hnub,"

Alo Yoga digital wearable collection yuav muaj rau kev txhiv dim txij hnub no Lub Peb Hlis 1 txog Lub Peb Hlis 31 nrog rau kev ua haujlwm ntev ib hlis ua tiav ntawm Metaverse Fashion Week Thaum Lub Peb Hlis 27 - 29th nrog virtual yoga, ua pa, thiab kev xav rau cov dev zoo nkauj tshaj plaws hauv Decentraland.

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